Handelsavisen
prelaunch
HH
HHS.O NASDAQ Diversified Advertising & Marketing Services

Harte Hanks Inc

$2,00
Open in Charts → Attach watcher ⌖
USD
Set alert
Last 30 days
1D5D1M3M6MYTD1Y5YMax
Live price chart loads from the market-data widget.
Mcap
14,8M USD
P/E
EV / Rev
Div yield
Op margin
0,2 %
ROE
-4,0 %
Net margin
-0,5 %
Debt / equity
0,03
Beta
52w range
Volume
Day range
Prev close
$2,64
Open
Next earnings
2026-10-28
Ex-dividend
TR 1Y
About

Harte Hanks Inc provides advertising and marketing services, primarily generating revenue through client contracts and digital marketing solutions.

Business. Harte Hanks Inc (HHS.O) is an advertising and marketing services company headquartered in the United States. The firm operates within the Cyclical Consumer Services sector, providing integrated marketing communications solutions. It is listed on the NASDAQ stock exchange under the ticker symbol HHS.O. Specific operating segments and geographic revenue breakdowns are not disclosed in the available data.

Classification99 %
SectorConsumer Discretionary
Industry groupDiversified Advertising & Marketing Services
Generated · model-assisted
Sell-side consensus
consensus pending
— buy— hold— sell
Avg 12m price target
Upcoming events
  • EarningsQ3 2026 earnings (expected)2026-10-28 · estimated
See all catalysts →

At a glance

Score
not yet scored
Valuation
valuation pending
Analysts
not yet wired
Ownership
Arrowstreet Capital, Limited Partnership
largest disclosed fund holder
Profitability
-4,0 %
return on equity
Quality
not yet scored

What drives this business

The watch-list the newsroom runs for this company — derived from its sector path, sharpened layer by layer. Not investment advice.

— missing data

News & coverage

0
  • No recent newsroom coverage mentioning HHS.
  • Sector rotation

    Sector1D1Mvs mkt
    Materials+2,3 %+6,6 %+1,7 %
    Communication Services+2,2 %−5,5 %+1,6 %
    Energy+0,6 %+3,3 %+0,0 %
    Health Care+0,6 %−0,8 %+0,0 %
    Information Technology+0,6 %+6,7 %+0,0 %
    Consumer Discretionary · THIS SECTOR+0,4 %+7,6 %−0,2 %
    Financials−0,3 %−2,8 %−0,9 %
    Consumer Staples−0,4 %+2,5 %−1,0 %
    Real Estate−0,7 %+10,9 %−1,3 %
    Industrials−1,9 %−3,1 %−2,5 %
    Utilities−1,9 %+28,2 %−2,5 %

    Developing storylines

    No tracked sagas currently linked to HHS.O. Browse all sagas →

    Analysis

    AI analysis
    Generated · analysis pipeline · tier hybrid · as of 2026-08-04 ↑ At a glance

    Opportunity

    — missing data

    Upcoming catalysts

    Scheduled public events. Informational only — not investment advice.

    • Company
    • EarningsQ3 2026 earnings (expected)2026-10-28 · estimated
    • Macro
    • Rate decisionBank of England rate decision (press conf.)2026-08-06 · GB
    • Rate decisionReserve Bank of Australia rate decision (press conf.)2026-08-12 · AU
    • Rate decisionNorges Bank rate decision (press conf.)2026-08-20 · NO
    • Rate decisionSveriges Riksbank rate decision (press conf.)2026-09-03 · SE
    • Rate decisionBank of Canada rate decision (press conf.)2026-09-09 · CA
    • Rate decisionEuropean Central Bank rate decision (press conf.)2026-09-10 · EU
    • Macro & political
    • ElectionSE Swedish Election2026-09-14 · SE
    • ElectionUS U.S. Midterms2026-11-03 · US
    • ElectionFR French Legislative2027-06-01 · FR

    Pre-earnings brief

    — missing data

    Signals & dispatch

    peak dispatch · —

    Composite-score breakdown

    Synthesis

    Business

    Harte Hanks Inc (HHS.O) is an advertising and marketing services company headquartered in the United States. The firm operates within the Cyclical Consumer Services sector, providing integrated marketing communications solutions. It is listed on the NASDAQ stock exchange under the ticker symbol HHS.O. Specific operating segments and geographic revenue breakdowns are not disclosed in the available data.

    Classification99 %
    SectorConsumer Discretionary
    Industry groupDiversified Advertising & Marketing Services
    AI synthesis
    GENERATED

    Harte Hanks operates with a market capitalization of $20.84 million and a price-to-book ratio of 1.02, indicating a valuation close to its book value. The company holds $5.59 million in cash and equivalents, while its operating cash flow is negative at -$1.74 million, suggesting potential liquidity constraints. The current ratio of 1.54 indicates the company can cover its short-term liabilities with its current assets, but the low liquidity risk score suggests caution.

    Profitability metrics show a return on equity of -3.95% and a return on assets of -0.88%, both below the industry median, indicating underperformance in generating returns for shareholders and asset utilization. The company's operating income of $386,000 is modest, and its net income is negative at -$811,000, reflecting operational challenges.

    The company's revenue is concentrated in a single business segment, with no disclosed geographic diversification, which increases exposure to market-specific risks. The capital expenditure of -$2.76 million suggests a reduction in investment in physical assets, which may impact long-term growth.

    Looking ahead, the company's revenue is expected to remain flat, with no significant growth anticipated in the next fiscal year. The negative net income and low profitability metrics suggest that the company may need to address cost structures or revenue diversification to improve its financial performance.

    The risk assessment indicates low dilution and liquidity risks, with no immediate filing-based flags detected. However, the negative net income and low profitability metrics suggest that the company may need to address cost structures or revenue diversification to improve its financial performance. Recent filings and transcripts do not indicate any significant events that would alter the company's risk profile.

    Key takeaways
    • Harte Hanks has a market capitalization of $20.84 million and a price-to-book ratio of 1.02, indicating a valuation close to its book value.
    • The company's return on equity is -3.95%, and its return on assets is -0.88%, both below the industry median.
    • Revenue is concentrated in a single business segment, with no disclosed geographic diversification.
    • The company's revenue is expected to remain flat, with no significant growth anticipated in the next fiscal year.
    • The risk assessment indicates low dilution and liquidity risks, with no immediate filing-based flags detected.

    Bull / Bear case

    Generated · model-assisted
    — missing data

    In focus — financials by report

    Valuation

    Market price
    $2,00
    Market cap
    $20.8M
    Enterprise value
    $15.9M
    P/E
    Non-GAAP P/E
    EV / Revenue
    EV / Op income
    EV / OCF
    P / B
    1.0x
    P / Tangible book
    1.0x
    Tangible book
    $20.5M
    Net cash
    $5.0M
    Current ratio
    1.5
    Debt / equity
    0.0
    ROA
    -0.9%
    ROE
    -4.0%
    Cash conversion
    214.0%
    CapEx / revenue
    -1.7%
    SBC / revenue
    Dilution ratio
    0.0%

    Revenue by segment

    Demand Generation Services
    low · business_description · 2026-07-04
    Market Research & Analytics
    low · business_description · 2026-07-04

    Market share

    INDUSTRYSEGMENTCOMPANYConsumer CyclicalsIndustryDiversified Advertising & Marketing Services47,5B node revenueWPP 37,7%OMC 36,4%NIQ 8,8%STGW 6,1%THRY 1,6%MGNI 1,5%TSQ 0,9%FORR 0,8%Other 6,0%
    Source: company disclosures · own-taxonomy revenue-covered setHHS 0,3% · rank #17 of 36

    Business relationships

    Business relationships22 disclosed relationships · 2 types · extracted from filings & disclosures
    Vendors3
    Subsidiaries19
    EX21:0e62c7e52c36EX21:0e62c7e52c36Subsidiarie97%
    EX21:16f5376a7ad0EX21:16f5376a7ad0Subsidiarie97%
    EX21:1a4ba35ee7a3EX21:1a4ba35ee7a3Subsidiarie97%
    EX21:231161769112EX21:231161769112Subsidiarie97%
    EX21:31f3ca648bddEX21:31f3ca648bddSubsidiarie97%
    EX21:422f7306bc6aEX21:422f7306bc6aSubsidiarie97%
    EX21:52b858039146EX21:52b858039146Subsidiarie97%
    EX21:5cd93a73982cEX21:5cd93a73982cSubsidiarie97%
    EX21:71562b5bf5f3EX21:71562b5bf5f3Subsidiarie97%
    EX21:914d963ddc8fEX21:914d963ddc8fSubsidiarie97%
    EX21:9b92cbb8121bEX21:9b92cbb8121bSubsidiarie97%
    EX21:aed21d01490eEX21:aed21d01490eSubsidiarie97%
    EX21:b1f6d9d1ef8bEX21:b1f6d9d1ef8bSubsidiarie97%
    EX21:d338db037a75EX21:d338db037a75Subsidiarie97%
    EX21:da73ec006d4dEX21:da73ec006d4dSubsidiarie97%
    EX21:dc9c13bae250EX21:dc9c13bae250Subsidiarie97%
    EX21:e466dcc3d1a8EX21:e466dcc3d1a8Subsidiarie97%
    EX21:f7dcddb73f9aEX21:f7dcddb73f9aSubsidiarie97%
    EX21:fd845af7a6e4EX21:fd845af7a6e4Subsidiarie97%

    Supply chain

    Vendors → HHS ↔ Partners → Customers · click any node to drill
    VENDORSPARTNERSCUSTOMERSHHSHHSHarte Hanks Inc22 entitiesAmazon.Com IncDepartment StoresUSMETA PLATFORMS, INC.Diversified Online ServiUSSalesforce IncIT ServicesUS
    3 mentions in 10-K0 from corporate websites0 from news dispatches
    Updated 2026-06-24

    Peer comparison

    Peer comparison8 peers · vs HHS · multiples and returns
    WP
    WPP
    Wpp PLC
    P/E
    vs self
    Div yield
    vs self
    ROE
    vs self
    OM
    OMC
    Omnicom Group
    $79,27
    23,7B USD
    P/E
    vs self
    Div yield
    3,8 %
    vs self
    ROE
    -0,6 %
    +3,4 vs self
    NI
    NIQ
    NIQ Global Intelligence plc
    P/E
    vs self
    Div yield
    vs self
    ROE
    vs self
    ST
    STGW
    Stagwell Inc
    $8,67
    2,3B USD
    P/E
    63,2x
    vs self
    Div yield
    vs self
    ROE
    3,8 %
    +7,8 vs self
    TH
    THRY
    Thryv Holdings Inc
    $4,26
    188,9M USD
    P/E
    26,3x
    vs self
    Div yield
    vs self
    ROE
    3,0 %
    +7,0 vs self
    MG
    MGNI
    MAGNITE, INC.
    $19,70
    2,8B USD
    P/E
    13,1x
    vs self
    Div yield
    vs self
    ROE
    15,7 %
    +19,6 vs self
    TS
    TSQ
    Townsquare Media Inc
    $6,08
    107,7M USD
    P/E
    42,2x
    vs self
    Div yield
    11,2 %
    vs self
    ROE
    -7,6 %
    -3,7 vs self
    FO
    FORR
    FORRESTER RESEARCH, INC.
    $11,53
    219,9M USD
    P/E
    vs self
    Div yield
    vs self
    ROE
    -112,5 %
    -108,6 vs self

    Market position

    Stress test

    — missing data

    Predictor forecast

    Options

    — missing data

    Short squeeze

    — missing data

    Earnings-call key lines

    — missing data

    Estimate revisions

    consensus EPS · 26-week trend
    — missing data

    Sell-side observations

    — missing data

    Themes

    — missing data

    ESG

    — missing data

    Risk factors

    Dilution riskLow
    Liquidity riskLow
    Filing-based flags
    • No immediate filing-based liquidity or dilution flags were detected.

    Benchmarks vs cohort

    Op Margin0,2 %Above median
    Net Margin-0,5 %Above median
    ROE-4,0 %Below median
    Capex / Rev-1,7 %Below median
    D/E0,03Above median
    Cash Conv2,14Above median

    Corporate actions / M&A

    — missing data

    FX exposure

    — missing data

    Comparable transactions

    — missing data

    Derivatives & instruments

    — missing data

    Actions

    Ask Handelsavisen

    — missing data
    Data sources
    • Market data
    • Market data cache
    • Issuer disclosures
    • Public news
    • Earnings transcripts
    • Consensus estimates
    • ESG data
    How metrics are computed
    • Return On Equity
      net_income / total_equity
    • Price To Book
      market_price / (adjusted_book_value / shares_outstanding_diluted)
    • Dilution Ratio
      (shares_outstanding_diluted - shares_outstanding_basic) / shares_outstanding_basic
    • Market Price
      input from market-data provider (delayed close or quote-shim mid)
    • Market Cap
      market_price * shares_outstanding_diluted
    • Ev To Revenue
      enterprise_value / revenue
    Source documents
    • Harte Hanks Inc Market data — financials · 2026-05-28

    Ownership & reference

    Top holders

    • Arrowstreet Capital, Limited PartnershipInvestment Managers · as of 2026-03-310,00 %$0M
    • Dimensional Fund Advisors, L.P.Investment Managers · as of 2026-03-310,00 %$0M
    • Vanguard Capital Management, LLCInvestment Managers · as of 2025-12-310,00 %$1M
    • Geode Capital Management, L.L.C.Investment Managers · as of 2026-03-310,00 %$0M
    • BlackRock Institutional Trust Company, N.A.Investment Managers · as of 2024-06-300,00 %$0M
    • State Street Investment Management (US)Investment Managers · as of 2026-03-310,00 %$0M
    • UBS Financial Services, Inc.Investment Managers · as of 2026-03-310,00 %$0M
    • Morgan Stanley Smith Barney LLCInvestment Managers · as of 2026-03-310,00 %$0M
    • Wells Fargo AdvisorsBrokerage Firms · as of 2026-03-310,00 %$0M

    Insider activity

    Mixed / flat0 buys · 0 sellsnet $03 insiders · last 365d
    • Fisher David ScottPresident · Common Stock - Restricted Stock UnitsOther 7 876 @ $2,62$21K · 2026-06-02
    • Fisher David ScottPresident · Common StockOther 18 790 @ $2,62$49K · 2026-06-02
    • Fisher David ScottPresident · Common Stock - Restricted Stock UnitsOther 18 790 @ $2,62$49K · 2026-06-02
    • Combes Genevieve ClaireDirector · Common StockOther 27 861 @ $3,23$90K · 2025-12-09
    • Radoff Bradley LouisDirector · Common StockOther 27 861 @ $3,23$90K · 2025-12-09

    Short positioning

    27.9Kshares short-5.5% vs prior
    8.1days to cover
    69.9%short of daily vol
    44fails-to-deliver
    as of 2026-07-15 · short-interest report (free)

    Geographic breakdown

    — missing data
    Listings · one canonical issuer all listings resolve to the canonical
    HHS.OCanonical
    NASDAQ · USD

    Intel & risk

    peak dispatch · —
    OSINT findings
    Dilution riskLow
    Liquidity riskLow
    No immediate filing-based liquidity or dilution flags were detected.
    Relationship graph
    HHSAMZN.OMETA.OCRM.OEX21:0e6EX21:16fEX21:1a4EX21:231EX21:31fEX21:422EX21:52bDiversified Ad
    This companySectorVendorsSubsidiaries

    Evidence & claims

    From filings & derived data
    • Operating cash flow (YoY) (2025-12-31 vs 2024-12-31): 41.9%Derived (calculated)
    • Net margin (FY 2025-12-31): -0.5%Derived (calculated)
    • Return on equity (FY 2025-12-31): -4.0%Derived (calculated)
    • Return on assets (FY 2025-12-31): -0.9%Derived (calculated)
    • Current ratio (FY 2025-12-31): 1.54xDerived (calculated)
    • Debt-to-equity (FY 2025-12-31): 3.47xDerived (calculated)
    • Capex (YoY) (2025-12-31 vs 2024-12-31): -26.4%Derived (calculated)
    • Cash & equivalents (YoY) (2025-12-31 vs 2024-12-31): -43.1%Derived (calculated)
    • EPS (basic) (YoY) (2025-12-31 vs 2024-12-31): 97.3%Derived (calculated)
    • EPS (diluted) (YoY) (2025-12-31 vs 2024-12-31): 97.3%Derived (calculated)
    • Net income (YoY) (2025-12-31 vs 2024-12-31): 0.0%Derived (calculated)
    • Operating income (YoY) (2025-12-31 vs 2024-12-31): -81.6%Derived (calculated)
    • Revenue (YoY) (2025-12-31 vs 2024-12-31): -13.9%Derived (calculated)
    • Shareholders' equity (YoY) (2025-12-31 vs 2024-12-31): -5.4%Derived (calculated)
    • Total assets (YoY) (2025-12-31 vs 2024-12-31): -9.8%Derived (calculated)
    • Total liabilities (YoY) (2025-12-31 vs 2024-12-31): -11.0%Derived (calculated)
    • Operating income (annual): USD 386KSEC XBRL filing
    • Total operating expenses (annual): USD 72.11MSEC XBRL filing
    • EPS (basic) (annual): USD-PER-SHARES -0SEC XBRL filing
    • EPS (diluted) (annual): USD-PER-SHARES -0SEC XBRL filing
    • Revenue (annual): USD 159.57MSEC XBRL filing
    • Net income (annual): USD -811KSEC XBRL filing
    • Total assets (annual): USD 91.83MSEC XBRL filing
    • Total liabilities (annual): USD 71.3MSEC XBRL filing
    Showing 24 of 60 surfaced claims.
    Atomic claims from regulatory filings and derived calculations. Provenance shown as source kind only.

    The Thread

    Everything we know, in order
    2026-10-28EVENTUpcomingQ3 2026 earnings (expected) estimated date
    2026-06-02 00:00 UTCINSIDER3 insider transactions — 2026-06 · $119k gross
    2026-06-02INSIDERFisher David Scott transacted 7.9k sh Common Stock - Restricted Stock Units — President ~$21k
    2026-06-02INSIDERFisher David Scott transacted 18.8k sh — President ~$49k
    2026-05-21FILING8-K filing →
    2026-05-15FILING10-Q filing →
    2026-05-14FILING8-K filing →
    2026-04-09FILINGDEF 14A filing →
    2026-03-18FILING8-K filing →
    2026-03-17FILING10-K filing →
    2025-12-10FILING8-K filing →
    2025-12-09 00:00 UTCINSIDER2 insider transactions — 2025-12 · net buy $180k
    2025-12-09INSIDERCombes Genevieve Claire transacted 27.9k sh — Director ~$90k
    2025-12-09INSIDERRadoff Bradley Louis transacted 27.9k sh — Director ~$90k
    2025-11-12FILING10-Q filing →
    2025-11-10FILING8-K filing →
    2025-08-08FILING10-Q filing →
    2025-08-07FILING8-K filing →
    2025-06-30FILING8-K filing →
    2025-06-02 00:00 UTCINSIDER2 insider transactions — 2025-06 · net buy $228k
    2025-05-26 00:00 UTCINSIDER5 insider transactions — 2025-05 · net sell $178k
    2025-03-04 00:00 UTCINSIDER2 insider transactions — 2025-03
    2024-12-05 00:00 UTCINSIDER41 insider transactions — 2024-12 · net buy $342k
    2024-11-25 00:00 UTCINSIDER8 insider transactions — 2024-11
    2024-08-17 00:00 UTCINSIDER12 insider transactions — 2024-08 · net buy $309k
    The entity's full life in the product — typed, chronological, joined across Newspaper, Platform and Data. Our memory, made visible.
    Sources filings · IR · transcripts · market data · tier hybrid · as of 2026-08-04 Market data · Issuer disclosures · Public news · Earnings transcripts · Consensus estimates · ESG data Premium coverage