Microsoft and AWS embed engineers at clients to drive AI profitability

Cloud giants shift strategy from infrastructure sales to hands-on implementation as enterprises struggle to monetize artificial intelligence investments.

By Handelsavisen Newsroom · Automated 2026-07-03 10:01 UTC · 1 min read

MSFTMicrosoft Corp

382.19-1.71%

SAN FRANCISCO: AWS and Microsoft want to embed thousands of their own engineers at client companies to help them capitalize on artificial intelligence (AI).