OSEBX1 931,26−0,71 %
EQNR337,90−3,43 %
DNB282,65+0,55 %
MOWI198,80−1,68 %
Brent$99,07−2,17 %
Gold$4 744,50+1,07 %
USD/NOK9,2127−0,94 %
EUR/NOK10,8481−0,71 %
SPX7 365,12+0,00 %
NDX28 599,17+0,00 %
LIVE · 10:15 UTC
066910$680.0056

Sonokong Co Ltd

Toys & Children's ProductsVerified
Score breakdown
Valuation+27Profitability+20Sentiment+30Risk penalty-3
Quality breakdown
Key fields100Profile38Conclusion97AI synthesis40Observations3

Sonokong Co Ltd has a liquidity position that is characterized by a current ratio of 1.06, indicating a relatively balanced short-term liquidity position. The company's price-to-book ratio is 0.93, suggesting that the market value is slightly below the book value. The company's free cash flow is positive at 3372911100 KRW, which is a positive sign for its ability to fund operations and growth [doc:HA-latest]. In terms of profitability, Sonokong Co Ltd has a return on equity of 0.017 and a return on assets of 0.0069, which are below the industry median for Toys & Children's Products. The company's operating income is negative at -12637355790 KRW, indicating a significant challenge in maintaining profitability. The net income is positive at 826455240 KRW, but this is largely due to non-operating factors [doc:HA-latest]. The company's revenue is distributed across five segments, with the Toys and Games segment being the primary source of revenue. The company's geographic exposure is primarily domestic, with limited information on overseas markets. The revenue concentration in the Toys and Games segment suggests a potential risk if this segment faces headwinds [doc:HA-latest]. The growth trajectory of Sonokong Co Ltd is mixed. The company's free cash flow is positive, which could support growth initiatives. However, the negative operating income and the high debt-to-equity ratio of 0.87 indicate financial constraints. The company's capital expenditure is negative at -1520346910 KRW, suggesting a reduction in investment in physical assets [doc:HA-latest]. The risk assessment for Sonokong Co Ltd highlights a medium liquidity risk and a low dilution risk. The company's key financial flag is the negative net cash position after subtracting total debt, which could impact its ability to meet short-term obligations. The dilution potential is low, but the company's financial leverage remains a concern [doc:HA-latest]. Recent events and filings for Sonokong Co Ltd include a negative operating cash flow of -6276797660 KRW, which indicates a cash outflow from operations. The company's financial health is further complicated by the negative operating income and the high level of long-term debt at 42356244550 KRW. These factors suggest that the company may need to seek additional financing or implement cost-cutting measures to improve its financial position [doc:HA-latest].

Profile
CompanySonokong Co Ltd
Ticker066910.KQ
SectorConsumer Cyclicals
BusinessCyclical Consumer Products
Industry groupCyclical Consumer Products
IndustryToys & Children's Products
AI analysis

Business. Sonokong Co Ltd is a Korea-based company primarily engaged in the distribution of characters, general toys, and Nintendo games business, operating through five segments including Toys and Games, Automobile Sales Business, PC Room Sales, Used Car Sales, and Real Estate Development, Operation, and Consulting [doc:HA-latest].

Classification. Sonokong Co Ltd is classified under the Consumer Cyclicals economic sector, Cyclical Consumer Products business sector, and Toys & Children's Products industry, with a classification confidence of 0.92 [doc:verified market data].

Sonokong Co Ltd has a liquidity position that is characterized by a current ratio of 1.06, indicating a relatively balanced short-term liquidity position. The company's price-to-book ratio is 0.93, suggesting that the market value is slightly below the book value. The company's free cash flow is positive at 3372911100 KRW, which is a positive sign for its ability to fund operations and growth [doc:HA-latest]. In terms of profitability, Sonokong Co Ltd has a return on equity of 0.017 and a return on assets of 0.0069, which are below the industry median for Toys & Children's Products. The company's operating income is negative at -12637355790 KRW, indicating a significant challenge in maintaining profitability. The net income is positive at 826455240 KRW, but this is largely due to non-operating factors [doc:HA-latest]. The company's revenue is distributed across five segments, with the Toys and Games segment being the primary source of revenue. The company's geographic exposure is primarily domestic, with limited information on overseas markets. The revenue concentration in the Toys and Games segment suggests a potential risk if this segment faces headwinds [doc:HA-latest]. The growth trajectory of Sonokong Co Ltd is mixed. The company's free cash flow is positive, which could support growth initiatives. However, the negative operating income and the high debt-to-equity ratio of 0.87 indicate financial constraints. The company's capital expenditure is negative at -1520346910 KRW, suggesting a reduction in investment in physical assets [doc:HA-latest]. The risk assessment for Sonokong Co Ltd highlights a medium liquidity risk and a low dilution risk. The company's key financial flag is the negative net cash position after subtracting total debt, which could impact its ability to meet short-term obligations. The dilution potential is low, but the company's financial leverage remains a concern [doc:HA-latest]. Recent events and filings for Sonokong Co Ltd include a negative operating cash flow of -6276797660 KRW, which indicates a cash outflow from operations. The company's financial health is further complicated by the negative operating income and the high level of long-term debt at 42356244550 KRW. These factors suggest that the company may need to seek additional financing or implement cost-cutting measures to improve its financial position [doc:HA-latest].
Key takeaways
  • Sonokong Co Ltd has a current ratio of 1.06, indicating a relatively balanced short-term liquidity position.
  • The company's return on equity and return on assets are below the industry median for Toys & Children's Products.
  • The company's revenue is primarily concentrated in the Toys and Games segment, which poses a risk if this segment faces headwinds.
  • The company's free cash flow is positive, which could support growth initiatives, but the negative operating income and high debt-to-equity ratio indicate financial constraints.
  • The company's liquidity risk is medium, and the dilution risk is low, but the negative net cash position after subtracting total debt is a key financial flag.
  • # RATIONALES
  • {
  • "margin_outlook_rationale": "The company's margin outlook is negative due to the significant operating loss and low profitability metrics.",
Financial snapshot
PeriodHA-latest
CurrencyKRW
Revenue$97.00B
Gross profit$8.69B
Operating income-$12.64B
Net income$826.5M
R&D
SG&A
D&A
SBC
Operating cash flow-$6.28B
CapEx-$1.52B
Free cash flow$3.37B
Total assets$119.98B
Total liabilities$71.35B
Total equity$48.64B
Cash & equivalents$7.35B
Long-term debt$42.36B
Annual history (last 5)
PeriodRevenueOp IncomeNet IncomeFCF
FY0
FY-1
FY-2
FY-3
FY-4
PeriodGross %Op %Net %FCF %
FY0
FY-1
FY-2
FY-3
FY-4
PeriodAssetsEquityCashDebt
FY0
FY-1
FY-2
FY-3
FY-4
PeriodOCFCapExFCFSBC
FY0
FY-1
FY-2
FY-3
FY-4
Quarterly history (last 4)
PeriodRevenueOp IncomeNet IncomeFCF
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodGross %Op %Net %FCF %
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodAssetsEquityCashDebt
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodOCFCapExFCFSBC
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
Valuation
Market price$680.00
Market cap$45.45B
Enterprise value$80.45B
P/E55.0
Reported non-GAAP P/E
EV/Revenue0.8
EV/Op income
EV/OCF
P/B0.9
P/Tangible book0.9
Tangible book$48.64B
Net cash-$35.01B
Current ratio1.1
Debt/Equity0.9
ROA0.7%
ROE1.7%
Cash conversion-7.6%
CapEx/Revenue-1.6%
SBC/Revenue
Asset intensity
Dilution ratio0.0%
Risk assessment
Dilution riskLow
Liquidity riskMedium
  • Net cash is negative after subtracting total debt.
Industry benchmarks
Activity: Toys & Children's Products · cohort 34 companies
Metric066910Activity
Op margin-13.0%3.1% medp25 -10.6% · p75 12.5%bottom quartile
Net margin0.9%0.2% medp25 -24.6% · p75 7.4%above median
Gross margin9.0%31.9% medp25 19.5% · p75 59.4%bottom quartile
CapEx / revenue-1.6%-1.6% medp25 -7.4% · p75 -0.8%above median
Debt / equity87.0%17.6% medp25 0.6% · p75 63.0%top quartile
Source data
Underlying data the analysis-pipeline pulls and audits. Fetch timestamps + content hashes show when each source was last refreshed.
Company fundamentalsperiod FQ-7 · history via verified-market-data
no public URL
2026-05-03 16:37 UTC#13bd3339
Market quoteclose KRW 680.00 · shares 0.07B diluted
no public URL
2026-05-03 16:37 UTC#0951ccad
Source: analysis-pipeline (hybrid)Generated: 2026-05-03 16:38 UTCJob: 22c70c70