Short interest in Pop Mart hits 12.7% as bears double down on losing trade

Short sellers are increasing their bearish bets on Pop Mart International, pushing short interest to 12.67% of the company’s shares outstanding.

The move comes as the Chinese toymaker’s stock has staged a recent recovery, turning the short positions into increasingly risky trades for those betting against the company.

The rise in short interest indicates that a segment of the market remains skeptical of Pop Mart’s valuation or growth trajectory, despite the upward price momentum.

Bears appear to be doubling down on their thesis, suggesting they view the recent rally as unsustainable or overextended.

This divergence between price action and positioning often precedes heightened volatility, as short sellers face mounting pressure to cover if the rally continues.

Pop Mart has emerged as a standout consumer brand in China, leveraging blind-box collectibles and IP-driven merchandise to capture significant market share.