Flash Sports & Media Holdings, Inc. (NASDAQ: FLZH) has signed a non-binding term sheet to acquire a controlling 51% stake in Bongo Holdings.
The transaction is designed to integrate Bongo’s digital media ecosystem into Flash’s portfolio, granting the company access to an audience of approximately 300 million viewers.
The deal is projected to contribute roughly $10 million in revenue and is described as EBITDA-accretive for Flash.
The deal is projected to contribute roughly $10 million in revenue and is described as EBITDA-accretive for Flash.
By securing a majority interest, Flash aims to strengthen its position in the digital content space, leveraging Bongo’s existing user base to drive growth.
The term sheet outlines the initial framework for the acquisition, though final terms remain subject to negotiation and regulatory approval.
This move aligns with broader industry trends where media companies are seeking to consolidate digital assets to enhance scale and monetization capabilities.