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INDICATIVE · SAMPLE DATA
1348$0.2455

Quali-Smart Holdings Ltd

Toys & Children's ProductsVerified

Quali-Smart operates with a market capitalization of HKD 353.8 million and a price-to-book ratio of 9.25, indicating a premium valuation relative to its book value. The company holds HKD 25.6 million in cash and equivalents but carries HKD 43.5 million in long-term debt, resulting in a debt-to-equity ratio of 1.14 and a current ratio of 1.84, suggesting moderate liquidity risk. Free cash flow is negative at HKD -10.7 million, driven by capital expenditures of HKD -20,000 and operating cash flow of HKD 11.9 million, indicating insufficient cash generation to cover investment needs. Profitability metrics are weak, with a net loss of HKD -17.9 million and an operating loss of HKD -12.8 million. Return on equity is -46.7%, and return on assets is -10.9%, both significantly below the industry median for Toys & Children's Products, which typically shows positive returns in non-recessionary environments. Gross profit of HKD 23.5 million represents a 32.8% margin, but this is insufficient to offset operating expenses, leading to a negative operating margin of -17.8%. The company's revenue is concentrated in a single business segment focused on toys and children's products, with no disclosed geographic diversification beyond Asia. This lack of segment or geographic diversification increases exposure to regional demand fluctuations and supply chain disruptions. Looking ahead, revenue is expected to remain under pressure, with no clear growth trajectory in the current or next fiscal year. The company's operating cash flow and free cash flow trends suggest a lack of momentum in improving profitability or capital efficiency. The risk assessment highlights liquidity concerns, with net cash (cash minus total debt) at negative HKD 17.9 million, indicating a need for careful monitoring of working capital and debt servicing. Recent filings and transcripts have not disclosed any material events or strategic shifts, and the company has not announced new product lines or market expansions. The absence of recent strategic initiatives or capital-raising activities suggests a conservative approach to growth and risk management. The company's dilution risk is currently low, with no recent share issuance or shelf registration activity reported. However, the negative net income and weak cash flow position could pressure the company to raise additional capital in the future, potentially through equity dilution.

30-day price · 1348+0.12 (+63.2%)
Low$0.18High$0.41Close$0.32As of22 May, 00:00 UTC
Profile
CompanyQuali-Smart Holdings Ltd
Ticker1348.HK
SectorConsumer Cyclicals
BusinessCyclical Consumer Products
Industry groupCyclical Consumer Products
IndustryToys & Children's Products
AI analysis

Business. Quali-Smart Holdings Ltd is a Hong Kong-based company that designs, markets, and distributes toys and children's products, primarily under its own brand names, with revenue derived from sales to retailers and distributors in Asia and other international markets.

Classification. Quali-Smart is classified under the Consumer Cyclicals economic sector, Cyclical Consumer Products business sector, and Toys & Children's Products industry, with a confidence level of 0.92 based on verified market data.

Quali-Smart operates with a market capitalization of HKD 353.8 million and a price-to-book ratio of 9.25, indicating a premium valuation relative to its book value. The company holds HKD 25.6 million in cash and equivalents but carries HKD 43.5 million in long-term debt, resulting in a debt-to-equity ratio of 1.14 and a current ratio of 1.84, suggesting moderate liquidity risk. Free cash flow is negative at HKD -10.7 million, driven by capital expenditures of HKD -20,000 and operating cash flow of HKD 11.9 million, indicating insufficient cash generation to cover investment needs. Profitability metrics are weak, with a net loss of HKD -17.9 million and an operating loss of HKD -12.8 million. Return on equity is -46.7%, and return on assets is -10.9%, both significantly below the industry median for Toys & Children's Products, which typically shows positive returns in non-recessionary environments. Gross profit of HKD 23.5 million represents a 32.8% margin, but this is insufficient to offset operating expenses, leading to a negative operating margin of -17.8%. The company's revenue is concentrated in a single business segment focused on toys and children's products, with no disclosed geographic diversification beyond Asia. This lack of segment or geographic diversification increases exposure to regional demand fluctuations and supply chain disruptions. Looking ahead, revenue is expected to remain under pressure, with no clear growth trajectory in the current or next fiscal year. The company's operating cash flow and free cash flow trends suggest a lack of momentum in improving profitability or capital efficiency. The risk assessment highlights liquidity concerns, with net cash (cash minus total debt) at negative HKD 17.9 million, indicating a need for careful monitoring of working capital and debt servicing. Recent filings and transcripts have not disclosed any material events or strategic shifts, and the company has not announced new product lines or market expansions. The absence of recent strategic initiatives or capital-raising activities suggests a conservative approach to growth and risk management. The company's dilution risk is currently low, with no recent share issuance or shelf registration activity reported. However, the negative net income and weak cash flow position could pressure the company to raise additional capital in the future, potentially through equity dilution.
Key takeaways
  • Quali-Smart is trading at a high price-to-book ratio despite negative earnings and weak returns, suggesting a disconnect between market valuation and fundamentals.
  • The company's liquidity position is moderate, with cash reserves insufficient to cover long-term debt, increasing financial risk.
  • Profitability is severely underperforming industry norms, with negative returns on equity and assets.
  • Revenue concentration in a single product category and geographic region exposes the company to demand volatility and supply chain risks.
  • No recent strategic or financial developments have been disclosed, and the outlook for revenue and profitability remains uncertain.
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  • # RATIONALES
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Financial snapshot
PeriodHA-latest
CurrencyHKD
Revenue$71.9M
Gross profit$23.5M
Operating income-$12.8M
Net income-$17.9M
R&D
SG&A
D&A
SBC
Operating cash flow$11.9M
CapEx-$20.0k
Free cash flow-$10.7M
Total assets$164.7M
Total liabilities$126.4M
Total equity$38.2M
Cash & equivalents$25.6M
Long-term debt$43.5M
Annual history (last 5)
PeriodRevenueOp IncomeNet IncomeFCF
FY0$71.9M-$12.8M-$17.9M-$10.7M
FY-1$177.3M-$68.5M-$73.9M-$65.3M
FY-2$341.8M-$59.5M-$72.3M-$68.5M
FY-3$448.7M-$82.5M-$94.4M-$93.1M
FY-4$485.8M-$22.5M-$35.6M-$22.0M
PeriodGross %Op %Net %FCF %
FY0
FY-1
FY-2
FY-3
FY-4
PeriodAssetsEquityCashDebt
FY0$164.7M$38.2M$25.6M
FY-1$176.6M$56.1M$57.5M
FY-2$243.9M$126.4M$61.9M
FY-3$381.5M$198.7M$29.4M
FY-4$438.8M$293.1M$48.2M
PeriodOCFCapExFCFSBC
FY0$11.9M-$20.0k-$10.7M
FY-1$23.7M-$211.0k-$65.3M
FY-2$40.0M-$5.7M-$68.5M
FY-3-$36.5M-$6.2M-$93.1M
FY-4$18.6M-$1.3M-$22.0M
Quarterly history (last 4)
PeriodRevenueOp IncomeNet IncomeFCF
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodGross %Op %Net %FCF %
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodAssetsEquityCashDebt
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodOCFCapExFCFSBC
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
Valuation
Market price$0.24
Market cap$353.8M
Enterprise value$371.8M
P/E
Reported non-GAAP P/E
EV/Revenue5.2
EV/Op income
EV/OCF31.1
P/B9.2
P/Tangible book9.2
Tangible book$38.2M
Net cash-$18.0M
Current ratio1.8
Debt/Equity1.1
ROA-10.8%
ROE-46.7%
Cash conversion-67.0%
CapEx/Revenue-0.0%
SBC/Revenue
Asset intensity
Dilution ratio0.0%
Risk assessment
Dilution riskLow
Liquidity riskMedium
  • Net cash is negative after subtracting total debt.
Industry benchmarks
Activity: Toys & Children's Products · cohort 59 companies
Metric1348Activity
Op margin-17.8%3.1% medp25 -11.6% · p75 13.0%bottom quartile
Net margin-24.8%2.5% medp25 -24.8% · p75 8.2%bottom quartile
Gross margin32.6%32.6% medp25 26.2% · p75 55.7%below median
CapEx / revenue-0.0%-1.7% medp25 -7.3% · p75 -0.8%top quartile
Debt / equity114.0%19.0% medp25 0.9% · p75 50.2%top quartile
Source data
Underlying data the analysis-pipeline pulls and audits. Fetch timestamps + content hashes show when each source was last refreshed.
Company fundamentalsperiod FQ-7 · history via verified-market-data
no public URL
2026-05-11 00:49 UTC#1f3d5744
Market quoteclose HKD 0.24 · shares 1.47B diluted
no public URL
2026-05-11 00:49 UTC#10f57c1b
Source: analysis-pipeline (hybrid)Generated: 2026-05-11 00:52 UTCJob: f3318aa3