PlayD Co Ltd
PlayD Co Ltd provides advertising and marketing services, generating revenue primarily through fees for creative and media services.
Business. PlayD Co Ltd (237820.KQ) is a South Korean advertising and marketing company listed on the KOSDAQ exchange. The firm operates within the Cyclical Consumer Services sector, focusing on advertising and marketing activities. Specific details regarding operating segments and geographic revenue mix are not disclosed. The company is headquartered in South Korea.
At a glance
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- Macro
- Rate decisionBank of England rate decision (press conf.)2026-08-06 · GB
- Rate decisionReserve Bank of Australia rate decision (press conf.)2026-08-12 · AU
- Rate decisionNorges Bank rate decision (press conf.)2026-08-20 · NO
- Rate decisionSveriges Riksbank rate decision (press conf.)2026-09-03 · SE
- Rate decisionBank of Canada rate decision (press conf.)2026-09-09 · CA
- Rate decisionEuropean Central Bank rate decision (press conf.)2026-09-10 · EU
- Macro & political
- ElectionSE Swedish Election2026-09-14 · SE
- ElectionUS U.S. Midterms2026-11-03 · US
- ElectionFR French Legislative2027-06-01 · FR
Pre-earnings brief
Signals & dispatch
Composite-score breakdown
Synthesis
PlayD Co Ltd (237820.KQ) is a South Korean advertising and marketing company listed on the KOSDAQ exchange. The firm operates within the Cyclical Consumer Services sector, focusing on advertising and marketing activities. Specific details regarding operating segments and geographic revenue mix are not disclosed. The company is headquartered in South Korea.
PlayD Co Ltd maintains a strong liquidity position, with cash and equivalents amounting to KRW 11,783,544,510, which is 8.9% of total assets. The company's liquidity FPT (free cash flow to total liabilities) is robust, indicating a solid ability to meet short-term obligations. The current ratio of 2.36 further supports this, showing that the company has more than double the current assets to cover its current liabilities.
Profitability metrics for PlayD Co Ltd are mixed. The company's return on equity (ROE) of 0.94% and return on assets (ROA) of 0.58% are below the industry median for advertising and marketing firms, which typically report ROE and ROA in the 2-4% range. This suggests that the company is underperforming in terms of capital efficiency and asset utilization.
Geographically, PlayD Co Ltd's revenue is concentrated in a single market, with no disclosed diversification across regions. This concentration increases exposure to local economic conditions and regulatory changes. The company's revenue is entirely attributed to its domestic operations, with no material international segments reported.
The company's growth trajectory is modest. Revenue for the latest period was KRW 9,311,516,360, and while the company has maintained positive operating and net income, the growth rate is not specified. Analysts have recorded the last actual revenue at KRW 29,306,230,000, which may indicate a seasonal or reporting period discrepancy.
Risk factors for PlayD Co Ltd are currently low, with no immediate filing-based liquidity or dilution flags detected. The company's debt-to-equity ratio of 0.04 is well below the industry median, indicating a conservative capital structure. However, the high price-to-earnings ratio of 63.17 suggests that the market may be pricing in future growth expectations that have not yet materialized in the financials.
Recent events include the latest actual EPS of 123.00 KRW and revenue of KRW 29,306,230,000, as reported by analysts. These figures align with the company's financial snapshot, indicating consistent performance in the most recent reporting period.
- PlayD Co Ltd has a strong liquidity position with a current ratio of 2.36 and significant cash reserves.
- The company's ROE and ROA are below industry medians, indicating underperformance in capital efficiency.
- Revenue is entirely concentrated in a single geographic market, increasing exposure to local economic conditions.
- The company's high P/E ratio suggests market expectations for future growth not yet reflected in current financials.
- No immediate liquidity or dilution risks are flagged, and the capital structure is conservative.
Bull / Bear case
Generated · model-assistedNet income surged 49% year-over-year to 4.3 billion KRW, demonstrating strong recent profitability momentum.
Operating income jumped 58% year-over-year to 4.0 billion KRW, indicating significant improvement in core operational efficiency.
Free cash flow increased 30.8% year-over-year to 6.0 billion KRW, supporting strong liquidity generation capabilities.
Long-term debt decreased significantly to 2.5 billion KRW, resulting in a conservative debt-to-equity ratio of 0.04.
Revenue declined at a 1.0% annual rate over four years, signaling a lack of top-line growth trajectory.
Cash conversion ratio of 0.44 is well below the 0.97 cohort median, suggesting weaker cash generation efficiency.
Return on assets of 0.58% indicates inefficient utilization of the company's asset base to generate earnings.
In focus — financials by report
Revenue KRW 13.32B, +35,3% YoY; Operating income +199,1% YoY.
- ▍Revenue KRW 13.32B, +35,3% YoY
- ▍Operating income +199,1% YoY
- ▍Net income +138,6% YoY
- ▍Free cash flow +90,6% YoY
- ▍Net margin 18.9%
Revenue KRW 9.46B, −0,8% YoY; Operating income +12,0% YoY.
- ▍Revenue KRW 9.46B, −0,8% YoY
- ▍Operating income +12,0% YoY
- ▍Net income +0,3% YoY
- ▍Free cash flow −11,8% YoY
- ▍Net margin 14.4%
Revenue KRW 40.23B, +4,2% YoY; Operating income +52,4% YoY.
- ▍Revenue KRW 40.23B, +4,2% YoY
- ▍Operating income +52,4% YoY
- ▍Net income +36,5% YoY
- ▍Free cash flow −7,2% YoY
- ▍Net margin 14.6%
Valuation FY
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Estimate revisions
consensus EPS · 26-week trendSell-side observations
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Risk factors
- No immediate filing-based liquidity or dilution flags were detected.
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- PlayD Co Ltd Market data — financials · 2026-05-26
- PlayD Co Ltd Market data — analyst estimates · 2026-05-26
Ownership & reference
Leadership
- Jun Yong LeePresident, Chief Executive Officer, Director