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SWAG.O NASDAQ Diversified Advertising & Marketing Services

Stran & Company Inc

$1,98
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Mcap
37,0M USD
P/E
EV / Rev
Div yield
Op margin
-1,7 %
ROE
-2,5 %
Net margin
-0,6 %
Debt / equity
0,03
Beta
52w range
Volume
157
Day range
$1,98–$2,08
Prev close
$1,97
Open
$2,01
Next earnings
2026-10-28
Ex-dividend
TR 1Y
About

Stran & Company Inc provides advertising and marketing services to clients in the consumer cyclicals sector, generating revenue primarily through service contracts and project-based engagements.

Business. Stran & Company Inc (SWAG.O) is an advertising and marketing firm operating within the Consumer Cyclicals sector. The company is headquartered in the United States and is primarily listed on the NASDAQ stock exchange. Specific details regarding its operating segments and geographic revenue mix are not available in the provided data.

Classification99 %
SectorConsumer Discretionary
Industry groupDiversified Advertising & Marketing Services
Generated · model-assisted
Sell-side consensus
consensus pending
— buy— hold— sell
Avg 12m price target
Upcoming events
  • EarningsQ3 2026 earnings (expected)2026-10-28 · estimated
See all catalysts →

At a glance

Score
not yet scored
Valuation
valuation pending
Analysts
not yet wired
Ownership
Geode Capital Management, L.L.C.
largest disclosed fund holder
Profitability
-2,5 %
return on equity
Quality
not yet scored

What drives this business

The watch-list the newsroom runs for this company — derived from its sector path, sharpened layer by layer. Not investment advice.

— missing data

News & coverage

0
  • No recent newsroom coverage mentioning SWAG.
  • Sector rotation

    Sector1D1Mvs mkt
    Materials+2,3 %+6,6 %+1,7 %
    Communication Services+2,2 %−5,5 %+1,6 %
    Energy+0,6 %+3,3 %+0,0 %
    Health Care+0,6 %−0,8 %+0,0 %
    Information Technology+0,6 %+6,7 %+0,0 %
    Consumer Discretionary · THIS SECTOR+0,4 %+7,6 %−0,2 %
    Financials−0,3 %−2,8 %−0,9 %
    Consumer Staples−0,4 %+2,5 %−1,0 %
    Real Estate−0,7 %+10,9 %−1,3 %
    Industrials−1,9 %−3,1 %−2,5 %
    Utilities−1,9 %+28,2 %−2,5 %

    Developing storylines

    No tracked sagas currently linked to SWAG.O. Browse all sagas →

    Analysis

    AI analysis
    Generated · analysis pipeline · tier hybrid · as of 2026-08-04 ↑ At a glance

    Opportunity

    — missing data

    Upcoming catalysts

    Scheduled public events. Informational only — not investment advice.

    • Company
    • EarningsQ3 2026 earnings (expected)2026-10-28 · estimated
    • Macro
    • Rate decisionBank of England rate decision (press conf.)2026-08-06 · GB
    • Rate decisionReserve Bank of Australia rate decision (press conf.)2026-08-12 · AU
    • Rate decisionNorges Bank rate decision (press conf.)2026-08-20 · NO
    • Rate decisionSveriges Riksbank rate decision (press conf.)2026-09-03 · SE
    • Rate decisionBank of Canada rate decision (press conf.)2026-09-09 · CA
    • Rate decisionEuropean Central Bank rate decision (press conf.)2026-09-10 · EU
    • Macro & political
    • ElectionSE Swedish Election2026-09-14 · SE
    • ElectionUS U.S. Midterms2026-11-03 · US
    • ElectionFR French Legislative2027-06-01 · FR

    Pre-earnings brief

    Briefing · model-assisted

    Stran & Co Inc (SWAG.O) has recorded its first analysis, with no prior basis for delta computation available to establish a historical trend. This initial data point serves as the baseline for future monitoring of the company's financial and ownership dynamics. The most material development is the detection of five notable holder additions, signaling fresh institutional or significant investor interest in the ticker. These changes were detected on June 20, 2026, and represent new positions rather than adjustments to existing holdings. The largest of these new positions was established as of December 31, 2025, with an investor acquiring 327,105 shares valued at approximately $0.54 million. Other notable additions include positions reported as of June 30, 2024, and March 31, 2026, with share counts ranging from 10,000 to 74,712 shares. These new stakes contribute to a top holder count of six for the company. With zero analysts currently covering the stock and no index memberships, these holder changes provide the primary external signal of market participation for Stran & Co Inc.

    Signals & dispatch

    peak dispatch · —

    Composite-score breakdown

    Synthesis

    Business

    Stran & Company Inc (SWAG.O) is an advertising and marketing firm operating within the Consumer Cyclicals sector. The company is headquartered in the United States and is primarily listed on the NASDAQ stock exchange. Specific details regarding its operating segments and geographic revenue mix are not available in the provided data.

    Classification99 %
    SectorConsumer Discretionary
    Industry groupDiversified Advertising & Marketing Services
    AI synthesis
    GENERATED

    Stran & Company Inc has a market capitalization of $33.27 million and a price-to-book ratio of 1.09, indicating that the market values the company slightly above its book value. The company's liquidity position is characterized as medium risk, with a current ratio of 2.34, suggesting it has sufficient short-term assets to cover its liabilities, but with a negative net cash position after subtracting total debt. The company's operating cash flow is negative at -$4.67 million, and its free cash flow is also negative at -$0.46 million, indicating that it is not generating positive cash from operations.

    In terms of profitability, Stran & Company Inc is currently unprofitable, with a net loss of $0.75 million and an operating loss of $1.96 million. The company's return on equity is -2.45%, and its return on assets is -1.51%, both significantly below the industry median for advertising and marketing firms. The company's gross profit margin is 29.46%, which is in line with the industry average, but its operating margin is negative, indicating that operating expenses exceed gross profit.

    The company's revenue is concentrated in a single business segment, as no segmental breakdown is provided in the available data. There is no geographic revenue concentration data available, but the company's operations are likely centered in the United States given the lack of international revenue disclosure. The company's capital expenditure of -$0.82 million suggests that it is not investing in long-term assets and may be reducing its physical infrastructure.

    Looking at the company's growth trajectory, there is no specific outlook provided for the current or next fiscal year. However, the company's negative operating and net income suggest that it is not currently growing and may be facing operational challenges. The company's debt-to-equity ratio is 0.03, indicating a low level of leverage and minimal financial risk from debt. The company's liquidity risk is medium, and its credit risk is not explicitly stated, but the negative operating cash flow and net loss suggest potential credit concerns.

    The company's risk assessment indicates a low potential for dilution, with no significant dilution sources identified in the available data. The company's risk profile is primarily driven by its negative cash flows and unprofitable operations, which could lead to liquidity constraints if not addressed. There are no recent events or filings mentioned in the available data that would indicate significant changes in the company's operations or financial position.

    Stran & Co Inc (SWAG.O) has recorded its first analysis, with no prior basis for delta computation available to establish a historical trend. This initial data point serves as the baseline for future monitoring of the company's financial and ownership dynamics. The most material development is the detection of five notable holder additions, signaling fresh institutional or significant investor interest in the ticker. These changes were detected on June 20, 2026, and represent new positions rather than adjustments to existing holdings. The largest of these new positions was established as of December 31, 2025, with an investor acquiring 327,105 shares valued at approximately $0.54 million. Other notable additions include positions reported as of June 30, 2024, and March 31, 2026, with share counts ranging from 10,000 to 74,712 shares. These new stakes contribute to a top holder count of six for the company. With zero analysts currently covering the stock and no index memberships, these holder changes provide the primary external signal of market participation for Stran & Co Inc.

    Key takeaways
    • Stran & Company Inc is currently unprofitable with a net loss of $0.75 million and an operating loss of $1.96 million.
    • The company's liquidity position is medium risk, with a current ratio of 2.34 and negative net cash after subtracting total debt.
    • The company's return on equity is -2.45%, and its return on assets is -1.51%, both significantly below the industry median.
    • The company's operating cash flow is negative at -$4.67 million, and its free cash flow is also negative at -$0.46 million.
    • The company's debt-to-equity ratio is 0.03, indicating a low level of leverage.
    • margin_outlook_rationale: The company's operating margin is negative, indicating that operating expenses exceed gross profit, which is a concern for future profitability.
    • rd_outlook_rationale: There is no specific information provided about the company's research and development activities or their expected impact on future operations.

    Bull / Bear case

    Generated · model-assisted
    — missing data

    In focus — financials by report

    Valuation

    Market price
    $1,98
    Market cap
    $33.3M
    Enterprise value
    $34.2M
    P/E
    Non-GAAP P/E
    EV / Revenue
    EV / Op income
    EV / OCF
    P / B
    1.1x
    P / Tangible book
    1.1x
    Tangible book
    $30.5M
    Net cash
    -$937.0k
    Current ratio
    2.3
    Debt / equity
    0.0
    ROA
    -1.5%
    ROE
    -2.5%
    Cash conversion
    626.0%
    CapEx / revenue
    -0.7%
    SBC / revenue
    Dilution ratio
    0.0%

    Revenue by segment

    Loyalty Programs
    low · business_description · 2026-07-03
    Promotional Products
    low · business_description · 2026-07-03
    Retail E-commerce Platforms
    low · business_description · 2026-07-03
    Retail Merchandising Services
    low · business_description · 2026-07-03

    Market share

    INDUSTRYSEGMENTCOMPANYConsumer CyclicalsIndustryDiversified Advertising & Marketing Services47,5B node revenueWPP 37,7%OMC 36,4%NIQ 8,8%STGW 6,1%THRY 1,6%MGNI 1,5%TSQ 0,9%FORR 0,8%Other 6,0%
    Source: company disclosures · own-taxonomy revenue-covered set · attribution: collision-suspect (indicative)SWAG 0,2% · rank #19 of 36

    Business relationships

    Business relationships3 disclosed relationships · 1 type · extracted from filings & disclosures
    Vendors3
    ADOBE INC.ADBE.OVendor95%Source ↗
    Hubspot IncHUBS.OVendor90%Source ↗

    Supply chain

    Vendors → SWAG ↔ Partners → Customers · click any node to drill
    VENDORSPARTNERSCUSTOMERSSWAGSWAGStran & Company Inc3 entitiesADOBE INC.Diversified SoftwareUSORACLE CORPORATIONDiversified SoftwareUSHubspot IncUnclassifiedUS
    3 mentions in 10-K0 from corporate websites0 from news dispatches
    Updated 2026-06-24

    Peer comparison

    Peer comparison8 peers · vs SWAG · multiples and returns
    WP
    WPP
    Wpp PLC
    P/E
    vs self
    Div yield
    vs self
    ROE
    vs self
    OM
    OMC
    Omnicom Group
    $79,27
    23,7B USD
    P/E
    vs self
    Div yield
    3,8 %
    vs self
    ROE
    -0,6 %
    +1,9 vs self
    NI
    NIQ
    NIQ Global Intelligence plc
    P/E
    vs self
    Div yield
    vs self
    ROE
    vs self
    ST
    STGW
    Stagwell Inc
    $8,67
    2,3B USD
    P/E
    63,2x
    vs self
    Div yield
    vs self
    ROE
    3,8 %
    +6,3 vs self
    TH
    THRY
    Thryv Holdings Inc
    $4,26
    188,9M USD
    P/E
    26,3x
    vs self
    Div yield
    vs self
    ROE
    3,0 %
    +5,5 vs self
    MG
    MGNI
    MAGNITE, INC.
    $19,70
    2,8B USD
    P/E
    13,1x
    vs self
    Div yield
    vs self
    ROE
    15,7 %
    +18,1 vs self
    TS
    TSQ
    Townsquare Media Inc
    $6,08
    107,7M USD
    P/E
    42,2x
    vs self
    Div yield
    11,2 %
    vs self
    ROE
    -7,6 %
    -5,2 vs self
    FO
    FORR
    FORRESTER RESEARCH, INC.
    $11,53
    219,9M USD
    P/E
    vs self
    Div yield
    vs self
    ROE
    -112,5 %
    -110,1 vs self

    Market position

    Stress test

    — missing data

    Predictor forecast

    Corporate eventM&A horizon
    M&A probabilityconf 5 %
    Probability
    5 %
    Base rate
    3 %
    Band
    180-day horizon · target 2027-01-16 · 1,8× base rate
    No acquirer candidates identified by the signal model.
    Probabilistic model output — not investment advice. · generated 2026-07-20

    Options

    — missing data

    Short squeeze

    — missing data

    Earnings-call key lines

    — missing data

    Estimate revisions

    consensus EPS · 26-week trend
    — missing data

    Sell-side observations

    — missing data

    Themes

    — missing data

    ESG

    — missing data

    Risk factors

    Dilution riskLow
    Liquidity riskMedium
    Filing-based flags
    • Net cash is negative after subtracting total debt.

    Benchmarks vs cohort

    Op Margin-1,7 %Below median
    Net Margin-0,6 %Above median
    ROE-2,5 %Below median
    Capex / Rev-0,7 %Above median
    D/E0,03Above median
    Cash Conv6,26Best in class

    Corporate actions / M&A

    M&A probabilityconf —
    Probability
    5 %
    Base rate
    3 %
    Band
    Moderate
    180-day horizon · target 2027-01-16 · 1,8× base rate
    No acquirer candidates identified by the signal model.
    Corporate actionsNo corporate-action source connected yet — splits, dividends and buyback events are not tracked for this company. Honest-dim (no data fabricated).

    FX exposure

    — missing data

    Comparable transactions

    — missing data

    Derivatives & instruments

    — missing data

    Actions

    Ask Handelsavisen

    — missing data
    Data sources
    • Market data
    • Market data cache
    • Issuer disclosures
    • Public news
    • Earnings transcripts
    • Consensus estimates
    • ESG data
    How metrics are computed
    • Return On Equity
      net_income / total_equity
    • Price To Book
      market_price / (adjusted_book_value / shares_outstanding_diluted)
    • Dilution Ratio
      (shares_outstanding_diluted - shares_outstanding_basic) / shares_outstanding_basic
    • Market Price
      input from market-data provider (delayed close or quote-shim mid)
    • Market Cap
      market_price * shares_outstanding_diluted
    • Ev To Revenue
      enterprise_value / revenue
    Source documents
    • Stran & Company Inc Market data — financials · 2026-05-29

    Ownership & reference

    Top holders

    • Geode Capital Management, L.L.C.Investment Managers · as of 2026-03-310,00 %$0M
    • Vanguard Capital Management, LLCInvestment Managers · as of 2025-12-310,00 %$1M
    • Northern Trust Investments, Inc.Investment Managers · as of 2026-03-310,00 %$0M
    • Raymond James & Associates, Inc.Brokerage Firms · as of 2026-03-310,00 %$0M
    • State Street Investment Management (US)Investment Managers · as of 2026-03-310,00 %$0M
    • BlackRock Institutional Trust Company, N.A.Investment Managers · as of 2024-06-300,00 %$0M

    Insider activity

    Mixed / flat0 buys · 0 sellsnet $04 insiders · last 365d
    • Wall Ian ThomasChief Information Officer · Common StockOther 12 000 · 2026-02-19
    • Browner DavidChief Financial Officer · Common StockOther 25 000 · 2026-02-19
    • Audibert JohnCSO and CCO · Common StockOther 25 000 · 2026-02-19
    • Audibert JohnCSO and CCO · Common StockOther 100 000 · 2025-11-26
    • Browner DavidChief Financial Officer · Common StockOther 120 000 · 2025-11-26
    • Shape AndrewPresident and CEO · Common StockOther 100 000 @ $1,47$147K · 2025-08-28

    Short positioning

    14.7Kshares short-32.8% vs prior
    1days to cover
    43.9%short of daily vol
    5fails-to-deliver
    as of 2026-07-15 · short-interest report (free)

    Geographic breakdown

    — missing data
    Listings · one canonical issuer all listings resolve to the canonical
    SWAG.OCanonical
    NASDAQ · USD

    Intel & risk

    PredictorM&A prob5 %Full forecast →
    peak dispatch · —
    OSINT findings
    Dilution riskLow
    Liquidity riskMedium
    Net cash is negative after subtracting total debt.
    Relationship graph
    SWAGADBE.OORCL.KHUBS.ODiversified Ad
    This companySectorVendors

    Evidence & claims

    From filings & derived data
    • Net margin (FY 2025-12-31): -0.6%Derived (calculated)
    • Capex (YoY) (2025-12-31 vs 2024-12-31): 36.9%Derived (calculated)
    • Total liabilities (YoY) (2025-12-31 vs 2024-12-31): -19.8%Derived (calculated)
    • Total assets (YoY) (2025-12-31 vs 2024-12-31): -10.5%Derived (calculated)
    • Debt-to-equity (FY 2025-12-31): 0.62xDerived (calculated)
    • Return on assets (FY 2025-12-31): -1.5%Derived (calculated)
    • Return on equity (FY 2025-12-31): -2.4%Derived (calculated)
    • Current ratio (FY 2025-12-31): 2.34xDerived (calculated)
    • Cash & equivalents (YoY) (2025-12-31 vs 2024-12-31): -27.8%Derived (calculated)
    • Gross margin (FY 2025-12-31): 29.5%Derived (calculated)
    • Shareholders' equity (YoY) (2025-12-31 vs 2024-12-31): -3.6%Derived (calculated)
    • Gross profit (YoY) (2025-12-31 vs 2024-12-31): 32.6%Derived (calculated)
    • Net income (YoY) (2025-12-31 vs 2024-12-31): 82.0%Derived (calculated)
    • EPS (diluted) (YoY) (2025-12-31 vs 2024-12-31): 81.8%Derived (calculated)
    • Operating cash flow (YoY) (2025-12-31 vs 2024-12-31): -269.3%Derived (calculated)
    • EPS (basic) (YoY) (2025-12-31 vs 2024-12-31): 81.8%Derived (calculated)
    • Operating income (YoY) (2025-12-31 vs 2024-12-31): 60.0%Derived (calculated)
    • Cost of revenue (YoY) (2025-12-31 vs 2024-12-31): 44.2%Derived (calculated)
    • Revenue (YoY) (2025-12-31 vs 2024-12-31): 40.6%Derived (calculated)
    • Gross profit (annual): USD 34.23MSEC XBRL filing
    • Net income (annual): USD -747KSEC XBRL filing
    • Revenue (annual): USD 116.19MSEC XBRL filing
    • Total assets (annual): USD 49.35MSEC XBRL filing
    • Shareholders' equity (annual): USD 30.5MSEC XBRL filing
    Showing 24 of 60 surfaced claims.
    Atomic claims from regulatory filings and derived calculations. Provenance shown as source kind only.

    The Thread

    Everything we know, in order
    2026-10-28EVENTUpcomingQ3 2026 earnings (expected) estimated date
    2026-06-30 03:38 UTCEARNINGSUpcomingForecast: ma_probability (180d)
    2026-06-21 02:57 UTCHOLDER5 institutional position changes flagged
    2026-05-12FILINGCURRENT REPORT →
    2026-05-12FILINGQUARTERLY REPORT →
    2026-05-08FILINGCURRENT REPORT →
    2026-03-25FILINGCURRENT REPORT →
    2026-03-25FILINGANNUAL REPORT →
    2026-03-23FILINGCURRENT REPORT →
    2026-02-20FILINGCURRENT REPORT →
    2026-02-19 00:00 UTCINSIDER3 insider transactions — 2026-02
    2026-02-19 00:00 UTCINSIDER3 insider transactions — 2026-02
    2026-02-19INSIDERWall Ian Thomas transacted 12.0k sh — Chief Information Officer
    2026-02-19INSIDERBrowner David transacted 25.0k sh — Chief Financial Officer
    2026-02-19INSIDERAudibert John transacted 25.0k sh — CSO and CCO
    2025-11-28FILINGCURRENT REPORT →
    2025-11-26 00:00 UTCINSIDER2 insider transactions — 2025-11
    2025-11-26 00:00 UTCINSIDER2 insider transactions — 2025-11
    2025-11-26INSIDERAudibert John transacted 100.0k sh — CSO and CCO
    2025-11-26INSIDERBrowner David transacted 120.0k sh — Chief Financial Officer
    2025-11-12FILINGQUARTERLY REPORT →
    2025-11-12FILINGCURRENT REPORT →
    2025-11-04FILINGCURRENT REPORT →
    2025-08-29FILINGCURRENT REPORT →
    2025-08-28 00:00 UTCINSIDER1 insider transaction — 2025-08 · net sell $147k
    2025-08-28 00:00 UTCINSIDER1 insider transaction — 2025-08 · net sell $147k
    2025-08-28INSIDERShape Andrew transacted 100.0k sh — President and CEO ~$147k
    2025-06-27 00:00 UTCINSIDER9 insider transactions — 2025-06 1 derivative
    2025-06-27 00:00 UTCINSIDER9 insider transactions — 2025-06 1 derivative
    The entity's full life in the product — typed, chronological, joined across Newspaper, Platform and Data. Our memory, made visible.
    Sources filings · IR · transcripts · market data · tier hybrid · as of 2026-08-04 Market data · Issuer disclosures · Public news · Earnings transcripts · Consensus estimates · ESG data Premium coverage