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MARKETS CLOSED · LAST TRADE Thu 03:15 UTC
MXO55

Motio Ltd

Advertising & MarketingVerified
Score breakdown
Profitability+32Sentiment+30Missing signals-3
Quality breakdown
Key fields100Profile25Conclusion96AI synthesis40Observations3

Motio Ltd maintains a strong liquidity position with a current ratio of 1.77 and a cash and equivalents balance of AUD 2.65 million [doc:HA-latest]. The company's debt-to-equity ratio of 0.27 indicates a conservative capital structure, with long-term debt of AUD 1.39 million against total equity of AUD 5.10 million [doc:HA-latest]. Free cash flow of AUD 1.38 million and operating cash flow of AUD 2.23 million support its liquidity profile [doc:HA-latest]. Profitability metrics show a return on equity of 2.28% and a return on assets of 1.43%, both below the typical thresholds for high-growth advertising and marketing firms. Operating income is negative at AUD -78,700, indicating operational inefficiencies or high costs relative to revenue [doc:HA-latest]. Gross profit of AUD 7.01 million represents a 74.7% margin, which is in line with industry norms for digital advertising services [doc:HA-latest]. The company's revenue is concentrated in a single business segment, as disclosed in its latest financials, with no geographic diversification data provided. This lack of segment or geographic diversification increases exposure to market-specific risks [doc:HA-latest]. Motio Ltd's growth trajectory is uncertain, with no disclosed revenue growth or decline in the latest period. Capital expenditures of AUD -348,970 suggest a reduction in investment, potentially signaling a strategic shift or cost-cutting initiative [doc:HA-latest]. The absence of a clear growth strategy or segment-specific outlook limits visibility into future performance. Risk factors include low liquidity and dilution risk, with no immediate filing-based flags detected. The company's low debt load and strong cash position mitigate credit risk, but the negative operating income raises concerns about long-term sustainability [doc:HA-latest]. No dilution sources were identified in recent filings, and the probability of near-term dilution remains low [doc:HA-latest]. Recent events include the publication of the latest financial snapshot, which shows a net income of AUD 116,180 despite a negative operating income. No material events or regulatory actions were disclosed in the latest filings, and no earnings call transcripts were available for analysis [doc:HA-latest].

Profile
CompanyMotio Ltd
TickerMXO.AX
SectorConsumer Cyclicals
BusinessCyclical Consumer Services
Industry groupCyclical Consumer Services
IndustryAdvertising & Marketing
AI analysis

Business. Motio Ltd provides advertising and marketing services, primarily generating revenue through client contracts and digital media campaigns [doc:HA-latest].

Classification. Motio Ltd is classified under the Advertising & Marketing industry within the Cyclical Consumer Services business sector, with a high confidence level of 0.92 based on verified market data.

Motio Ltd maintains a strong liquidity position with a current ratio of 1.77 and a cash and equivalents balance of AUD 2.65 million [doc:HA-latest]. The company's debt-to-equity ratio of 0.27 indicates a conservative capital structure, with long-term debt of AUD 1.39 million against total equity of AUD 5.10 million [doc:HA-latest]. Free cash flow of AUD 1.38 million and operating cash flow of AUD 2.23 million support its liquidity profile [doc:HA-latest]. Profitability metrics show a return on equity of 2.28% and a return on assets of 1.43%, both below the typical thresholds for high-growth advertising and marketing firms. Operating income is negative at AUD -78,700, indicating operational inefficiencies or high costs relative to revenue [doc:HA-latest]. Gross profit of AUD 7.01 million represents a 74.7% margin, which is in line with industry norms for digital advertising services [doc:HA-latest]. The company's revenue is concentrated in a single business segment, as disclosed in its latest financials, with no geographic diversification data provided. This lack of segment or geographic diversification increases exposure to market-specific risks [doc:HA-latest]. Motio Ltd's growth trajectory is uncertain, with no disclosed revenue growth or decline in the latest period. Capital expenditures of AUD -348,970 suggest a reduction in investment, potentially signaling a strategic shift or cost-cutting initiative [doc:HA-latest]. The absence of a clear growth strategy or segment-specific outlook limits visibility into future performance. Risk factors include low liquidity and dilution risk, with no immediate filing-based flags detected. The company's low debt load and strong cash position mitigate credit risk, but the negative operating income raises concerns about long-term sustainability [doc:HA-latest]. No dilution sources were identified in recent filings, and the probability of near-term dilution remains low [doc:HA-latest]. Recent events include the publication of the latest financial snapshot, which shows a net income of AUD 116,180 despite a negative operating income. No material events or regulatory actions were disclosed in the latest filings, and no earnings call transcripts were available for analysis [doc:HA-latest].
Key takeaways
  • Motio Ltd has a strong liquidity position with a current ratio of 1.77 and significant cash reserves.
  • The company's return on equity and return on assets are below industry benchmarks, indicating suboptimal capital efficiency.
  • Revenue is concentrated in a single business segment, increasing exposure to market-specific risks.
  • Negative operating income raises concerns about operational efficiency and long-term sustainability.
  • No immediate liquidity or dilution risks were identified, and the company maintains a conservative capital structure.
  • --
  • ## RATIONALES
  • ```json
Financial snapshot
PeriodHA-latest
CurrencyAUD
Revenue$9.4M
Gross profit$7.0M
Operating income-$78.7k
Net income$116.2k
R&D
SG&A
D&A
SBC
Operating cash flow$2.2M
CapEx-$349.0k
Free cash flow$1.4M
Total assets$8.1M
Total liabilities$3.0M
Total equity$5.1M
Cash & equivalents$2.7M
Long-term debt$1.4M
Annual history (last 5)
PeriodRevenueOp IncomeNet IncomeFCF
FY0$9.4M-$78.7k$116.2k$1.4M
FY-1$8.4M-$2.2M-$2.1M-$499.4k
FY-2$6.9M-$1.9M-$1.8M-$528.5k
FY-3$4.5M-$3.9M-$3.7M-$3.3M
FY-4$3.0M-$2.1M-$373.5k-$1.3M
PeriodGross %Op %Net %FCF %
FY0
FY-1
FY-2
FY-3
FY-4
PeriodAssetsEquityCashDebt
FY0$8.1M$5.1M$2.7M
FY-1$8.8M$4.4M$989.7k
FY-2$10.0M$5.7M$1.4M
FY-3$9.1M$6.3M$1.8M
FY-4$11.2M$8.6M$4.5M
PeriodOCFCapExFCFSBC
FY0$2.2M-$349.0k$1.4M
FY-1$460.7k-$311.5k-$499.4k
FY-2-$282.6k-$104.7k-$528.5k
FY-3-$612.2k-$1.6M-$3.3M
FY-4$1.3M-$479.5k-$1.3M
Quarterly history (last 4)
PeriodRevenueOp IncomeNet IncomeFCF
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodGross %Op %Net %FCF %
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodAssetsEquityCashDebt
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodOCFCapExFCFSBC
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
Valuation
Market price
Market cap
Enterprise value
P/E
Reported non-GAAP P/E
EV/Revenue
EV/Op income
EV/OCF
P/B
P/Tangible book
Tangible book$5.1M
Net cash$1.3M
Current ratio1.8
Debt/Equity0.3
ROA1.4%
ROE2.3%
Cash conversion19.2%
CapEx/Revenue-3.7%
SBC/Revenue
Asset intensity
Dilution ratio0.0%
Risk assessment
Dilution riskLow
Liquidity riskLow
  • No immediate filing-based liquidity or dilution flags were detected.
Industry benchmarks
Activity: Advertising & Marketing · cohort 1 companies
MetricMXOActivity
Op margin-0.8%2.0% medp25 2.0% · p75 2.0%bottom quartile
Net margin1.2%-8.4% medp25 -8.4% · p75 -8.4%top quartile
Gross margin74.7%38.7% medp25 21.3% · p75 60.2%top quartile
CapEx / revenue-3.7%0.8% medp25 0.8% · p75 0.8%bottom quartile
Debt / equity27.0%354.4% medp25 354.4% · p75 354.4%bottom quartile
Source data
Underlying data the analysis-pipeline pulls and audits. Fetch timestamps + content hashes show when each source was last refreshed.
Company fundamentalsperiod FQ-7 · history via verified-market-data
no public URL
2026-05-05 00:13 UTC#af597673
Source: analysis-pipeline (hybrid)Generated: 2026-05-05 00:14 UTCJob: a68c78b8