Comscore Inc

Comscore's capital structure shows a market price of $6.78 per share and a market cap of $102.08 million, with a price-to-book ratio of 0.51 and a price-to-tangible-book ratio of 0.51. The company has $23.62 million in cash and equivalents but $49.31 million in long-term debt, resulting in a negative net cash position. The debt-to-equity ratio is 0.25, and the current ratio is 0.78, indicating moderate liquidity risk. Profitability metrics show a return on equity of -4.97% and a return on assets of -2.45%, both below the industry median for advertising and marketing firms. Operating income of $4.51 million is significantly lower than revenue of $357.47 million, with a net loss of $10.00 million. Gross profit of $146.77 million represents 41% of revenue, which is in line with industry norms but insufficient to cover operating expenses. Geographically, Comscore's revenue is concentrated in the United States, with no material international operations disclosed. The company operates in a single business segment focused on digital analytics and measurement services. No material revenue concentration risks are identified in the latest filings. Growth trajectory is mixed, with revenue of $357.47 million in the latest period. Free cash flow is negative at -$22.17 million, driven by capital expenditures of -$23.39 million. Analysts have set a mean price target of $10.00, suggesting potential upside of 47.4% from the current market price. Risk factors include a net cash deficit and negative free cash flow, which could pressure liquidity. Dilution risk is assessed as low, with no recent share issuance or shelf registration activity reported. The company's operating cash flow of $22.74 million provides some buffer against short-term obligations. Recent events include a 10-K filing disclosing ongoing competition in the digital analytics market and a transcript of a Q4 earnings call where management outlined plans to reduce operating expenses. No material regulatory or geopolitical risks are currently impacting operations.