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INDICATIVE · SAMPLE DATA
00278056

Beijing Sanfo Outdoor Products Co Ltd

Miscellaneous Specialty RetailersVerified

Capital Structure and Liquidity The company maintains a debt-to-equity ratio of 0.43, indicating a relatively conservative capital structure with a moderate reliance on debt financing. However, the risk assessment highlights a medium liquidity risk, with net cash turning negative after subtracting total debt, suggesting potential short-term liquidity constraints. ### Profitability and Returns While profitability metrics are not explicitly provided, the company's operating cash flow of 74.8 million CNY and capital expenditure of -17.8 million CNY suggest a positive cash flow generation capacity. The company's performance should be benchmarked against the preferred metrics of the Miscellaneous Specialty Retailers industry, such as gross margin and return on invested capital (ROIC), to assess its competitive positioning. ### Segments and Geographic Exposure The company operates five distinct business segments: brand operations, channel operations, event and team-building, safety and quality education, and supply chain. The brand operations segment is the most prominent, featuring partnerships with international outdoor brands. The company's operations are primarily concentrated in the domestic market, with no significant international revenue disclosed. ### Growth Trajectory The company's growth trajectory is not explicitly quantified in the input data, but the presence of multiple business lines and a digital supply chain platform suggests a diversification strategy. The outlook for the current and next fiscal years should be evaluated in the context of the company's historical revenue performance and the competitive landscape of the outdoor retail sector. ### Risk Factors and Dilution Potential The company faces a medium liquidity risk, as noted in the risk assessment. The dilution potential is currently low, with no significant dilution sources identified in the input data. The absence of a dilution risk is supported by the fact that the number of basic and diluted shares outstanding is identical. ### Recent Events No recent events, such as filings or transcripts, are provided in the input data to inform the company's current strategic direction or operational performance.

30-day price · 002780+1.04 (+6.8%)
Low$14.35High$17.47Close$16.30As of15 May, 00:00 UTC
Profile
CompanyBeijing Sanfo Outdoor Products Co Ltd
Ticker002780.SZ
SectorConsumer Cyclicals
BusinessRetailers
Industry groupRetailers
IndustryMiscellaneous Specialty Retailers
AI analysis

Business. Beijing Sanfo Outdoor Products Co Ltd operates in the outdoor product research and development, brand operations, and retail sectors, with a focus on domestic market operations and partnerships with international brands such as X-BIONIC, HOUDINI, and DANNER.

Classification. The company is classified under the Consumer Cyclicals economic sector, Retailers business sector, and Miscellaneous Specialty Retailers industry, with a confidence level of 0.92.

### Capital Structure and Liquidity The company maintains a debt-to-equity ratio of 0.43, indicating a relatively conservative capital structure with a moderate reliance on debt financing. However, the risk assessment highlights a medium liquidity risk, with net cash turning negative after subtracting total debt, suggesting potential short-term liquidity constraints. ### Profitability and Returns While profitability metrics are not explicitly provided, the company's operating cash flow of 74.8 million CNY and capital expenditure of -17.8 million CNY suggest a positive cash flow generation capacity. The company's performance should be benchmarked against the preferred metrics of the Miscellaneous Specialty Retailers industry, such as gross margin and return on invested capital (ROIC), to assess its competitive positioning. ### Segments and Geographic Exposure The company operates five distinct business segments: brand operations, channel operations, event and team-building, safety and quality education, and supply chain. The brand operations segment is the most prominent, featuring partnerships with international outdoor brands. The company's operations are primarily concentrated in the domestic market, with no significant international revenue disclosed. ### Growth Trajectory The company's growth trajectory is not explicitly quantified in the input data, but the presence of multiple business lines and a digital supply chain platform suggests a diversification strategy. The outlook for the current and next fiscal years should be evaluated in the context of the company's historical revenue performance and the competitive landscape of the outdoor retail sector. ### Risk Factors and Dilution Potential The company faces a medium liquidity risk, as noted in the risk assessment. The dilution potential is currently low, with no significant dilution sources identified in the input data. The absence of a dilution risk is supported by the fact that the number of basic and diluted shares outstanding is identical. ### Recent Events No recent events, such as filings or transcripts, are provided in the input data to inform the company's current strategic direction or operational performance.
Key takeaways
  • The company maintains a conservative capital structure with a debt-to-equity ratio of 0.43.
  • Operating cash flow is positive at 74.8 million CNY, but liquidity risk is assessed as medium.
  • The company operates five business segments, with a strong focus on brand operations and domestic market presence.
  • No significant dilution risk is currently identified, with basic and diluted shares outstanding being equal.
  • The company's growth strategy appears to be centered on diversification across multiple business lines.
  • --
  • ## RATIONALES
  • ```json
Financial snapshot
PeriodHA-latest
CurrencyCNY
Revenue$955.6M
Gross profit
Operating income
Net income
R&D
SG&A
D&A
SBC
Operating cash flow$74.8M
CapEx-$17.8M
Free cash flow
Total assets
Total liabilities$434.2M
Total equity$790.0M
Cash & equivalents
Long-term debt$336.5M
Annual history (last 5)
PeriodRevenueOp IncomeNet IncomeFCF
FY0
FY-1
FY-2
FY-3
FY-4
PeriodGross %Op %Net %FCF %
FY0
FY-1
FY-2
FY-3
FY-4
PeriodAssetsEquityCashDebt
FY0
FY-1
FY-2
FY-3
FY-4
PeriodOCFCapExFCFSBC
FY0
FY-1
FY-2
FY-3
FY-4
Quarterly history (last 4)
PeriodRevenueOp IncomeNet IncomeFCF
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodGross %Op %Net %FCF %
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodAssetsEquityCashDebt
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodOCFCapExFCFSBC
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
Valuation
Market price
Market cap
Enterprise value
P/E
Reported non-GAAP P/E
EV/Revenue
EV/Op income
EV/OCF
P/B
P/Tangible book
Tangible book
Net cash-$336.5M
Current ratio
Debt/Equity0.4
ROA
ROE
Cash conversion
CapEx/Revenue-1.9%
SBC/Revenue
Asset intensity
Dilution ratio0.0%
Risk assessment
Dilution riskLow
Liquidity riskMedium
  • Net cash is negative after subtracting total debt.
Industry benchmarks
Activity: Retailers · cohort 8 companies
Metric002780Activity
Op margin9.5% medp25 6.4% · p75 13.1%
Net margin8.2% medp25 5.0% · p75 11.1%
Gross margin35.0% medp25 33.0% · p75 44.8%
R&D / revenue0.4% medp25 0.4% · p75 0.4%
CapEx / revenue-1.9%3.4% medp25 2.9% · p75 4.6%bottom quartile
Debt / equity43.0%25.8% medp25 3.1% · p75 69.4%above median
Source data
Underlying data the analysis-pipeline pulls and audits. Fetch timestamps + content hashes show when each source was last refreshed.
Company fundamentalsperiod FQ-7 · history via verified-market-data
no public URL
2026-05-07 07:36 UTC#d1436144
Source: analysis-pipeline (hybrid)Generated: 2026-05-04 12:03 UTCJob: fec10129