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INDICATIVE · SAMPLE DATA
PRCL55

General Company for Ceramic and Porcelain Products SAE

Construction Supplies & FixturesVerified

The company's capital structure is highly leveraged, with total liabilities of EGP 381.21 million and total equity of EGP -15.30 million, resulting in a negative debt-to-equity ratio of -0.15. Despite a negative net income of EGP -1.85 million, the company reported a free cash flow of EGP 2.18 million, indicating some operational liquidity. However, the current ratio of 0.56 suggests a weak short-term liquidity position, as current assets are significantly lower than current liabilities. Profitability metrics show significant underperformance relative to industry norms. The company reported a net loss of EGP 1.85 million and a negative operating income of EGP 10.27 million, with a return on assets of -0.51%. These figures indicate a struggling business model and poor asset utilization. The return on equity of 12.11% is unusually high given the negative equity position, suggesting a distortion in the metric due to the company's financial structure. The company's revenue is concentrated in a single business segment focused on ceramic and porcelain products, with no disclosed geographic diversification. This lack of diversification increases exposure to regional economic fluctuations and demand volatility in the construction sector. The company's growth trajectory is negative, with a net loss in the latest reporting period. Historical revenue data is not provided, but the current financial performance suggests a contraction in operations. The outlook for the next fiscal year is not explicitly stated, but the company's financial position indicates a high risk of further deterioration. The company faces significant liquidity and solvency risks, with total liabilities exceeding total assets by EGP 15.30 million. The risk assessment indicates a medium liquidity risk and a low dilution risk, but the negative net cash position after subtracting total debt is a key flag. The company has not disclosed any recent dilutive events, but the financial stress may necessitate future equity or debt financing. Recent filings and transcripts are not provided in the available data, so no specific events can be cited. However, the financial snapshot indicates a company in distress, with negative equity and declining profitability, which may prompt regulatory or creditor scrutiny.

30-day price · PRCL+7.67 (+51.5%)
Low$14.81High$24.43Close$22.55As of14 May, 00:00 UTC
Profile
CompanyGeneral Company for Ceramic and Porcelain Products SAE
TickerPRCL.CA
SectorConsumer Cyclicals
BusinessCyclical Consumer Products
Industry groupCyclical Consumer Products
IndustryConstruction Supplies & Fixtures
AI analysis

Business. General Company for Ceramic and Porcelain Products SAE produces and sells ceramic and porcelain products, primarily serving the construction and home improvement sectors.

Classification. The company is classified under the Consumer Cyclicals economic sector, Cyclical Consumer Products business sector, and Construction Supplies & Fixtures industry, with a confidence level of 0.92.

The company's capital structure is highly leveraged, with total liabilities of EGP 381.21 million and total equity of EGP -15.30 million, resulting in a negative debt-to-equity ratio of -0.15. Despite a negative net income of EGP -1.85 million, the company reported a free cash flow of EGP 2.18 million, indicating some operational liquidity. However, the current ratio of 0.56 suggests a weak short-term liquidity position, as current assets are significantly lower than current liabilities. Profitability metrics show significant underperformance relative to industry norms. The company reported a net loss of EGP 1.85 million and a negative operating income of EGP 10.27 million, with a return on assets of -0.51%. These figures indicate a struggling business model and poor asset utilization. The return on equity of 12.11% is unusually high given the negative equity position, suggesting a distortion in the metric due to the company's financial structure. The company's revenue is concentrated in a single business segment focused on ceramic and porcelain products, with no disclosed geographic diversification. This lack of diversification increases exposure to regional economic fluctuations and demand volatility in the construction sector. The company's growth trajectory is negative, with a net loss in the latest reporting period. Historical revenue data is not provided, but the current financial performance suggests a contraction in operations. The outlook for the next fiscal year is not explicitly stated, but the company's financial position indicates a high risk of further deterioration. The company faces significant liquidity and solvency risks, with total liabilities exceeding total assets by EGP 15.30 million. The risk assessment indicates a medium liquidity risk and a low dilution risk, but the negative net cash position after subtracting total debt is a key flag. The company has not disclosed any recent dilutive events, but the financial stress may necessitate future equity or debt financing. Recent filings and transcripts are not provided in the available data, so no specific events can be cited. However, the financial snapshot indicates a company in distress, with negative equity and declining profitability, which may prompt regulatory or creditor scrutiny.
Key takeaways
  • The company is operating at a loss with negative equity, indicating severe financial distress.
  • Free cash flow is positive despite negative net income, suggesting some operational efficiency.
  • The company's liquidity position is weak, with a current ratio of 0.56.
  • Profitability metrics are poor, with a negative return on assets and a high return on equity due to negative equity.
  • The business is concentrated in a single product line and geographic market, increasing risk exposure.
  • The company may require additional financing to address liquidity and solvency issues.
  • --
  • # RATIONALES
Financial snapshot
PeriodHA-latest
CurrencyEGP
Revenue$82.7M
Gross profit-$15.5M
Operating income-$10.3M
Net income-$1.9M
R&D
SG&A
D&A
SBC
Operating cash flow$20.6k
CapEx-$14.9k
Free cash flow$2.2M
Total assets$365.9M
Total liabilities$381.2M
Total equity-$15.3M
Cash & equivalents$55.5k
Long-term debt$2.3M
Annual history (last 5)
PeriodRevenueOp IncomeNet IncomeFCF
FY-4$217.8M-$31.1M-$62.3M-$47.5M
FY-3$198.6M-$34.0M-$69.0M-$61.1M
FY-2$240.4M-$18.3M$19.7M$34.2M
FY-1$284.2M-$20.2M-$104.5M-$88.8M
FY0$112.2M$14.4M-$99.2M
PeriodGross %Op %Net %FCF %
FY-4
FY-3
FY-2
FY-1
FY0
PeriodAssetsEquityCashDebt
FY-4$317.6M$83.8M$55.5k
FY-3$311.6M$14.8M$55.5k
FY-2$333.4M$33.6M$55.5k
FY-1$346.9M-$75.7M$55.5k
FY0$504.5M-$173.6M$55.5k
PeriodOCFCapExFCFSBC
FY-4-$1.2M$0.00-$47.5M
FY-3$1.9M-$7.1M-$61.1M
FY-2$31.3k-$7.8k$34.2M
FY-1$13.8k-$14.9k-$88.8M
FY0-$28.1M-$473.0k
Quarterly history (last 4)
PeriodRevenueOp IncomeNet IncomeFCF
FQ-7$82.7M-$10.3M-$1.9M$2.2M
FQ-6$63.5M-$15.3M-$55.8M-$51.5M
FQ-5$44.6M$6.0M-$19.6M-$15.6M
FQ-4$24.7M$5.5M-$25.3M-$21.4M
FQ-3$21.5M$3.0M-$21.0M
FQ-2$21.5M-$110.6k-$33.3M
FQ-1$27.5M$361.3k-$28.6M-$24.7M
FQ0$29.8M-$520.5k-$26.9M-$23.4M
PeriodGross %Op %Net %FCF %
FQ-7
FQ-6
FQ-5
FQ-4
FQ-3
FQ-2
FQ-1
FQ0
PeriodAssetsEquityCashDebt
FQ-7$365.9M-$15.3M$55.5k
FQ-6$346.9M-$75.7M$55.5k
FQ-5$333.5M-$95.3M$55.5k
FQ-4$355.8M-$120.7M$55.5k
FQ-3$385.4M-$141.7M$55.5k
FQ-2$504.5M-$173.6M$55.5k
FQ-1$515.7M-$201.9M$55.5k
FQ0$530.6M-$229.2M$55.5k
PeriodOCFCapExFCFSBC
FQ-7$20.6k-$14.9k$2.2M
FQ-6$13.8k-$14.9k-$51.5M
FQ-5-$16.5M-$130.0k-$15.6M
FQ-4-$22.6M-$177.0k-$21.4M
FQ-3-$26.6M-$322.0k
FQ-2-$28.1M-$473.0k
FQ-1$856.0k-$323.0k-$24.7M
FQ0$4.5M-$944.0k-$23.4M
Valuation
Market price
Market cap
Enterprise value
P/E
Reported non-GAAP P/E
EV/Revenue
EV/Op income
EV/OCF
P/B
P/Tangible book
Tangible book-$15.3M
Net cash-$2.3M
Current ratio0.6
Debt/Equity-0.1
ROA-0.5%
ROE12.1%
Cash conversion-1.0%
CapEx/Revenue-0.0%
SBC/Revenue
Asset intensity
Dilution ratio0.0%
Risk assessment
Dilution riskLow
Liquidity riskMedium
  • Net cash is negative after subtracting total debt.
Industry benchmarks
Activity: Construction Supplies & Fixtures · cohort 348 companies
MetricPRCLActivity
Op margin-12.4%4.7% medp25 0.2% · p75 9.1%bottom quartile
Net margin-2.2%3.1% medp25 -0.6% · p75 6.5%bottom quartile
Gross margin-18.7%25.5% medp25 17.0% · p75 31.5%bottom quartile
R&D / revenue1.0% medp25 0.7% · p75 1.2%
CapEx / revenue-0.0%-4.5% medp25 -8.4% · p75 -2.3%top quartile
Debt / equity-15.0%28.6% medp25 8.0% · p75 63.9%bottom quartile
Source data
Underlying data the analysis-pipeline pulls and audits. Fetch timestamps + content hashes show when each source was last refreshed.
Company fundamentalsperiod FQ-7 · history via verified-market-data
no public URL
2026-05-02 03:33 UTC#8d26c18e
Market quoteclose EGP 10.54 · shares 0.05B diluted
no public URL
2026-05-02 03:33 UTC#1255849f
Source: analysis-pipeline (hybrid)Generated: 2026-05-29 01:17 UTCJob: 70384507