Strategy, formerly known as MicroStrategy, has officially ended its foundational commitment to never divest from its Bitcoin holdings.
The company, which built its corporate identity around accumulating the digital asset as a primary Treasury reserve, is now selling portions of its stash to manage liquidity and debt pressures.
This marks a decisive break from the "Bitcoin-only" credo that defined the firm’s strategy for years.
The shift comes as the market continues to stress-test the aggressive balance sheet of the world’s largest corporate Bitcoin holder.
With Bitcoin’s price action deteriorating and retreating to its lowest level in a significant period, the company’s leverage has come under intense scrutiny.
The decision to liquidate assets signals that the cost of carrying the debt has outweighed the potential upside of holding the digital currency in the current environment.