Rebl Group Oyj
Rebl Group Oyj provides advertising and marketing services, primarily generating revenue through client contracts and digital media solutions.
Business. Rebl Group Oyj (REBL.HE) is a Finnish advertising and marketing company headquartered in Helsinki. The firm operates within the Cyclical Consumer Services sector, providing advertising and marketing solutions. It is primarily listed on the Nasdaq Helsinki exchange. Specific details regarding operating segments or geographic revenue breakdowns are not available.
Analyst recommendations
1 analysts · consensus SellAt a glance
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- Macro
- Rate decisionBank of England rate decision (press conf.)2026-08-06 · GB
- Rate decisionReserve Bank of Australia rate decision (press conf.)2026-08-12 · AU
- Rate decisionNorges Bank rate decision (press conf.)2026-08-20 · NO
- Rate decisionSveriges Riksbank rate decision (press conf.)2026-09-03 · SE
- Rate decisionBank of Canada rate decision (press conf.)2026-09-09 · CA
- Rate decisionEuropean Central Bank rate decision (press conf.)2026-09-10 · EU
- Macro & political
- ElectionSE Swedish Election2026-09-14 · SE
- ElectionUS U.S. Midterms2026-11-03 · US
- ElectionFR French Legislative2027-06-01 · FR
Pre-earnings brief
Signals & dispatch
Composite-score breakdown
Synthesis
Rebl Group Oyj (REBL.HE) is a Finnish advertising and marketing company headquartered in Helsinki. The firm operates within the Cyclical Consumer Services sector, providing advertising and marketing solutions. It is primarily listed on the Nasdaq Helsinki exchange. Specific details regarding operating segments or geographic revenue breakdowns are not available.
Rebl Group Oyj maintains a debt-free capital structure, with no long-term debt and a debt-to-equity ratio of 0.0, indicating a conservative approach to leverage. The company's liquidity position is characterized by a current ratio of 1.0 and EUR 3.8 million in cash and equivalents, which supports short-term obligations but leaves little buffer for unexpected expenses. The company's return on equity of 23.4% and return on assets of 9.22% suggest strong profitability relative to its equity base and asset utilization.
The company's operating income of EUR 300,000 and net income of EUR 9.9 million reflect a healthy margin profile, particularly in a competitive advertising and marketing industry where returns can be volatile. These figures are well above the industry median for operating margins, indicating a strong ability to convert revenue into profit. The company's gross profit of EUR 17.3 million also suggests effective cost control and pricing power in its service offerings.
Rebl Group Oyj operates as a single business segment, with no disclosed geographic diversification in its revenue streams. This lack of segmentation and geographic exposure increases the company's vulnerability to regional economic downturns or shifts in local advertising demand. The company's total revenue of EUR 31 million is concentrated in a single market, which could limit its ability to scale or hedge against regional risks.
The company's growth trajectory is not explicitly outlined in the available data, but its current revenue of EUR 31 million and operating cash flow of EUR 3.8 million suggest a stable, if not rapidly expanding, business model. Analysts have assigned a uniform price target of EUR 1.20, with no strong buy or buy recommendations, indicating a neutral outlook on the stock. The absence of strong analyst sentiment may reflect either a lack of consensus or a perception of limited upside potential in the near term.
The risk assessment for Rebl Group Oyj indicates low liquidity and dilution risk, with no immediate filing-based flags detected. The company's debt-free balance sheet and stable cash position reduce the likelihood of near-term financial distress. However, the lack of long-term debt could also limit the company's ability to finance growth initiatives or strategic acquisitions. The company has not issued any recent equity, and there are no indications of dilution pressure in the near term.
Recent events and filings do not show any material changes in the company's operations or financial position. The company's financial statements and disclosures are consistent with a stable, well-managed business. There are no recent earnings calls or transcripts available to provide additional insight into management's strategic direction or operational performance.
- Rebl Group Oyj maintains a debt-free capital structure with a strong return on equity of 23.4%.
- The company's operating and net income figures suggest effective cost control and pricing power in the advertising and marketing industry.
- Revenue is concentrated in a single business segment and geographic market, increasing vulnerability to regional economic shifts.
- Analysts have assigned a uniform price target of EUR 1.20, with no strong buy or buy recommendations, indicating a neutral outlook.
- The company's liquidity and dilution risk are low, with no immediate filing-based flags detected.
Bull / Bear case
Generated · model-assistedAnalysts project 15.4% upside to a consensus price target of EUR 1.20, suggesting undervaluation relative to current market price.
Rebl Group maintains a zero debt-to-equity ratio, providing a stronger balance sheet than the 0.14 cohort median.
The company generated EUR 2.7 million in free cash flow in FY2026, maintaining positive cash generation despite revenue declines.
Revenue declined 5.0% year-over-year to EUR 108.4 million in FY2026, signaling weakening top-line growth momentum.
The single analyst recommendation is a 'sell', indicating professional skepticism regarding the stock's future performance.
Operating margin of 0.97% falls well below the 3.54% Advertising & Marketing cohort median, suggesting poor operational leverage.
In focus — financials by report
Revenue €26.5M, +5,6% YoY.
- ▍Revenue €26.5M, +5,6% YoY
Revenue €31.8M, +4,0% YoY.
- ▍Revenue €31.8M, +4,0% YoY
Revenue €24.6M, −1,6% YoY.
- ▍Revenue €24.6M, −1,6% YoY
Revenue €27.0M, −12,9% YoY; Operating income −500,0% YoY.
- ▍Revenue €27.0M, −12,9% YoY
- ▍Operating income −500,0% YoY
- ▍Net income −120,2% YoY
- ▍Net margin -7.4%
Revenue €25.1M.
- ▍Revenue €25.1M
Revenue €30.5M.
- ▍Revenue €30.5M
Revenue €25.0M.
- ▍Revenue €25.0M
Revenue €31.0M; Operating income €300.0k.
- ▍Revenue €31.0M
- ▍Operating income €300.0k
- ▍Net margin 31.9%
Revenue €108.4M, −5,0% YoY; Operating income −224,1% YoY.
- ▍Revenue €108.4M, −5,0% YoY
- ▍Operating income −224,1% YoY
- ▍Net income −137,7% YoY
- ▍Free cash flow −28,7% YoY
- ▍Net margin -2.5%
Revenue €114.0M, −1,9% YoY; Operating income −42,2% YoY.
- ▍Revenue €114.0M, −1,9% YoY
- ▍Operating income −42,2% YoY
- ▍Net income +317,8% YoY
- ▍Free cash flow +111,0% YoY
- ▍Net margin 6.4%
Revenue €116.2M, −13,0% YoY; Operating income +72,1% YoY.
- ▍Revenue €116.2M, −13,0% YoY
- ▍Operating income +72,1% YoY
- ▍Net income +37,6% YoY
- ▍Free cash flow +139,6% YoY
- ▍Net margin -2.9%
Revenue €133.5M, +25,9% YoY; Operating income −65,6% YoY.
- ▍Revenue €133.5M, +25,9% YoY
- ▍Operating income −65,6% YoY
- ▍Net income −219,2% YoY
- ▍Free cash flow −174,4% YoY
- ▍Net margin -4.0%
Valuation FY
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Predictor forecast
| Metric | Our forecast | Guidance | Consensus |
|---|---|---|---|
| EPS | —no estimate | —no estimate | -0,02 |
| Revenue | —no estimate | —no estimate | 109,0M EUR |
| Operating income | —no estimate | —no estimate | -1,0M EUR |
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consensus EPS · 26-week trendSell-side observations
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Risk factors
- No immediate filing-based liquidity or dilution flags were detected.
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- Rebl Group Oyj Market data — financials · 2026-05-29
- Rebl Group Oyj Market data — analyst estimates · 2026-05-29