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LIVE · 09:52 UTC

Swiss Military Consumer Goods Ltd

523558 · Textiles, Apparel & Luxury Goods · India

Profile
Ticker523558
RICSWIS.BO
ISININE010C01025
IssuerSwiss Military Consumer Goods Ltd
SectorConsumer Discretionary
IndustryTextiles, Apparel & Luxury Goods
Sub-industryComputer & Electronics Retailers
HeadquartersGurgaon, India
Country of issuerIndia
Founded1989-01-25
Employees107
Total share float74,184,570
Holders (C/S)69,424
AuditorB.K. Sood & Co.
CEO / managementShri. Ashok Kumar Sawhney
Business Description

Swiss Military Consumer Goods Limited is an India-based company engaged in trading and marketing of lifestyle products, including various luggage and travel gear, home appliances and men's innerwear. Its home appliances include fans, mixer, grinder, juicer, range, flasks & mugs, iron, infrared induction, cooktop, chopper, egg boiler, kettle range, toaster range, room heater, rice cooker, hand blender, and television. Its luggage product categories include trolley bag, office briefcase, laptop / backpack, duffle bag, overnighter, and toiletry bag. Its men’s personal wear includes briefs, trunks, t-shirts, polos, joggers, shorts, towels, wallets, pouch, belt, pens, and jacket / hoodies. Its products are prominently displayed and sold in over 3,000 retail shops, including multi-brand outlets (MBOs) and modern trade stores across India, under the brand name Swiss Military. Its subsidiaries include AAA Shenyang Container Seal Private Limited and SM Travel Gear Private Limited.

ESG · Risk Indicators
Controversies score
Governance pillar
Social pillar
Insider trading score
Industry Substrate · Retailing (Multiline + Specialty)
Signals to watch
Geopolitical drivers
  • us_china_tariffs_consumer_goods
  • supply_chain_diversification_china_to_alt
  • country_consumer_spending_recovery
  • labor_minimum_wage_country
Industry KPIs
Full Analysis Pending

Detailed financial analysis, valuation snapshot, multi-period history, and AI narrative are pending — generated when this company is included in the next analysis batch. Profile data above is point-in-time as of 2026-04-30.