GoPro, Inc.
GoPro, Inc. designs and sells action cameras and related accessories, generating revenue through hardware sales and subscription services.
Business. GoPro, Inc. (GPRO) is a company classified within the Aerospace & Defense industry under the broader Industrials sector. The firm operates on a product-sale revenue model and is headquartered in the United States. GoPro is primarily listed on the Nasdaq stock exchange. Specific details regarding operating segments and geographic revenue mix are not provided in the available data.
Analyst recommendations
1 analysts · consensus SellAt a glance
What drives this business
The watch-list the newsroom runs for this company — derived from its sector path, sharpened layer by layer. Not investment advice.
News & coverage
0Sector rotation
Developing storylines
Analysis
AI analysisOpportunity
Upcoming catalysts
Scheduled public events. Informational only — not investment advice.
- Company
- EarningsQ3 2026 earnings (expected)2026-10-28 · estimated
- Macro
- Rate decisionBank of England rate decision (press conf.)2026-08-06 · GB
- Rate decisionReserve Bank of Australia rate decision (press conf.)2026-08-12 · AU
- Rate decisionNorges Bank rate decision (press conf.)2026-08-20 · NO
- Rate decisionSveriges Riksbank rate decision (press conf.)2026-09-03 · SE
- Rate decisionBank of Canada rate decision (press conf.)2026-09-09 · CA
- Rate decisionEuropean Central Bank rate decision (press conf.)2026-09-10 · EU
- Macro & political
- ElectionSE Swedish Election2026-09-14 · SE
- ElectionUS U.S. Midterms2026-11-03 · US
- ElectionFR French Legislative2027-06-01 · FR
Pre-earnings brief
Signals & dispatch
Composite-score breakdown
Synthesis
GoPro, Inc. (GPRO) is a company classified within the Aerospace & Defense industry under the broader Industrials sector. The firm operates on a product-sale revenue model and is headquartered in the United States. GoPro is primarily listed on the Nasdaq stock exchange. Specific details regarding operating segments and geographic revenue mix are not provided in the available data.
GoPro’s capital structure is severely distressed, with total liabilities of $383.2 million exceeding total assets of $381.4 million, resulting in negative total equity of -$1.9 million. The company holds $40.7 million in cash and equivalents against $72.0 million in short-term debt, yielding a current ratio of 0.58, which indicates current liabilities exceed current assets. Operating cash flow is negative at -$36.6 million, and free cash flow is -$37.7 million, reflecting significant liquidity pressure. The debt-to-equity ratio is -38.5, a mathematical artifact of the negative equity base, but it underscores the insolvency risk. Filings reference going-concern or substantial-doubt language, confirming the high liquidity risk.
Profitability is deeply negative, with Q1 2026 revenue of $99.1 million generating a gross profit of only $4.3 million, implying a gross margin of approximately 4.3%. Operating income is -$57.2 million, and net income is -$80.8 million. Return on assets is -24.5%, and return on equity is reported as 50.0%, which is misleading due to the negative equity denominator. The company is burning cash rapidly, with operating losses far exceeding revenue. There is no cohort median data provided for comparison, but the financial metrics indicate a business in severe distress, far below any healthy industry benchmark.
Revenue is derived from hardware and subscription services, though specific segment revenue splits for Q1 2026 are not explicitly quantified in the snapshot. Geographically, the company operates in the Americas, EMEA, and Asia-Pacific. Customer concentration risk is present, with disclosures referencing specific retailer customers (Customer A, B, C, D) for accounts receivable. The reliance on third-party suppliers and contract manufacturers adds supply chain risk. The business model depends on growing camera sales to drive subscription volume, but subscriber count risks are noted.
Growth trajectory is negative. Q1 2026 revenue of $99.1 million represents a decline from prior periods, though specific year-over-year percentage changes are not calculated in the snapshot. The company has undergone multiple restructuring plans, including a Third Quarter 2024 restructuring and a Second Quarter 2026 restructuring, indicating ongoing efforts to reduce costs and improve efficiency. The negative operating cash flow and net income suggest that revenue growth is not sufficient to cover operating expenses.
Risk factors are elevated. Liquidity risk is high, with current liabilities exceeding current assets and negative net cash. Dilution risk is medium, with filings referencing dilution or offering risk. The company has convertible debentures and warrants outstanding, which could lead to further dilution. Key flags include going-concern language and substantial doubt about the company’s ability to continue as a going concern. The company also faces risks from global conflicts, geopolitical issues, and macroeconomic factors such as inflation and interest rates.
Recent events include an 8-K filing with high severity items, including material agreements and changes in financial statements. The company has announced restructuring plans for the second quarter of 2026, with expected costs disclosed in subsequent events. Analyst estimates show a mean price target of $1.39, with a mean recommendation of 4.00 (sell), indicating negative sentiment from the market. The company is also facing litigation and legal proceedings, which add to the uncertainty.
- GoPro has negative equity of -$1.9 million, with liabilities exceeding assets, signaling insolvency risk.
- Q1 2026 net income is -$80.8 million, with operating cash flow of -$36.6 million, indicating severe cash burn.
- Current ratio of 0.58 shows current liabilities exceed current assets, highlighting liquidity constraints.
- Filings reference going-concern language, confirming substantial doubt about the company’s ability to continue as a going concern.
- Analyst sentiment is negative, with a mean recommendation of 4.00 (sell) and a mean price target of $1.39.
- Restructuring plans are ongoing, with costs disclosed for Q2 2026, indicating efforts to reduce expenses.
Bull / Bear case
Generated · model-assistedIn focus — financials by report
Revenue $99.1M; Operating income -$57.2M.
- ▍Revenue $99.1M
- ▍Operating income -$57.2M
- ▍Net margin -81.6%
Revenue $449.9M; Operating income -$75.1M.
- ▍Revenue $449.9M
- ▍Operating income -$75.1M
- ▍Net margin -18.8%
Revenue $287.0M; Operating income -$59.2M.
- ▍Revenue $287.0M
- ▍Operating income -$59.2M
- ▍Net margin -22.0%
Revenue $651.5M; Operating income -$83.3M.
- ▍Revenue $651.5M
- ▍Operating income -$83.3M
- ▍Net margin -14.3%
Revenue $801.5M; Operating income -$135.0M.
- ▍Revenue $801.5M
- ▍Operating income -$135.0M
- ▍Net margin -53.9%
Revenue $801.5M; Operating income -$135.0M.
- ▍Revenue $801.5M
- ▍Operating income -$135.0M
- ▍Net margin -53.9%
Valuation FY
Revenue by segment
Business relationships
Supply chain
Peer comparison
Market position
Stress test
Predictor forecast
| Metric | Our forecast | Guidance | Consensus |
|---|---|---|---|
| EPS | —no estimate | —no estimate | 0,05 |
| Revenue | —no estimate | —no estimate | 799,7M USD |
| Operating income | —no estimate | —no estimate | 14,3M USD |
Options
Short squeeze
Earnings-call key lines
Consensus distribution
sell-side coverageEstimate revisions
consensus EPS · 26-week trendSell-side observations
Themes
ESG
Risk factors
- Current liabilities exceed current assets.
- Net cash is negative after subtracting total debt.
- Filings reference going-concern or substantial-doubt language.
- Source documents mention dilution or offering risk.
Benchmarks vs cohort
Corporate actions / M&A
FX exposure
Comparable transactions
Derivatives & instruments
Derivative transactions
- Director, CEO, Chairman of the Board, 10% owner · Warrants (right to buy) → Class B Common StockAcquired 19 280 205 @ $0,78purchase · 2026-07-09
Actions
Ask Handelsavisen
- Market data
- Regulatory filings
- Issuer disclosures
- Public news
- Earnings transcripts
- Consensus estimates
- ESG data
- Reference data
- Debt To Equity(short_term_debt + long_term_debt) / total_equity
- Ev To Revenueenterprise_value / revenue
- Market Capmarket_price * shares_outstanding_diluted
- Return On Assetsnet_income / total_assets
- Enterprise Valuemarket_cap - net_cash
- Cash Conversion Ratiooperating_cash_flow / net_income
- GoPro, Inc. company facts · 2026-07-12
- GoPro, Inc. 10-Q 2026-05-11 · 2026-07-12
- GoPro, Inc. 10-K 2026-03-12 · 2026-07-12
- GoPro, Inc. 10-Q 2025-11-06 · 2026-07-12
- GoPro, Inc. 10-Q 2025-08-11 · 2026-07-12
- 8-K (sec_8k_material) on GPRO · 2026-07-12
- GoPro Inc Market data — analyst estimates · 2026-07-12
- GoPro Inc Market data — ESG · 2026-07-12
- GoPro, Inc. HA canonical relationships · 2026-07-12
Ownership & reference
Top holders
- Investment Managers · as of 2026-03-310,00 %$5M
- Investment Managers · as of 2024-06-300,00 %$15M
- Investment Managers · as of 2026-03-310,00 %$1M
- Investment Managers · as of 2025-12-310,00 %$9M
- Investment Managers · as of 2024-12-310,00 %$0M
- Funds · as of 2026-03-310,00 %$1M
- Investment Managers · as of 2026-03-310,00 %$1M
- Investment Managers · as of 2026-03-310,00 %$0M
- Investment Managers · as of 2026-03-310,00 %$0M
- Investment Managers · as of 2026-03-310,00 %$0M
- Institutional Investor · as of 2026-03-310,00 %$0M
- Investment Managers · as of 2026-03-310,00 %$0M
- Investment Managers · as of 2026-03-310,00 %$0M
- Institutional Investor · as of 2026-03-310,00 %$0M
- Investment Managers · as of 2026-03-310,00 %$0M
- Investment Managers · as of 2026-03-310,00 %$0M
- Investment Managers · as of 2026-03-310,00 %$0M
- Institutional Investor · as of 2026-03-310,00 %$0M
- Institutional Investor · as of 2026-03-310,00 %$0M
- Investment Managers · as of 2026-03-310,00 %$0M
- Brokerage Firms · as of 2026-03-310,00 %$0M
Leadership
- Nicholas WoodmanChairman of the Board, Chief Executive Officer
Insider activity
- Director · Class A Common StockOther 110 181 · 2026-06-02
- Director · Class A Common StockOther 110 181 · 2026-06-02
- Director · Class A Common StockOther 110 181 · 2026-06-02
- Director · Class A Common StockOther 110 181 · 2026-06-02
- Director · Class A Common StockOther 110 181 · 2026-06-02
- Director · Class A Common StockOther 110 181 · 2026-06-02
- President and COO · Class A Common StockSold 130 631 @ $0,97$127K · 2026-05-20
- SVP, General Counsel · Class A Common StockSold 16 894 @ $1,11$19K · 2026-05-18
- SVP, General Counsel · Class A Common StockOther 7 405 · 2026-05-15
- SVP, General Counsel · Class A Common StockOther 270 270 · 2026-05-15
- SVP, General Counsel · Class A Common StockOther 13 999 @ $1,11$16K · 2026-05-15
- President and COO · Class A Common StockOther 432 432 · 2026-05-15
- President and COO · Class A Common StockOther 43 324 @ $1,11$48K · 2026-05-15
- Chief Financial Officer · Class A Common StockOther 216 216 · 2026-05-15
- Chief Accounting Officer · Class A Common StockOther 30 042 · 2026-05-15
- Chief Accounting Officer · Class A Common StockOther 25 000 · 2026-05-15
- Chief Accounting Officer · Class A Common StockOther 12 193 @ $1,11$14K · 2026-05-15
- Chief Financial Officer · Class A Common StockOther 25 799 · 2026-05-15
- Chief Financial Officer · Class A Common StockOther 10 625 @ $1,11$12K · 2026-05-15
- SVP, Global Sales, CM, RE · Class A Common StockOther 270 270 · 2026-05-15
- SVP, Global Sales, CM, RE · Class A Common StockOther 25 830 @ $1,11$29K · 2026-05-15
- EVP, CFO and COO · Class A Common StockSold 59 509 @ $0,79$47K · 2026-02-20
- SVP, General Counsel · Class A Common StockSold 5 393 @ $0,80$4K · 2026-02-18
- EVP, CFO and COO · Class A Common StockOther 25 735 @ $0,81$21K · 2026-02-17
- SVP, General Counsel · Class A Common StockOther 3 779 @ $0,81$3K · 2026-02-17
Short positioning
Geographic breakdown
Intel & risk
Evidence & claims
From filings & derived data- EPS (diluted) (annual): USD-PER-SHARES -1Unknown
- R&D expense (annual): USD 126.8MUnknown
- Operating cash flow (annual): USD -20.67MUnknown
- Long-term debt (annual): USD 44.32MUnknown
- Cost of revenue (annual): USD 432.38MUnknown
- Gross profit (annual): USD 219.17MUnknown
- Pre-tax income (annual): USD -91.45MUnknown
- Operating income (annual): USD -83.34MUnknown
- Current assets (annual): USD 252.57MUnknown
- Shareholders' equity (annual): USD 76.55MUnknown
- Net income (annual): USD -93.49MUnknown
- Cash & equivalents (annual): USD 49.67MUnknown
- Revenue (annual): USD 651.54MUnknown
- Total assets (annual): USD 427.98MUnknown
- Total liabilities (annual): USD 351.43MUnknown
- Capex (annual): USD 3.36MUnknown
- Current liabilities (annual): USD 277.17MUnknown
- Total operating expenses (annual): USD 302.51MUnknown
- Shareholders' equity (annual): USD 151.69MUnknown
- Operating cash flow (annual): USD -125.14MUnknown
- Interest expense (annual): USD 3.33MUnknown
- Current assets (annual): USD 339.25MUnknown
- EPS (diluted) (annual): USD-PER-SHARES -3Unknown
- Total liabilities (annual): USD 391.99MUnknown