Mirriad Advertising PLC
Mirriad Advertising PLC operates in the Media industry within the Communication Services sector, generating revenue through advertising activities.
Business. Mirriad Advertising PLC (MIRI.L) is a media company operating within the Communication Services sector. The firm is headquartered in the United Kingdom and is primarily listed on the London Stock Exchange. Specific details regarding its operating segments and geographic revenue mix are not available.
At a glance
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- Macro
- Rate decisionBank of England rate decision (press conf.)2026-08-06 · GB
- Rate decisionReserve Bank of Australia rate decision (press conf.)2026-08-12 · AU
- Rate decisionNorges Bank rate decision (press conf.)2026-08-20 · NO
- Rate decisionSveriges Riksbank rate decision (press conf.)2026-09-03 · SE
- Rate decisionBank of Canada rate decision (press conf.)2026-09-09 · CA
- Rate decisionEuropean Central Bank rate decision (press conf.)2026-09-10 · EU
- Macro & political
- ElectionSE Swedish Election2026-09-14 · SE
- ElectionUS U.S. Midterms2026-11-03 · US
- ElectionFR French Legislative2027-06-01 · FR
Pre-earnings brief
Signals & dispatch
Composite-score breakdown
Synthesis
Mirriad Advertising PLC (MIRI.L) is a media company operating within the Communication Services sector. The firm is headquartered in the United Kingdom and is primarily listed on the London Stock Exchange. Specific details regarding its operating segments and geographic revenue mix are not available.
Mirriad Advertising PLC maintains a debt-free capital structure with zero long-term debt and a debt-to-equity ratio of 0.0. The balance sheet shows total assets of £6.64 million against total liabilities of £1.89 million, resulting in total equity of £4.75 million. Liquidity is supported by cash and equivalents of £4.78 million, yielding a current ratio of 3.49. Despite this strong liquidity position, the company reports a negative operating cash flow of £7.41 million and free cash flow of £8.19 million, indicating significant cash burn relative to its asset base.
Profitability metrics are deeply negative, with a return on equity of -1.77 and return on assets of -1.27. The company recorded an operating loss of £8.82 million and a net loss of £8.41 million against revenue of £1.00 million. The gross profit of £654,000 suggests a gross margin of approximately 65%, but operating expenses far exceed gross earnings, leading to substantial net losses. The price-to-book ratio stands at 7.19, while the EV/EBITDA is negative at -3.33, reflecting the market's valuation of a loss-making entity with tangible assets.
- The company is debt-free with a strong current ratio of 3.49, supported by £4.78 million in cash.
- Significant operating losses of £8.82 million result in negative ROE (-1.77) and ROA (-1.27).
- Cash burn is evident with negative operating cash flow of £7.41 million and free cash flow of £8.19 million.
- Valuation multiples are distorted by losses, with a P/B of 7.19 and negative EV/EBITDA.
- No immediate liquidity or dilution risks are flagged, but the high share count (17.07B) indicates a complex capital structure.
Bull / Bear case
Generated · model-assistedIn focus — financials by report
Revenue £1.0M, −44,4% YoY; Operating income +23,1% YoY.
- ▍Revenue £1.0M, −44,4% YoY
- ▍Operating income +23,1% YoY
- ▍Net income +23,1% YoY
- ▍Free cash flow +23,1% YoY
- ▍Net margin -838.3%
Revenue £1.8M, +19,6% YoY; Operating income +27,8% YoY.
- ▍Revenue £1.8M, +19,6% YoY
- ▍Operating income +27,8% YoY
- ▍Net income +28,8% YoY
- ▍Free cash flow +28,9% YoY
- ▍Net margin -606.5%
Revenue £1.5M, −25,0% YoY; Operating income −32,2% YoY.
- ▍Revenue £1.5M, −25,0% YoY
- ▍Operating income −32,2% YoY
- ▍Net income −39,9% YoY
- ▍Free cash flow −40,1% YoY
- ▍Net margin -1018.4%
Revenue £2.0M, −7,8% YoY; Operating income −32,2% YoY.
- ▍Revenue £2.0M, −7,8% YoY
- ▍Operating income −32,2% YoY
- ▍Net income −21,2% YoY
- ▍Free cash flow −24,1% YoY
- ▍Net margin -546.0%
Revenue £2.2M; Operating income -£9.1M.
- ▍Revenue £2.2M
- ▍Operating income -£9.1M
- ▍Net margin -415.4%
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consensus EPS · 26-week trendSell-side observations
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- No immediate filing-based liquidity or dilution flags were detected.
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- Enterprise Valuemarket_cap - net_cash
- Return On Equitynet_income / total_equity
- Dilution Ratio(shares_outstanding_diluted - shares_outstanding_basic) / shares_outstanding_basic
- Capex To Revenuecapital_expenditure / revenue
- Mirriad Advertising PLC Market data — financials · 2026-07-14
- Mirriad Advertising PLC Market data — analyst estimates · 2026-07-14
Ownership & reference
Leadership
- Stephan BeringerChief Executive Officer, Executive Director