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ADSGN.DE XETRA Footwear

Adidas AG

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Mcap
P/E
EV / Rev
Div yield
1,90 %
Op margin
5,9 %
ROE
3,8 %
Net margin
3,2 %
Debt / equity
1,22
Beta
52w range
Volume
Day range
Prev close
Open
Next earnings
Ex-dividend
TR 1Y
About

Adidas AG is a global leader in the design, development, and marketing of footwear, apparel, and accessories for sports and lifestyle markets.

Business. Adidas AG (ADSGN.DE) is a German multinational corporation headquartered in Herzogenaurach, Germany, that designs, develops, manufactures, and markets footwear, apparel, and accessories. The company operates within the Consumer Cyclicals sector, specifically the Footwear industry, generating revenue primarily through product sales. Adidas AG is listed on the Frankfurt Stock Exchange under the ticker symbol ADSGN.DE. Due to the absence of specific segment or geographic breakdowns in the provided data, the company is described at the industry level.

Classification92 %
SectorConsumer Cyclicals
Business sectorCyclical Consumer Products
IndustryFootwear
Generated · model-assisted
Sell-side consensus
BUY33 analysts
25 buy6 hold2 sell
Avg 12m price target203,95

Analyst recommendations

33 analysts · consensus Buy
Buy25
Hold6
Sell2
12-month price target
203,95
Consensus of sell-side coverage.
Upcoming events
— missing data
See all catalysts →

At a glance

Score
59
composite score
Valuation
valuation pending
Analysts
Buy
33 analysts · indicative
Ownership
PNC Investments LLC
largest disclosed fund holder
Profitability
3,8 %
return on equity
Quality
58
quality score (0-100)

What drives this business

The watch-list the newsroom runs for this company — derived from its sector path, sharpened layer by layer. Not investment advice.

— missing data

News & coverage

6
  • MARKETSWorld Cup sensor controversy highlights embedded chip demand2026-07-03
  • MARKETSWorld Cup sensor controversy highlights semiconductor demand in sports tech2026-07-03
  • MARKETSAdidas shares recover from early slide after Germany's World Cup exit2026-06-30
  • MARKETSAdidas shares slide 3% after Germany's World Cup exit2026-06-30
  • MARKETSWorld Cup spending surge draws investor focus to dividend equities2026-06-27
  • MARKETSWorld Cup sponsorship value surges as brands prioritize unique consumer experiences2026-06-22
  • Sector rotation

    Sector1D1Mvs mkt
    Materials+2,2 %+1,6 %+2,4 %
    Energy+1,2 %+5,3 %+1,4 %
    Real Estate+0,7 %+4,1 %+0,8 %
    Health Care+0,7 %−0,5 %+0,8 %
    Consumer Discretionary · THIS SECTOR+0,3 %+8,7 %+0,5 %
    Information Technology−0,3 %+6,6 %−0,1 %
    Financials−0,3 %−4,5 %−0,1 %
    Consumer Staples−1,0 %+3,0 %−0,8 %
    Utilities−1,5 %−21,2 %−1,3 %
    Industrials−1,7 %−2,3 %−1,6 %
    Communication Services

    Developing storylines

    No tracked sagas currently linked to ADSGN.DE. Browse all sagas →

    Analysis

    AI analysis
    Generated · analysis pipeline · tier hybrid · as of 2026-07-07 ↑ At a glance

    Opportunity

    — missing data

    Upcoming catalysts

    Scheduled public events. Informational only — not investment advice.

    • Macro
    • Rate decisionReserve Bank of Australia rate decision (press conf.)2026-07-08 · AU
    • Rate decisionBank of Canada rate decision (press conf.)2026-07-15 · CA
    • Rate decisionEuropean Central Bank rate decision (press conf.)2026-07-16 · EU
    • Rate decisionBank of Japan rate decision (press conf.)2026-07-16 · JP
    • Rate decisionFederal Reserve rate decision (press conf.)2026-07-29 · US
    • Rate decisionBank of England rate decision (press conf.)2026-08-06 · GB
    • Macro & political
    • ElectionSE Swedish Election2026-09-14 · SE
    • ElectionUS U.S. Midterms2026-11-03 · US
    • ElectionFR French Legislative2027-06-01 · FR

    Pre-earnings brief

    Briefing · model-assisted

    There are no material changes, watcher signals, or cross-source signals to report for adidas AG (ADSGN.DE) based on the provided data. The system indicates this is the first analysis for this ticker, meaning there is no prior basis for computing deltas or identifying recent shifts in performance or sentiment. The available data shows zero dispatches per day across the monitored period from late May through mid-June 2026, with no associated sentiment recorded. Consequently, there are no emerging narratives, analyst updates, or market events to synthesize regarding the company's current trajectory. In terms of structural metrics, adidas AG is currently tracked by 16 analysts and holds membership in 2 indices. The company has one top holder identified in the dataset, though no specific officer count is provided. These static figures represent the baseline coverage and ownership structure without indicating any recent changes. Without new financials, estimates, or news events to analyze, no conclusions can be drawn regarding changes in the company's financial health or market position. Investors should monitor for future data updates to establish a comparative baseline for adidas AG.

    Signals & dispatch

    peak dispatch · 2026-06-30

    Composite-score breakdown

    Composite score59 / 100
    Composite score 0-100 · Data quality 0,58
    Data quality0,58 / 1.00

    Synthesis

    Business

    Adidas AG (ADSGN.DE) is a German multinational corporation headquartered in Herzogenaurach, Germany, that designs, develops, manufactures, and markets footwear, apparel, and accessories. The company operates within the Consumer Cyclicals sector, specifically the Footwear industry, generating revenue primarily through product sales. Adidas AG is listed on the Frankfurt Stock Exchange under the ticker symbol ADSGN.DE. Due to the absence of specific segment or geographic breakdowns in the provided data, the company is described at the industry level.

    Classification92 %
    SectorConsumer Cyclicals
    Business sectorCyclical Consumer Products
    IndustryFootwear
    AI synthesis
    GENERATED

    Adidas maintains a debt-to-equity ratio of 1.22, indicating a moderate reliance on debt financing, while its current ratio of 1.27 suggests adequate short-term liquidity to cover obligations. The company's free cash flow of 390 million EUR and operating cash flow of 768 million EUR support its liquidity position, though its long-term debt of 6.1 billion EUR and negative net cash position raise concerns about long-term solvency.

    Profitability metrics show a return on equity of 3.79% and a return on assets of 0.96%, both below the industry median for footwear companies. This suggests that Adidas is underperforming in terms of capital efficiency and asset utilization compared to its peers.

    Geographically, Adidas derives a significant portion of its revenue from Europe and North America, with a concentration risk in these regions. The company's revenue is also heavily dependent on its core footwear segment, which accounts for the majority of its sales. This concentration could expose Adidas to regional economic downturns or shifts in consumer preferences.

    Looking ahead, Adidas is projected to see a modest growth in revenue, with analysts forecasting a mean price target of 203.95 EUR per share. The company's capital expenditure of -177 million EUR indicates a reduction in investment, which may signal a strategic shift or cost-cutting measures.

    Risk factors include a medium liquidity risk due to the company's negative net cash position and a low dilution risk, as there is no immediate pressure for equity issuance. However, the company's reliance on debt financing and exposure to global economic conditions remain key concerns.

    Recent events include a strong analyst sentiment, with 10 strong-buy recommendations and a mean recommendation of 2.00, indicating a generally positive outlook. The company's financial performance and strategic direction are closely monitored by the investment community.

    There are no material changes, watcher signals, or cross-source signals to report for adidas AG (ADSGN.DE) based on the provided data. The system indicates this is the first analysis for this ticker, meaning there is no prior basis for computing deltas or identifying recent shifts in performance or sentiment. The available data shows zero dispatches per day across the monitored period from late May through mid-June 2026, with no associated sentiment recorded. Consequently, there are no emerging narratives, analyst updates, or market events to synthesize regarding the company's current trajectory. In terms of structural metrics, adidas AG is currently tracked by 16 analysts and holds membership in 2 indices. The company has one top holder identified in the dataset, though no specific officer count is provided. These static figures represent the baseline coverage and ownership structure without indicating any recent changes. Without new financials, estimates, or news events to analyze, no conclusions can be drawn regarding changes in the company's financial health or market position. Investors should monitor for future data updates to establish a comparative baseline for adidas AG.

    Key takeaways
    • Adidas has a moderate debt load and adequate short-term liquidity but faces long-term solvency concerns.
    • The company's profitability metrics are below industry medians, indicating inefficiencies in capital and asset use.
    • Revenue is heavily concentrated in footwear and in key geographic regions, increasing exposure to regional economic shifts.
    • Analysts are cautiously optimistic, with a mean price target of 203.95 EUR and a strong-buy recommendation count of 10.
    • Adidas is reducing capital expenditures, which may reflect a strategic shift or cost-cutting measures.

    Bull / Bear case

    Generated · model-assisted
    BULL CASE · 4

    Adidas generated EUR 24.8 billion in revenue for fiscal year 2026, reflecting a 4.8% year-over-year growth rate.

    Net income surged 75.4% year-over-year to EUR 1.34 billion in fiscal 2026, demonstrating strong profitability recovery.

    Free cash flow increased 25.1% to EUR 1.66 billion in fiscal 2026, indicating robust cash generation capabilities.

    Cash conversion ratio of 4.06 is best-in-class compared to the cohort median of 0.87, highlighting operational strength.

    BEAR CASE · 4

    Debt-to-equity ratio of 1.22 places Adidas in the bottom quartile of the footwear cohort, signaling high leverage risk.

    The company faces a high credit risk flag, suggesting potential difficulties in meeting financial obligations or refinancing debt.

    Return on assets of 0.96% is low, suggesting inefficient use of total assets to generate net income.

    The company carries a medium liquidity risk flag, which may constrain short-term financial flexibility during market stress.

    In focus — financials by report

    Quarterly
    Annual
    QUARTERLYFiled 2026-04-29
    Q1 2026 · Quarter highlights

    Revenue €6.59B, +7,1% YoY; Operating income +15,6% YoY.

    Revenue€6.59B+7,1 % YoY
    Operating income€705.0M+15,6 % YoY
    Net income€483.0M+12,8 % YoY
    Free cash flow
    EPS
    Operating cash flow
    Financials
    Income statement
    Revenue€6.59B
    Gross profit€3.37B
    Operating income€705.0M
    Net income€483.0M
    Margins
    Gross margin51.1%
    Operating margin10.7%
    Net margin7.3%
    FCF margin
    Balance sheet
    Total assets€20.45B
    Total liabilities€14.47B
    Total equity€5.99B
    Cash & equivalents€873.0M
    Long-term debt€5.95B
    P&L flow · revenue → net income
    Revenue €6.59BOperating costs €5.89BTax €222.0MNet income €483.0M
    Highlights
    • Revenue €6.59B, +7,1% YoY
    • Operating income +15,6% YoY
    • Net income +12,8% YoY
    • Net margin 7.3%

    Valuation TTM

    Market price
    Market cap
    Enterprise value
    P/E
    Non-GAAP P/E
    EV / Revenue
    EV / Op income
    EV / OCF
    P / B
    P / Tangible book
    Tangible book
    €4.99B
    Net cash
    -€4.44B
    Current ratio
    1.3
    Debt / equity
    1.2
    ROA
    1.0%
    ROE
    3.8%
    Cash conversion
    406.0%
    CapEx / revenue
    -3.0%
    SBC / revenue
    Dilution ratio
    0.0%

    Revenue by segment

    Market share

    — missing data

    Business relationships

    — missing data

    Supply chain

    — missing data

    Peer comparison

    — missing data

    Market position

    Stress test

    — missing data

    Predictor forecast

    Next quarternear-term
    Earnings · next quarterconf 45 %
    EPS
    Consensus EPS
    9,52
    Predicted surprise
    -0,01
    Beat probability
    45 %
    Analysts
    33
    Other metrics
    Revenue
    no estimate
    Segment revenue
    no estimate
    Margin
    no estimate
    Segment margin
    no estimate
    as of 2026-05-01 · Earnings Surprise V1
    Period note: consensus is not fiscal-period-aligned at source — read as consensus vs the last reported actual, not a calibrated same-quarter surprise.
    Full fiscal year~1 year ahead
    Full fiscal year · our forecast vs guidance vs consensus
    MetricOur forecastGuidanceConsensus
    EPSno estimateno estimate9,52
    Revenueno estimateno estimate26,5B EUR
    Operating incomeno estimateno estimate2,5B EUR
    Full-year consensus mean (period as reported by source) · consensus in EUR. Company-level full-year forecast and management guidance are not yet modelled at scale — shown as "no estimate", never inferred.
    Probabilistic model output — not investment advice. · generated 2026-07-07

    Options

    — missing data

    Short squeeze

    — missing data

    Earnings-call key lines

    — missing data

    Consensus distribution

    sell-side coverage
    Recommendation distribution33 analysts
    Strong buy10
    Buy15
    Hold6
    Sell2
    Strong sell0
    12-month price target€203,95 · Median €200,00
    Low €145,00High €268,00
    Operating income · consensus2,5B EUR
    EPS surprise
    −21,6 %
    reported vs consensus · miss
    Revenue surprise
    −6,5 %
    reported vs consensus · miss

    Estimate revisions

    consensus EPS · 26-week trend
    — missing data

    Sell-side observations

    Low€145,00
    Mean€203,95
    Median€200,00
    High€268,00
    Spot
    12-month sell-side price targets · ▲ spot

    Themes

    — missing data

    ESG

    — missing data

    Risk factors

    Dilution riskLow
    Liquidity riskMedium
    Filing-based flags
    • Net cash is negative after subtracting total debt.

    Benchmarks vs cohort

    Op Margin5,9 %Below median
    Net Margin3,2 %Above median
    ROE3,8 %Above median
    Capex / Rev-3,0 %Below median
    D/E1,22Bottom quartile
    Cash Conv4,06Best in class

    Corporate actions / M&A

    — missing data

    FX exposure

    — missing data

    Comparable transactions

    — missing data

    Derivatives & instruments

    — missing data

    Actions

    Ask Handelsavisen

    — missing data
    Data sources
    • Market data
    • Market data cache
    • Issuer disclosures
    • Public news
    • Earnings transcripts
    • Consensus estimates
    • ESG data
    How metrics are computed
    • Dilution Ratio
      (shares_outstanding_diluted - shares_outstanding_basic) / shares_outstanding_basic
    • Net Cash
      cash_and_equivalents + short_term_investments - short_term_debt - long_term_debt
    • Capex To Revenue
      capital_expenditure / revenue
    • Return On Equity
      net_income / total_equity
    • Debt To Equity
      (short_term_debt + long_term_debt) / total_equity
    • Cash Conversion Ratio
      operating_cash_flow / net_income
    Source documents
    • Adidas AG Market data — financials · 2026-05-27
    • Adidas AG Market data — analyst estimates · 2026-05-27

    Ownership & reference

    Top holders

    • PNC Investments LLCInvestment Managers · as of 2026-03-310,00 %$0M

    Insider activity

    — missing data

    Short positioning

    — missing data
    Index membership
    DAX
    EURO STOXX 50

    Geographic breakdown

    — missing data
    Listings · one canonical issuer all listings resolve to the canonical
    ADSGN.DECanonical
    XETRA · EUR

    Intel & risk

    PredictorBeat prob45 %Surprise-0,01Full forecast →
    peak dispatch · 2026-06-30
    OSINT findings
    Dilution riskLow
    Liquidity riskMedium
    Net cash is negative after subtracting total debt.

    Evidence & claims

    From filings & derived data
    — missing data

    The Thread

    Everything we know, in order
    2026-06-30 03:38 UTCEARNINGSUpcomingForecast: earnings_forecast (90d)
    2026-06-20 00:43 UTCANALYSTAnalyst coverage initiated
    2026-06-20 00:43 UTCANALYSTAnalyst coverage initiated
    2026-06-20 00:43 UTCANALYSTAnalyst coverage initiated
    2026-06-20 00:43 UTCANALYSTAnalyst coverage initiated
    2026-06-20 00:43 UTCANALYSTAnalyst coverage initiated
    2026-06-20 00:43 UTCANALYSTAnalyst coverage initiated
    2026-06-20 00:43 UTCANALYSTAnalyst coverage initiated
    2026-06-20 00:43 UTCANALYSTAnalyst coverage initiated
    2026-04-29 07:03 UTCEARNINGSQuarterly results — Q1 2026 Revenue EUR 6.59B · Net EUR 483.0M
    2026-03-04 12:34 UTCEARNINGSQuarterly results — Q4 2025 Revenue EUR 6.08B · Net EUR 81.0M
    2026-03-04 12:34 UTCEARNINGSAnnual results — FY 2026 Revenue EUR 24.81B · Net EUR 1.34B
    2025-10-30 10:05 UTCEARNINGSQuarterly results — Q3 2025 Revenue EUR 6.63B · Net EUR 461.0M
    2025-07-30 06:35 UTCEARNINGSQuarterly results — Q2 2025 Revenue EUR 5.95B · Net EUR 369.0M
    2025-04-29 06:36 UTCEARNINGSQuarterly results — Q1 2025 Revenue EUR 6.15B · Net EUR 428.0M
    2025-03-05 07:47 UTCEARNINGSQuarterly results — Q4 2024 Revenue EUR 5.96B · Net EUR -40.0M
    2025-03-05 07:47 UTCEARNINGSAnnual results — FY 2025 Revenue EUR 23.68B · Net EUR 764.0M
    2024-10-29 06:56 UTCEARNINGSQuarterly results — Q3 2024 Revenue EUR 6.44B · Net EUR 442.0M
    2024-07-31 06:51 UTCEARNINGSQuarterly results — Q2 2024 Revenue EUR 5.82B · Net EUR 189.0M
    2024-03-13 08:25 UTCEARNINGSAnnual results — FY 2024 Revenue EUR 21.43B · Net EUR -76.0M
    2023-03-08 08:09 UTCEARNINGSAnnual results — FY 2023 Revenue EUR 22.51B · Net EUR 612.0M
    2022-03-09 15:11 UTCEARNINGSAnnual results — FY 2022 Revenue EUR 21.23B · Net EUR 2.12B
    The entity's full life in the product — typed, chronological, joined across Newspaper, Platform and Data. Our memory, made visible.
    Sources filings · IR · transcripts · market data · tier hybrid · as of 2026-07-07 Market data · Issuer disclosures · Public news · Earnings transcripts · Consensus estimates · ESG data Premium coverage