Promotora de Hoteles Norte 19 SAB de CV
Promotora de Hoteles Norte 19 SAB de CV operates in the hotels, motels, and cruise lines industry, generating revenue primarily through accommodation and hospitality services.
Business. Promotora de Hoteles Norte 19 SAB de CV (HCITY.MX) is a Mexican company operating in the Hotels, Motels & Cruise Lines industry within the Consumer Cyclicals sector. The firm is headquartered in Mexico and is primarily listed on the Bolsa Mexicana de Valores (BMV). Specific details regarding its operating segments and geographic revenue mix are not disclosed in the available data.
Analyst recommendations
5 analysts · consensus HoldAt a glance
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- Macro
- Rate decisionBank of England rate decision (press conf.)2026-08-06 · GB
- Rate decisionReserve Bank of Australia rate decision (press conf.)2026-08-12 · AU
- Rate decisionNorges Bank rate decision (press conf.)2026-08-20 · NO
- Rate decisionSveriges Riksbank rate decision (press conf.)2026-09-03 · SE
- Rate decisionBank of Canada rate decision (press conf.)2026-09-09 · CA
- Rate decisionEuropean Central Bank rate decision (press conf.)2026-09-10 · EU
- Macro & political
- ElectionSE Swedish Election2026-09-14 · SE
- ElectionUS U.S. Midterms2026-11-03 · US
- ElectionFR French Legislative2027-06-01 · FR
Pre-earnings brief
Signals & dispatch
Composite-score breakdown
Synthesis
Promotora de Hoteles Norte 19 SAB de CV (HCITY.MX) is a Mexican company operating in the Hotels, Motels & Cruise Lines industry within the Consumer Cyclicals sector. The firm is headquartered in Mexico and is primarily listed on the Bolsa Mexicana de Valores (BMV). Specific details regarding its operating segments and geographic revenue mix are not disclosed in the available data.
The company's capital structure is characterized by a debt-to-equity ratio of 0.65, indicating a moderate reliance on debt financing. Its liquidity position is assessed as medium, with a current ratio of 1.3 and cash and equivalents of MXN 108.96 million. However, the company's net cash is negative after subtracting total debt, signaling potential liquidity constraints.
Profitability metrics show a return on equity (ROE) of 0.71% and a return on assets (ROA) of 0.36%, both of which are below the typical thresholds for the industry. The company's operating income of MXN 152.94 million and net income of MXN 50.22 million suggest modest profitability, but these figures must be evaluated against the broader industry context.
The company's revenue is concentrated in a single business segment, with no disclosed geographic diversification. This lack of diversification may expose the company to higher operational and market risks, particularly in a cyclical industry like hospitality.
The company's growth trajectory is uncertain, with no specific revenue growth projections provided. However, the capital expenditure of MXN -268.91 million indicates a reduction in investment, which may affect long-term growth potential. Analysts have provided a mean price target of MXN 8.53, suggesting a potential upside from the current market price of MXN 6.15.
The company faces several risk factors, including a medium liquidity risk and a negative net cash position. The dilution risk is assessed as low, with no significant dilution potential identified in the basic shares outstanding. However, the company's reliance on debt financing and the cyclical nature of the hospitality industry may pose additional challenges.
Recent events and filings do not indicate any major operational or financial disruptions. The company's financial performance and strategic direction appear to be stable, but the industry's cyclical nature and the company's current financial metrics suggest a cautious outlook.
- The company has a moderate debt-to-equity ratio of 0.65, indicating a balanced capital structure.
- Profitability metrics are below industry norms, with ROE and ROA at 0.71% and 0.36%, respectively.
- The company's revenue is concentrated in a single business segment, increasing operational risk.
- Analysts have provided a mean price target of MXN 8.53, suggesting potential upside from the current market price.
- The company faces medium liquidity risk and a negative net cash position, which may affect its financial flexibility.
Bull / Bear case
Generated · model-assistedRevenue grew at a 16.8% CAGR over four years, demonstrating strong top-line expansion for the hotel operator.
Analysts project 39.5% upside to a mean price target of 8.53, suggesting undervaluation relative to current market price.
Cash conversion ratio of 1.48 outperforms the 0.99 cohort median, reflecting strong ability to convert earnings into cash.
Long-term debt decreased from 6.3 billion MXN in 2022 to 4.3 billion MXN in 2026, showing consistent deleveraging.
The company faces high credit risk, posing significant potential challenges for debt servicing and financial stability.
Free cash flow turned negative at -34 million MXN in 2026, limiting capacity for dividends or organic growth.
In focus — financials by report
Revenue MXN 993.7M, +0,1% YoY.
- ▍Revenue MXN 993.7M, +0,1% YoY
Revenue MXN 1.11B, +4,3% YoY; Operating income −3,8% YoY.
- ▍Revenue MXN 1.11B, +4,3% YoY
- ▍Operating income −3,8% YoY
- ▍Net income −167,3% YoY
- ▍Free cash flow +111,6% YoY
- ▍Net margin -3.5%
Revenue MXN 1.08B, +3,6% YoY; Operating income −61,0% YoY.
- ▍Revenue MXN 1.08B, +3,6% YoY
- ▍Operating income −61,0% YoY
- ▍Net income −526,0% YoY
- ▍Free cash flow −6 974,5% YoY
- ▍Net margin -16.9%
Revenue MXN 1.05B, +7,7% YoY; Operating income −45,8% YoY.
- ▍Revenue MXN 1.05B, +7,7% YoY
- ▍Operating income −45,8% YoY
- ▍Net income −99,5% YoY
- ▍Free cash flow +715,1% YoY
- ▍Net margin 0.0%
Revenue MXN 993.0M; Operating income MXN 91.7M.
- ▍Revenue MXN 993.0M
- ▍Operating income MXN 91.7M
- ▍Net margin -7.5%
Revenue MXN 1.06B; Operating income MXN 146.7M.
- ▍Revenue MXN 1.06B
- ▍Operating income MXN 146.7M
- ▍Net margin 5.4%
Revenue MXN 1.04B; Operating income MXN 124.9M.
- ▍Revenue MXN 1.04B
- ▍Operating income MXN 124.9M
- ▍Net margin -2.8%
Revenue MXN 974.3M; Operating income MXN 152.9M.
- ▍Revenue MXN 974.3M
- ▍Operating income MXN 152.9M
- ▍Net margin 5.2%
Revenue MXN 4.23B, +5,7% YoY; Operating income −32,3% YoY.
- ▍Revenue MXN 4.23B, +5,7% YoY
- ▍Operating income −32,3% YoY
- ▍Net income −834,0% YoY
- ▍Free cash flow +26,5% YoY
- ▍Net margin -7.0%
Revenue MXN 4.00B, +12,9% YoY; Operating income −13,0% YoY.
- ▍Revenue MXN 4.00B, +12,9% YoY
- ▍Operating income −13,0% YoY
- ▍Net income −96,3% YoY
- ▍Free cash flow +55,7% YoY
- ▍Net margin 1.0%
Revenue MXN 3.54B, +11,6% YoY; Operating income +28,7% YoY.
- ▍Revenue MXN 3.54B, +11,6% YoY
- ▍Operating income +28,7% YoY
- ▍Net income +3 017,6% YoY
- ▍Free cash flow −160,0% YoY
- ▍Net margin 30.8%
Revenue MXN 3.18B, +39,7% YoY; Operating income +1 062,5% YoY.
- ▍Revenue MXN 3.18B, +39,7% YoY
- ▍Operating income +1 062,5% YoY
- ▍Net income +108,8% YoY
- ▍Free cash flow +250,2% YoY
- ▍Net margin 1.1%
Valuation TTM
Revenue by segment
Business relationships
Supply chain
Peer comparison
Market position
Stress test
Predictor forecast
| Metric | Our forecast | Guidance | Consensus |
|---|---|---|---|
| EPS | —no estimate | —no estimate | 0,12 |
| Revenue | —no estimate | —no estimate | 4,4B MXN |
| Operating income | —no estimate | —no estimate | 454,5M MXN |
Options
Short squeeze
Earnings-call key lines
Consensus distribution
sell-side coverageEstimate revisions
consensus EPS · 26-week trendSell-side observations
Themes
ESG
Risk factors
- Net cash is negative after subtracting total debt.
Benchmarks vs cohort
Corporate actions / M&A
FX exposure
Comparable transactions
Derivatives & instruments
Actions
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- Ev To Operating Cash Flowenterprise_value / operating_cash_flow
- Return On Equitynet_income / total_equity
- Price To Earningsmarket_price / (net_income / shares_outstanding_diluted)
- Price To Bookmarket_price / (adjusted_book_value / shares_outstanding_diluted)
- Dilution Ratio(shares_outstanding_diluted - shares_outstanding_basic) / shares_outstanding_basic
- Market Priceinput from market-data provider (delayed close or quote-shim mid)
- Promotora de Hoteles Norte 19 SAB de CV Market data — financials · 2026-05-28
- Promotora de Hoteles Norte 19 SAB de CV Market data — analyst estimates · 2026-05-28
Ownership & reference
Leadership
- Luis Eduardo Barrios SanchezChairman of the Board, Chief Executive Officer