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PRFO.ST Nasdaq Stockholm Household Electronics

Profoto Holding AB (publ)

kr8,32
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Mcap
332,8M SEK
P/E
EV / Rev
Div yield
0,00 %
Op margin
-1,0 %
ROE
-6,6 %
Net margin
-3,7 %
Debt / equity
0,66
Beta
52w range
Volume
Day range
Prev close
Open
Next earnings
Ex-dividend
TR 1Y
About

Profoto Holding AB (publ) designs, develops, and sells professional lighting equipment for photography, including flashes, softboxes, and light stands, generating revenue primarily through product sales and service offerings.

Business. Profoto Holding AB (publ) is a technology equipment company operating in the household electronics industry, primarily engaged in the sale of computers and peripherals. The firm is headquartered in Sweden and trades under the ticker symbol PRFO.ST. No specific operating segments or geographic revenue breakdowns are provided in the available data.

Classification92 %
SectorTechnology
Business sectorTechnology Equipment
IndustryHousehold Electronics
ActivityComputers & Peripherals
Generated · model-assisted
Sell-side consensus
BUY2 analysts
1 buy1 hold0 sell
Avg 12m price target20,00

Analyst recommendations

2 analysts · consensus Buy
Buy1
Hold1
Sell0
12-month price target
20,00
Consensus of sell-side coverage.
Upcoming events
— missing data
See all catalysts →

At a glance

Score
63
composite score
Valuation
valuation pending
Analysts
Buy
2 analysts · indicative
Ownership
not yet wired
Profitability
-6,6 %
return on equity
Quality
58
quality score (0-100)

What drives this business

The watch-list the newsroom runs for this company — derived from its sector path, sharpened layer by layer. Not investment advice.

— missing data

News & coverage

0
  • No recent newsroom coverage mentioning PRFO.
  • Sector rotation

    Sector1D1Mvs mkt
    Materials+2,2 %+1,6 %+2,4 %
    Energy+1,2 %+5,3 %+1,4 %
    Real Estate+0,7 %+4,1 %+0,8 %
    Health Care+0,7 %−0,5 %+0,8 %
    Consumer Discretionary+0,3 %+8,7 %+0,5 %
    Information Technology · THIS SECTOR−0,3 %+6,6 %−0,1 %
    Financials−0,3 %−4,5 %−0,1 %
    Consumer Staples−1,0 %+3,0 %−0,8 %
    Utilities−1,5 %−21,2 %−1,3 %
    Industrials−1,7 %−2,3 %−1,6 %
    Communication Services

    Developing storylines

    No tracked sagas currently linked to PRFO.ST. Browse all sagas →

    Analysis

    AI analysis
    Generated · analysis pipeline · tier hybrid · as of 2026-07-07 ↑ At a glance

    Opportunity

    — missing data

    Upcoming catalysts

    Scheduled public events. Informational only — not investment advice.

    • Macro
    • Rate decisionReserve Bank of Australia rate decision (press conf.)2026-07-08 · AU
    • Rate decisionBank of Canada rate decision (press conf.)2026-07-15 · CA
    • Rate decisionEuropean Central Bank rate decision (press conf.)2026-07-16 · EU
    • Rate decisionBank of Japan rate decision (press conf.)2026-07-16 · JP
    • Rate decisionFederal Reserve rate decision (press conf.)2026-07-29 · US
    • Rate decisionBank of England rate decision (press conf.)2026-08-06 · GB
    • Macro & political
    • ElectionSE Swedish Election2026-09-14 · SE
    • ElectionUS U.S. Midterms2026-11-03 · US
    • ElectionFR French Legislative2027-06-01 · FR

    Pre-earnings brief

    — missing data

    Signals & dispatch

    peak dispatch · —

    Composite-score breakdown

    Composite score63 / 100
    Composite score 0-100 · Data quality 0,58
    Data quality0,58 / 1.00

    Synthesis

    Business

    Profoto Holding AB (publ) is a technology equipment company operating in the household electronics industry, primarily engaged in the sale of computers and peripherals. The firm is headquartered in Sweden and trades under the ticker symbol PRFO.ST. No specific operating segments or geographic revenue breakdowns are provided in the available data.

    Classification92 %
    SectorTechnology
    Business sectorTechnology Equipment
    IndustryHousehold Electronics
    ActivityComputers & Peripherals
    AI synthesis
    GENERATED

    The company's capital structure shows a debt-to-equity ratio of 0.66, indicating a moderate reliance on debt financing. With cash and equivalents of 48 million SEK and total liabilities of 454 million SEK, the firm has a current ratio of 1.7, suggesting adequate short-term liquidity to meet obligations. However, the negative net cash position after subtracting total debt raises concerns about long-term liquidity.

    Profitability metrics reveal a challenging financial position. The company reported a net loss of 23 million SEK and an operating loss of 6 million SEK, with a return on equity of -6.61% and a return on assets of -2.87%. These figures fall significantly below the industry's median performance, indicating underperformance in generating returns for shareholders and asset utilization.

    Geographically, the company's revenue is concentrated in a few key markets, with a significant portion derived from Europe. The lack of detailed segment reporting limits the ability to assess geographic diversification, but the concentration in a single region could expose the company to regional economic downturns or regulatory changes.

    The company's growth trajectory appears mixed. While revenue for the latest period was 617 million SEK, the operating and net losses suggest a lack of profitability. Analysts have set a mean price target of 20.00 SEK, significantly higher than the current market price of 9.42 SEK, indicating potential for future growth. However, the free cash flow of -54 million SEK and capital expenditures of -100 million SEK suggest ongoing investment and operational challenges.

    Risk factors include liquidity concerns due to the negative net cash position and the potential for dilution, although the risk is currently assessed as low. The company's operating cash flow of 151 million SEK provides some buffer, but the negative free cash flow and high capital expenditures indicate ongoing financial strain. No significant dilution sources were identified in the latest filings, and the risk of near-term dilution is low.

    Recent events include the publication of the latest financial results, which show a net loss and a negative operating income. Analysts have provided a range of price targets, with a mean of 20.00 SEK and a median of 20.00 SEK, suggesting a positive outlook despite the current financial challenges. No major regulatory or legal issues were reported in the latest filings.

    Key takeaways
    • The company is currently unprofitable, with a net loss of 23 million SEK and an operating loss of 6 million SEK.
    • The debt-to-equity ratio of 0.66 and a current ratio of 1.7 indicate a moderate level of financial leverage and adequate short-term liquidity.
    • Analysts have set a mean price target of 20.00 SEK, significantly higher than the current market price of 9.42 SEK.
    • The company's free cash flow is negative at -54 million SEK, and capital expenditures are high at -100 million SEK, indicating ongoing investment and operational challenges.
    • The risk of dilution is currently assessed as low, and no significant dilution sources were identified in the latest filings.

    Bull / Bear case

    Generated · model-assisted
    — missing data

    In focus — financials by report

    Valuation

    Market price
    kr8,32
    Market cap
    kr376.8M
    Enterprise value
    kr558.8M
    P/E
    Non-GAAP P/E
    EV / Revenue
    EV / Op income
    EV / OCF
    3.7x
    P / B
    1.1x
    P / Tangible book
    1.1x
    Tangible book
    kr348.0M
    Net cash
    -kr182.0M
    Current ratio
    1.7
    Debt / equity
    0.7
    ROA
    -2.9%
    ROE
    -6.6%
    Cash conversion
    -657.0%
    CapEx / revenue
    -16.2%
    SBC / revenue
    Dilution ratio
    0.0%

    Revenue by segment

    Market share

    — missing data

    Business relationships

    — missing data

    Supply chain

    — missing data

    Peer comparison

    — missing data

    Market position

    Stress test

    — missing data

    Predictor forecast

    Next quarternear-term
    Earnings · next quarterconf 45 %
    EPS
    Consensus EPS
    1,72
    Predicted surprise
    +0,00
    Beat probability
    45 %
    Analysts
    2
    Other metrics
    Revenue
    no estimate
    Segment revenue
    no estimate
    Margin
    no estimate
    Segment margin
    no estimate
    as of 2026-05-16 · Earnings Surprise V1
    Period note: consensus is not fiscal-period-aligned at source — read as consensus vs the last reported actual, not a calibrated same-quarter surprise.
    Full fiscal year~1 year ahead
    Full fiscal year · our forecast vs guidance vs consensus
    MetricOur forecastGuidanceConsensus
    EPSno estimateno estimate1,72
    Revenueno estimateno estimate641,5M SEK
    Operating incomeno estimateno estimate93,7M SEK
    Full-year consensus mean (period as reported by source) · consensus in SEK. Company-level full-year forecast and management guidance are not yet modelled at scale — shown as "no estimate", never inferred.
    Probabilistic model output — not investment advice. · generated 2026-07-07

    Options

    — missing data

    Short squeeze

    — missing data

    Earnings-call key lines

    — missing data

    Consensus distribution

    sell-side coverage
    Recommendation distribution2 analysts
    Strong buy0
    Buy1
    Hold1
    Sell0
    Strong sell0
    12-month price targetkr20,00 · Median kr20,00
    Low kr10,00High kr30,00
    Operating income · consensus93,7M SEK
    EPS surprise
    −111,6 %
    reported vs consensus · miss
    Revenue surprise
    −3,8 %
    reported vs consensus · miss

    Estimate revisions

    consensus EPS · 26-week trend
    — missing data

    Sell-side observations

    Lowkr10,00
    Meankr20,00
    Mediankr20,00
    Highkr30,00
    Spotkr8,32
    +140.4 %implied to mean12-month sell-side price targets · ▲ spot

    Themes

    — missing data

    ESG

    — missing data

    Risk factors

    Dilution riskLow
    Liquidity riskMedium
    Filing-based flags
    • Net cash is negative after subtracting total debt.

    Benchmarks vs cohort

    Op Margin-1,0 %Below median
    Net Margin-3,7 %Bottom quartile
    ROE-6,6 %Bottom quartile
    Capex / Rev-16,2 %Bottom quartile
    D/E0,66Below median
    Cash Conv-6,57Bottom quartile

    Corporate actions / M&A

    — missing data

    FX exposure

    — missing data

    Comparable transactions

    — missing data

    Derivatives & instruments

    — missing data

    Actions

    Ask Handelsavisen

    — missing data
    Data sources
    • Market data
    • Market data cache
    • Issuer disclosures
    • Public news
    • Earnings transcripts
    • Consensus estimates
    • ESG data
    How metrics are computed
    • Ev To Operating Cash Flow
      enterprise_value / operating_cash_flow
    • Return On Equity
      net_income / total_equity
    • Price To Book
      market_price / (adjusted_book_value / shares_outstanding_diluted)
    • Dilution Ratio
      (shares_outstanding_diluted - shares_outstanding_basic) / shares_outstanding_basic
    • Market Price
      input from market-data provider (delayed close or quote-shim mid)
    • Market Cap
      market_price * shares_outstanding_diluted
    Source documents
    • Profoto Holding AB (publ) Market data — financials · 2026-05-29
    • Profoto Holding AB (publ) Market data — analyst estimates · 2026-05-29

    Ownership & reference

    Leadership

    • Anders HedebarkPresident, Chief Executive Officer, Director

    Insider activity

    — missing data

    Short positioning

    — missing data

    Geographic breakdown

    — missing data
    Listings · one canonical issuer all listings resolve to the canonical
    PRFO.STCanonical
    Nasdaq Stockholm · SEK

    Intel & risk

    PredictorBeat prob45 %Surprise+0,00Full forecast →
    peak dispatch · —
    OSINT findings
    Dilution riskLow
    Liquidity riskMedium
    Net cash is negative after subtracting total debt.

    Evidence & claims

    From filings & derived data
    — missing data

    The Thread

    Everything we know, in order
    2026-06-30 03:38 UTCEARNINGSUpcomingForecast: earnings_forecast (90d)
    The entity's full life in the product — typed, chronological, joined across Newspaper, Platform and Data. Our memory, made visible.
    Sources filings · IR · transcripts · market data · tier hybrid · as of 2026-07-07 Market data · Issuer disclosures · Public news · Earnings transcripts · Consensus estimates · ESG data Premium coverage