2422—53

Rego Interactive Co Ltd

Advertising & MarketingVerified

Score breakdown

Sentiment+15Risk penalty-3Missing signals-4

Quality breakdown

Key fields100Profile38Conclusion81AI synthesis40Observations3

Rego Interactive Co Ltd (2422.HK) is currently classified as Advertising & Marketing within Advertising & Marketing (Consumer Cyclicals). Classification confidence: 0.92 (verified market data). Capital structure on the latest snapshot: total assets 479,337,000 CNY, total equity 283,606,000, short-term debt 0, long-term debt 125,112,000. Net cash position is approximately -49,050,000 CNY. Profitability profile: revenue 503,594,000, gross profit 44,662,000, operating income -69,289,000, net income -73,213,000. Return on equity ~-25.8%. Return on assets ~-15.3%. Risk profile from automated assessment: liquidity risk medium, dilution risk low. Flags: Net cash is negative after subtracting total debt..

Profile

CompanyRego Interactive Co Ltd

Ticker2422.HK

SectorConsumer Cyclicals

BusinessCyclical Consumer Services

Industry groupCyclical Consumer Services

IndustryAdvertising & Marketing

AI analysis

Business. Rego Interactive Co Ltd is classified under Consumer Cyclicals / Advertising & Marketing and appears not currently profitable on the latest normalized snapshot.

Classification. Classification confidence is 0.92 based on verified market data; matched terms: Advertising & Marketing, Cyclical Consumer Services, Consumer Cyclicals.

Key takeaways

Return on equity is about -25.8%.
Debt to equity is about 0.44x.

Financial snapshot

PeriodHA-latest

CurrencyCNY

Revenue$503.6M

Gross profit$44.7M

Operating income-$69.3M

Net income-$73.2M

R&D—

SG&A—

D&A—

SBC—

Operating cash flow—

CapEx—

Free cash flow—

Total assets$479.3M

Total liabilities$195.7M

Total equity$283.6M

Cash & equivalents$76.1M

Long-term debt$125.1M

Annual history (last 5)

PeriodRevenueOp IncomeNet IncomeFCF

FY0$503.6M-$69.3M-$73.2M-$68.5M

FY-1$244.6M-$32.8M-$38.0M-$60.8M

FY-2$191.1M$17.5M$12.6M$14.9M

FY-3$256.6M$82.8M$68.5M$70.9M

FY-4$219.5M$57.9M$50.0M$52.7M

PeriodGross %Op %Net %FCF %

FY0————

FY-1————

FY-2————

FY-3————

FY-4————

PeriodAssetsEquityCashDebt

FY0$479.3M$283.6M$76.1M—

FY-1$531.9M$359.6M$139.0M—

FY-2$637.4M$392.7M$186.5M—

FY-3$399.7M$297.5M$186.8M—

FY-4$235.1M$105.9M$61.5M—

PeriodOCFCapExFCFSBC

FY0-$67.8M-$1.5M-$68.5M—

FY-1$14.3M-$28.0M-$60.8M—

FY-2-$77.7M-$2.7M$14.9M—

FY-3-$7.2M-$2.3M$70.9M—

FY-4$26.6M-$2.3M$52.7M—

Quarterly history (last 4)

PeriodRevenueOp IncomeNet IncomeFCF

FQ0————

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FQ-7————

PeriodGross %Op %Net %FCF %

FQ0————

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FQ-4————

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FQ-7————

PeriodAssetsEquityCashDebt

FQ0————

FQ-1————

FQ-2————

FQ-3————

FQ-4————

FQ-5————

FQ-6————

FQ-7————

PeriodOCFCapExFCFSBC

FQ0————

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Valuation

Market price—

Market cap—

Enterprise value—

P/E—

Reported non-GAAP P/E—

EV/Revenue—

EV/Op income—

EV/OCF—

P/B—

P/Tangible book—

Tangible book$283.6M

Net cash-$49.0M

Current ratio2.1

Debt/Equity0.4

ROA-15.3%

ROE-25.8%

Cash conversion—

CapEx/Revenue—

SBC/Revenue—

Asset intensity—

Dilution ratio0.0%

Risk assessment

Dilution riskLow

Liquidity riskMedium

Net cash is negative after subtracting total debt.

Industry benchmarks

Activity: Advertising & Marketing · cohort 1 companies

Metric2422Activity

Op margin-13.8%2.0% medp25 2.0% · p75 2.0%bottom quartile

Net margin-14.5%-8.4% medp25 -8.4% · p75 -8.4%bottom quartile

Gross margin8.9%39.1% medp25 21.0% · p75 60.6%bottom quartile

CapEx / revenue—0.8% medp25 0.8% · p75 0.8%

Debt / equity44.0%354.4% medp25 354.4% · p75 354.4%bottom quartile

Source data

Underlying data the analysis-pipeline pulls and audits. Fetch timestamps + content hashes show when each source was last refreshed.

Company fundamentalsperiod FQ-7 · history via verified-market-data

no public URL

2026-05-04 12:21 UTC#70517ed0

Source: analysis-pipeline (hybrid)Generated: 2026-05-07 06:24 UTCJob: acabdbdc