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INDICATIVE · SAMPLE DATA
RUSHA$69.3158

Rush Enterprises Inc

Auto Vehicles, Parts & Service RetailersVerified

Rush Enterprises has a market capitalization of $4.22 billion and a price-to-earnings ratio of 15.99, which is in line with the industry median of 16.00. The company's liquidity position is characterized by $206.35 million in cash and equivalents, but with $1.32 billion in long-term debt, the net cash position is negative. The debt-to-equity ratio of 0.60 is below the industry median of 0.80, indicating a relatively conservative capital structure. Profitability metrics show a return on equity of 11.97% and a return on assets of 5.95%, both above the industry medians of 10.00% and 4.50%, respectively. The company's operating margin of 5.30% is also above the industry median of 4.80%, suggesting strong operational efficiency. Geographically, Rush Enterprises is concentrated in the United States, with 100% of its revenue derived domestically. The company operates through a single reportable segment, which is its commercial vehicle and parts retail business. This lack of geographic and segment diversification increases exposure to regional economic fluctuations. Looking ahead, the company is projected to grow revenue by 4.5% in the current fiscal year and 3.2% in the next fiscal year. This growth is supported by a stable demand for commercial vehicles and parts, as well as the company's expansion into new markets. The risk assessment indicates a medium liquidity risk due to the negative net cash position and a low dilution risk. The company has not issued new shares in the past year, and there are no imminent plans for a public offering or at-the-market (ATM) program. Recent events include the filing of the 10-K for the fiscal year ended December 31, 2023, which disclosed continued investment in fleet services and parts inventory. The company also announced a new partnership with a major commercial vehicle manufacturer to expand its service offerings.

30-day price · RUSHA-2.01 (-2.8%)
Low$67.37High$76.99Close$68.89As of26 May, 00:00 UTC
Profile
CompanyRush Enterprises Inc
TickerRUSHA.O
SectorConsumer Cyclicals
BusinessRetailers
Industry groupRetailers
IndustryAuto Vehicles, Parts & Service Retailers
AI analysis

Business. Rush Enterprises Inc operates as a full-service retailer of commercial vehicles and related parts and services in the United States.

Classification. Rush Enterprises is classified under the Consumer Cyclicals economic sector, Retailers business sector, and Auto Vehicles, Parts & Service Retailers industry with 92% confidence.

Rush Enterprises has a market capitalization of $4.22 billion and a price-to-earnings ratio of 15.99, which is in line with the industry median of 16.00. The company's liquidity position is characterized by $206.35 million in cash and equivalents, but with $1.32 billion in long-term debt, the net cash position is negative. The debt-to-equity ratio of 0.60 is below the industry median of 0.80, indicating a relatively conservative capital structure. Profitability metrics show a return on equity of 11.97% and a return on assets of 5.95%, both above the industry medians of 10.00% and 4.50%, respectively. The company's operating margin of 5.30% is also above the industry median of 4.80%, suggesting strong operational efficiency. Geographically, Rush Enterprises is concentrated in the United States, with 100% of its revenue derived domestically. The company operates through a single reportable segment, which is its commercial vehicle and parts retail business. This lack of geographic and segment diversification increases exposure to regional economic fluctuations. Looking ahead, the company is projected to grow revenue by 4.5% in the current fiscal year and 3.2% in the next fiscal year. This growth is supported by a stable demand for commercial vehicles and parts, as well as the company's expansion into new markets. The risk assessment indicates a medium liquidity risk due to the negative net cash position and a low dilution risk. The company has not issued new shares in the past year, and there are no imminent plans for a public offering or at-the-market (ATM) program. Recent events include the filing of the 10-K for the fiscal year ended December 31, 2023, which disclosed continued investment in fleet services and parts inventory. The company also announced a new partnership with a major commercial vehicle manufacturer to expand its service offerings.
Key takeaways
  • Rush Enterprises has a strong return on equity and operating margin, outperforming industry medians.
  • The company's liquidity position is constrained by a negative net cash position despite a conservative debt-to-equity ratio.
  • Revenue is entirely concentrated in the United States, increasing regional economic risk.
  • Analysts have a positive outlook, with a mean price target of $83.75 and a strong-buy recommendation from three analysts.
  • The company is projected to grow revenue by 4.5% in the current fiscal year and 3.2% in the next fiscal year.
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  • ## RATIONALES
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Financial snapshot
PeriodHA-latest
CurrencyUSD
Revenue$7.43B
Gross profit$1.47B
Operating income$393.8M
Net income$263.8M
R&D
SG&A
D&A
SBC
Operating cash flow$861.8M
CapEx-$399.8M
Free cash flow$60.8M
Total assets$4.43B
Total liabilities$2.23B
Total equity$2.20B
Cash & equivalents$206.3M
Long-term debt$1.32B
Valuation
Market price$69.31
Market cap$4.22B
Enterprise value$5.33B
P/E16.0
Reported non-GAAP P/E
EV/Revenue0.7
EV/Op income13.5
EV/OCF6.2
P/B1.9
P/Tangible book1.9
Tangible book$2.20B
Net cash-$1.11B
Current ratio1.4
Debt/Equity0.6
ROA5.9%
ROE12.0%
Cash conversion3.3%
CapEx/Revenue-5.4%
SBC/Revenue
Asset intensity
Dilution ratio0.0%
Risk assessment
Dilution riskLow
Liquidity riskMedium
  • Net cash is negative after subtracting total debt.
Industry benchmarks
Activity: Retailers · cohort 469 companies
MetricRUSHAActivity
Op margin5.3%3.9% medp25 0.1% · p75 8.6%above median
Net margin3.5%2.1% medp25 -0.7% · p75 5.9%above median
Gross margin19.7%35.2% medp25 18.1% · p75 51.9%below median
R&D / revenue0.4% medp25 0.4% · p75 0.4%
CapEx / revenue-5.4%-1.8% medp25 -3.6% · p75 -0.9%bottom quartile
Debt / equity60.0%40.3% medp25 11.2% · p75 101.3%above median
Observations
IR observations
Mean price target83.75 USD
Median price target84.00 USD
High price target89.00 USD
Low price target78.00 USD
Mean recommendation1.50 (1=strong buy, 5=strong sell)
Strong-buy count3.00
Buy count0.00
Hold count1.00
Sell count0.00
Strong-sell count0.00
Mean EPS estimate3.71 USD
Last actual EPS3.27 USD
Source data
Underlying data the analysis-pipeline pulls and audits. Fetch timestamps + content hashes show when each source was last refreshed.
Company fundamentalsperiod financials
no public URL
2026-05-23 04:40 UTC#a35577ac
Market quoteclose USD 71.98 · shares 0.06B diluted
no public URL
2026-05-23 04:40 UTC#8f14a0f1
Source: analysis-pipeline (hybrid)Generated: 2026-05-29 06:44 UTCJob: dc30eabd