IFIC Bank PLC launched a targeted awareness campaign for its Bangla QR digital payment system at a busy market in Dhaka on Sunday.
The initiative, held at the AGB Colony Kacha Bazar in Motijheel, aimed to educate local merchants and customers on the benefits of cashless transactions.
Syed Mansur Mustafa, the bank's managing director, inaugurated the event, signaling the lender's commitment to expanding its digital footprint among small and medium-sized enterprises.