Creative Realities Inc
Creative Realities Inc provides IT services and consulting solutions, primarily generating revenue through software development and technology implementation.
Business. Creative Realities Inc (CREX.O) is a technology company operating in the IT Services & Consulting industry, providing IT services. The firm is headquartered in the United States and is listed on the Oslo Stock Exchange under the ticker CREX.O. Specific details regarding operating segments and geographic revenue mix are not available.
Analyst recommendations
4 analysts · consensus BuyAt a glance
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The watch-list the newsroom runs for this company — derived from its sector path, sharpened layer by layer. Not investment advice.
News & coverage
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- Company
- EarningsQ2 2026 earnings (expected)2026-07-28 · estimated
- Macro
- Rate decisionReserve Bank of Australia rate decision (press conf.)2026-07-08 · AU
- Rate decisionBank of Canada rate decision (press conf.)2026-07-15 · CA
- Rate decisionEuropean Central Bank rate decision (press conf.)2026-07-16 · EU
- Rate decisionBank of Japan rate decision (press conf.)2026-07-16 · JP
- Rate decisionFederal Reserve rate decision (press conf.)2026-07-29 · US
- Rate decisionBank of England rate decision (press conf.)2026-08-06 · GB
- Macro & political
- ElectionSE Swedish Election2026-09-14 · SE
- ElectionUS U.S. Midterms2026-11-03 · US
- ElectionFR French Legislative2027-06-01 · FR
Pre-earnings brief
Signals & dispatch
Composite-score breakdown
Synthesis
Creative Realities Inc (CREX.O) is a technology company operating in the IT Services & Consulting industry, providing IT services. The firm is headquartered in the United States and is listed on the Oslo Stock Exchange under the ticker CREX.O. Specific details regarding operating segments and geographic revenue mix are not available.
Creative Realities Inc has a market capitalization of $39.2 million and a price-to-book ratio of 1.36, indicating a moderate premium over its book value. The company's liquidity position is characterized by a current ratio of 0.42, suggesting limited short-term liquidity, and a negative net cash position after subtracting total debt. The debt-to-equity ratio of 0.81 reflects a relatively balanced capital structure, with liabilities accounting for a significant portion of its total assets.
Profitability metrics reveal a challenging financial position for Creative Realities Inc. The company reported a net loss of $109,000 and an operating loss of $76,000, resulting in a negative return on equity of -0.38% and a negative return on assets of -0.16%. These figures are below the typical performance metrics for the IT Services & Consulting industry, indicating a need for operational improvements to enhance profitability.
The company's revenue is concentrated in a single business segment, with no disclosed geographic diversification. This lack of diversification increases the risk associated with market fluctuations in the IT services sector. The company's capital expenditures of $830,000 suggest ongoing investment in infrastructure, but the free cash flow of -$100,000 indicates that these investments are not yet generating positive cash returns.
Looking ahead, Creative Realities Inc is expected to face continued financial challenges. The company's operating cash flow of $1.94 million is a positive sign, but it is insufficient to offset the negative net income and operating income. Analysts have provided a mean price target of $8.62, with a median of $8.50, suggesting a potential for growth, but the current financial performance may hinder this outlook.
The risk assessment for Creative Realities Inc highlights a medium liquidity risk and a low dilution risk. The company's negative net cash position after subtracting total debt is a key flag, indicating potential liquidity constraints. The absence of significant dilution risk is a positive factor, as the company has not issued additional shares recently.
Recent events and filings indicate that the company is actively managing its financial position. The company's operating cash flow and capital expenditures suggest a focus on maintaining operational stability while investing in future growth. However, the negative net income and operating income highlight the need for strategic adjustments to improve profitability.
- Creative Realities Inc has a moderate market capitalization and a price-to-book ratio of 1.36, indicating a moderate premium over its book value.
- The company's liquidity position is weak, with a current ratio of 0.42 and a negative net cash position after subtracting total debt.
- Profitability metrics are negative, with a net loss of $109,000 and an operating loss of $76,000, resulting in a negative return on equity of -0.38%.
- The company's revenue is concentrated in a single business segment, increasing the risk associated with market fluctuations in the IT services sector.
- Analysts have provided a mean price target of $8.62, suggesting potential for growth, but the current financial performance may hinder this outlook.
Bull / Bear case
Generated · model-assistedRevenue grew at a 32.7% CAGR over four years, demonstrating strong top-line expansion despite recent profitability challenges.
Analysts project 118.9% upside to a mean price target of $8.625, signaling significant expected valuation recovery.
Gross profit increased to $25.7 million in FY2026, indicating improving core operational efficiency before operating expenses.
The company maintains a book value of $28.8 million, providing a baseline asset cushion for potential restructuring.
Dilution risk is assessed as low, suggesting current equity structure remains stable for existing shareholders.
Long-term debt surged to $65.6 million in FY2026, creating a high leverage band and significant credit risk.
Free cash flow turned deeply negative at -$4.5 million, indicating an inability to generate cash from operations.
Operating margin of -0.6% and net margin of -0.9% lag significantly behind IT services cohort medians.
Current ratio of 0.85 suggests potential liquidity constraints, as current assets do not cover current liabilities.
In focus — financials by report
Revenue $23.9M, +117,2% YoY; Operating income +136,6% YoY.
- ▍Revenue $23.9M, +117,2% YoY
- ▍Operating income +136,6% YoY
- ▍Net income +30,8% YoY
- ▍Free cash flow +106,7% YoY
- ▍Net margin -8.2%
Revenue $10.5M, −27,0% YoY; Operating income −753,0% YoY.
- ▍Revenue $10.5M, −27,0% YoY
- ▍Operating income −753,0% YoY
- ▍Net income −14 659,3% YoY
- ▍Free cash flow −2 038,3% YoY
- ▍Net margin -74.5%
Revenue $13.0M, −0,7% YoY; Operating income −185,0% YoY.
- ▍Revenue $13.0M, −0,7% YoY
- ▍Operating income −185,0% YoY
- ▍Net income −195,4% YoY
- ▍Free cash flow −255,1% YoY
- ▍Net margin -13.9%
Revenue $9.7M, −20,8% YoY; Operating income +5 096,1% YoY.
- ▍Revenue $9.7M, −20,8% YoY
- ▍Operating income +5 096,1% YoY
- ▍Net income +3 189,9% YoY
- ▍Free cash flow +4 034,0% YoY
- ▍Net margin 34.6%
Revenue $11.0M; Operating income -$714.0k.
- ▍Revenue $11.0M
- ▍Operating income -$714.0k
- ▍Net margin -25.8%
Revenue $14.4M; Operating income $1.1M.
- ▍Revenue $14.4M
- ▍Operating income $1.1M
- ▍Net margin 0.4%
Revenue $13.1M; Operating income -$467.0k.
- ▍Revenue $13.1M
- ▍Operating income -$467.0k
- ▍Net margin -4.7%
Revenue $12.3M; Operating income -$76.0k.
- ▍Revenue $12.3M
- ▍Operating income -$76.0k
- ▍Net margin -0.9%
Revenue $57.2M, +12,5% YoY; Operating income −3 776,9% YoY.
- ▍Revenue $57.2M, +12,5% YoY
- ▍Operating income −3 776,9% YoY
- ▍Net income −135,9% YoY
- ▍Free cash flow −102,2% YoY
- ▍Net margin -14.5%
Revenue $50.9M, +12,6% YoY; Operating income −109,0% YoY.
- ▍Revenue $50.9M, +12,6% YoY
- ▍Operating income −109,0% YoY
- ▍Net income −19,4% YoY
- ▍Free cash flow +40,4% YoY
- ▍Net margin -6.9%
Revenue $45.2M, +4,2% YoY; Operating income +134,3% YoY.
- ▍Revenue $45.2M, +4,2% YoY
- ▍Operating income +134,3% YoY
- ▍Net income −256,6% YoY
- ▍Free cash flow −991,2% YoY
- ▍Net margin -6.5%
Revenue $43.4M, +135,1% YoY; Operating income −348,0% YoY.
- ▍Revenue $43.4M, +135,1% YoY
- ▍Operating income −348,0% YoY
- ▍Net income +708,6% YoY
- ▍Free cash flow −3,9% YoY
- ▍Net margin 4.3%
Valuation TTM
Revenue by segment
Business relationships
Supply chain
Peer comparison
Market position
Stress test
Predictor forecast
| Metric | Our forecast | Guidance | Consensus |
|---|---|---|---|
| EPS | —no estimate | —no estimate | -0,38 |
| Revenue | —no estimate | —no estimate | 100,8M USD |
| Operating income | —no estimate | —no estimate | 1,7M USD |
Options
Short squeeze
Earnings-call key lines
Consensus distribution
sell-side coverageEstimate revisions
consensus EPS · 26-week trendSell-side observations
Themes
ESG
Risk factors
- Net cash is negative after subtracting total debt.
Benchmarks vs cohort
Corporate actions / M&A
FX exposure
Comparable transactions
Derivatives & instruments
Derivative transactions
- Chief Financial Officer · Options → Common StockAcquired 100 000 @ $2,89grant · 2025-12-01
Actions
Ask Handelsavisen
- Market data
- Market data cache
- Issuer disclosures
- Public news
- Earnings transcripts
- Consensus estimates
- ESG data
- Ev To Operating Cash Flowenterprise_value / operating_cash_flow
- Return On Equitynet_income / total_equity
- Price To Bookmarket_price / (adjusted_book_value / shares_outstanding_diluted)
- Dilution Ratio(shares_outstanding_diluted - shares_outstanding_basic) / shares_outstanding_basic
- Market Priceinput from market-data provider (delayed close or quote-shim mid)
- Market Capmarket_price * shares_outstanding_diluted
- Creative Realities Inc Market data — financials · 2026-05-27
- Creative Realities Inc Market data — analyst estimates · 2026-05-27
Ownership & reference
Top holders
- Brokerage Firms · as of 2026-03-310,00 %$0M
- Investment Managers · as of 2026-03-310,00 %$0M
- Investment Managers · as of 2026-03-310,00 %$0M
- Investment Managers · as of 2026-03-310,00 %$0M
- Investment Managers · as of 2025-12-310,00 %$1M
- Investment Managers · as of 2026-03-310,00 %$0M
- Investment Managers · as of 2026-03-310,00 %$0M
- Investment Managers · as of 2026-03-310,00 %$0M
- Investment Managers · as of 2026-03-310,00 %$0M
- Investment Managers · as of 2024-06-300,00 %$0M
- Institutional Investor · as of 2026-03-310,00 %$0M
Leadership
- Rick MillsChairman of the Board, Chief Executive Officer
Insider activity
- Director · Common StockOther 2 117 · 2026-01-28
- Director · Common StockOther 13 794 · 2026-01-28
- Director · Common StockOther 13 794 · 2026-01-28
- Director · Common StockOther 13 794 · 2026-01-28
- Director, 10% owner · Common StockOther 2 117 · 2026-01-28
- Director · Common StockOther 2 117 · 2026-01-28
- 10% owner · Common StockSold 1 425 485 @ $2,52$3,6M · 2026-01-06
Short positioning
Geographic breakdown
Intel & risk
Evidence & claims
From filings & derived data- Total liabilities (YoY) (2025-12-31 vs 2024-12-31): 156.2%Derived (calculated)
- Operating cash flow (YoY) (2025-12-31 vs 2024-12-31): -329.2%Derived (calculated)
- Operating income (YoY) (2025-12-31 vs 2024-12-31): -1,045.2%Derived (calculated)
- Shareholders' equity (YoY) (2025-12-31 vs 2024-12-31): -15.6%Derived (calculated)
- Total assets (YoY) (2025-12-31 vs 2024-12-31): 131.6%Derived (calculated)
- Return on equity (FY 2025-12-31): -38.5%Derived (calculated)
- Return on assets (FY 2025-12-31): -5.5%Derived (calculated)
- Current ratio (FY 2025-12-31): 0.85xDerived (calculated)
- Debt-to-equity (FY 2025-12-31): 4.74xDerived (calculated)
- Capex (YoY) (2025-12-31 vs 2024-12-31): 2,681.8%Derived (calculated)
- Cash & equivalents (YoY) (2025-12-31 vs 2024-12-31): 50.3%Derived (calculated)
- Cost of revenue (YoY) (2025-12-31 vs 2024-12-31): 17.4%Derived (calculated)
- EPS (basic) (YoY) (2025-12-31 vs 2024-12-31): -138.2%Derived (calculated)
- Gross profit (YoY) (2025-12-31 vs 2024-12-31): 7.1%Derived (calculated)
- Long-term debt (YoY) (2025-12-31 vs 2024-12-31): 237.0%Derived (calculated)
- Net income (YoY) (2025-12-31 vs 2024-12-31): -135.9%Derived (calculated)
- EPS (basic) (annual): USD-PER-SHARES -1SEC XBRL filing
- Capex (annual): USD 306KSEC XBRL filing
- Gross profit (annual): USD 25.71MSEC XBRL filing
- Total operating expenses (annual): USD 34.58MSEC XBRL filing
- Total liabilities (annual): USD 101.85MSEC XBRL filing
- Total assets (annual): USD 151.04MSEC XBRL filing
- Net income (annual): USD -8.28MSEC XBRL filing
- Current assets (annual): USD 33.55MSEC XBRL filing