Hyojito Co Ltd

Hyojito maintains a strong liquidity position with JPY 6.11 billion in cash and equivalents, representing 42.3% of total assets [doc:HA-latest]. The company's liquidity FPT (free cash flow to total liabilities) is 0.09, indicating a conservative capital structure with minimal debt exposure. The current ratio of 1.18 suggests adequate short-term liquidity to cover obligations [doc:HA-latest]. Profitability metrics show a return on equity (ROE) of 9.23% and a return on assets (ROA) of 5.02%, both above the industry median for advertising and marketing firms. Operating income of JPY 963.4 million and net income of JPY 725.8 million reflect stable performance, with gross profit margin at 56.7% [doc:HA-latest]. The company's revenue is distributed across three segments: Navigator, AD Promotion, and Sign. While segment-specific revenue figures are not disclosed, the Navigator segment is the primary differentiator, leveraging station-based guide maps for joint advertising. Geographic exposure is concentrated in Japan, with no material international operations reported [doc:HA-latest]. Outlook for FY2024 shows a projected revenue growth of 2.1% year-over-year, with operating income expected to increase by 3.4%. The company has not disclosed capex plans for FY2025, but historical capital expenditures have been modest, averaging JPY 377 million annually [doc:HA-latest]. Risk assessment indicates low liquidity and dilution risk, with no immediate filing-based flags detected. The company has no long-term debt and a debt-to-equity ratio of 0.0, suggesting a conservative leverage profile. No dilution sources were identified in recent filings, and shares outstanding have remained unchanged [doc:HA-latest]. Recent filings and transcripts show no material events affecting operations or financials. The company continues to focus on station-based advertising and media partnerships, with no significant strategic shifts reported in the latest disclosures [doc:HA-latest].