Uber has suspended the majority of its planned expansion for food delivery services across Europe, according to a report by Manager Magazin.
The strategic pause coincides with ongoing discussions regarding a potential acquisition of German rival Delivery Hero.
The decision marks a significant shift in Uber's European growth strategy, moving from organic market penetration to a consolidation approach.
By halting new entry or expansion in several countries, Uber appears to be streamlining its operations to focus resources on the proposed deal with Delivery Hero.
This development underscores the intensifying competition in the European quick-commerce and food delivery sector.
The potential merger would create a dominant player in the region, likely drawing scrutiny from regulators and reshaping the competitive landscape for other delivery platforms.