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LIVE · 10:12 UTC
SGA$11.1560

Saga Communications Inc

BroadcastingVerified
Score breakdown
Valuation+27Profitability+9Sentiment+30Missing signals-1
Quality breakdown
Key fields100Profile38Conclusion99AI synthesis40Observations23

Saga Communications operates with a liquidity position that is relatively strong, as evidenced by a current ratio of 3.04 and cash and equivalents of $22.5 million [doc:HA-latest]. The company's price-to-book ratio of 0.47 and price-to-tangible-book ratio of 0.47 suggest that the market is valuing the company's equity at a discount to its book value [doc:valuation snapshot]. However, the company's return on equity of -5.21% and return on assets of -3.92% indicate that it is not generating positive returns for its shareholders or asset base [doc:valuation snapshot]. The company's operating income of -$11.04 million and net income of -$7.9 million show that Saga Communications is currently operating at a loss [doc:HA-latest]. This is in contrast to the industry's preferred metrics, which typically emphasize positive operating margins and returns on invested capital. The company's debt-to-equity ratio of 0.03 suggests a conservative capital structure with minimal leverage [doc:valuation snapshot]. Saga Communications operates in 28 markets with a diverse portfolio of 82 FM and 31 AM radio stations, as well as 79 metro signals [doc:HA-latest]. The company's revenue is spread across multiple geographic locations, which may help to mitigate the risk of over-concentration in any single market. However, the lack of detailed segment data makes it difficult to assess the performance of individual markets or formats. The company's revenue growth trajectory is not clearly defined, as the provided data does not include historical revenue figures or forward-looking guidance. Analysts have assigned a mean recommendation of 2.00, indicating a "buy" rating, but the company's last actual EPS was -$1.22, which is significantly below the mean EPS estimate of $0.54 [doc:IR observations]. This discrepancy may suggest that the company is not meeting analyst expectations. The risk assessment for Saga Communications indicates low liquidity and dilution risks, with no immediate filing-based liquidity or dilution flags detected [doc:risk assessment]. The company's capital expenditure of -$3.04 million and free cash flow of -$12.19 million suggest that it is not generating sufficient cash to fund its operations or investments [doc:HA-latest]. The absence of dilution risk is a positive sign, but the company's negative operating cash flow of $5.46 million raises concerns about its ability to sustain operations without external financing. Recent events, such as filings and transcripts, are not detailed in the provided data, which limits the ability to assess the company's recent performance or strategic direction. The lack of detailed information on recent events may indicate that the company is not actively communicating with investors or that the data is not publicly available.

Profile
CompanySaga Communications Inc
TickerSGA.O
SectorConsumer Cyclicals
BusinessCyclical Consumer Services
Industry groupCyclical Consumer Services
IndustryBroadcasting
AI analysis

Business. Saga Communications, Inc. is a media company engaged in acquiring, developing, and operating broadcast properties with a focus on opportunities complimentary to its core radio business, including digital, e-commerce and non-traditional revenue initiatives [doc:HA-latest].

Classification. Saga Communications is classified under the Broadcasting industry within the Consumer Cyclicals economic sector, with a classification confidence of 0.92 [doc:verified market data].

Saga Communications operates with a liquidity position that is relatively strong, as evidenced by a current ratio of 3.04 and cash and equivalents of $22.5 million [doc:HA-latest]. The company's price-to-book ratio of 0.47 and price-to-tangible-book ratio of 0.47 suggest that the market is valuing the company's equity at a discount to its book value [doc:valuation snapshot]. However, the company's return on equity of -5.21% and return on assets of -3.92% indicate that it is not generating positive returns for its shareholders or asset base [doc:valuation snapshot]. The company's operating income of -$11.04 million and net income of -$7.9 million show that Saga Communications is currently operating at a loss [doc:HA-latest]. This is in contrast to the industry's preferred metrics, which typically emphasize positive operating margins and returns on invested capital. The company's debt-to-equity ratio of 0.03 suggests a conservative capital structure with minimal leverage [doc:valuation snapshot]. Saga Communications operates in 28 markets with a diverse portfolio of 82 FM and 31 AM radio stations, as well as 79 metro signals [doc:HA-latest]. The company's revenue is spread across multiple geographic locations, which may help to mitigate the risk of over-concentration in any single market. However, the lack of detailed segment data makes it difficult to assess the performance of individual markets or formats. The company's revenue growth trajectory is not clearly defined, as the provided data does not include historical revenue figures or forward-looking guidance. Analysts have assigned a mean recommendation of 2.00, indicating a "buy" rating, but the company's last actual EPS was -$1.22, which is significantly below the mean EPS estimate of $0.54 [doc:IR observations]. This discrepancy may suggest that the company is not meeting analyst expectations. The risk assessment for Saga Communications indicates low liquidity and dilution risks, with no immediate filing-based liquidity or dilution flags detected [doc:risk assessment]. The company's capital expenditure of -$3.04 million and free cash flow of -$12.19 million suggest that it is not generating sufficient cash to fund its operations or investments [doc:HA-latest]. The absence of dilution risk is a positive sign, but the company's negative operating cash flow of $5.46 million raises concerns about its ability to sustain operations without external financing. Recent events, such as filings and transcripts, are not detailed in the provided data, which limits the ability to assess the company's recent performance or strategic direction. The lack of detailed information on recent events may indicate that the company is not actively communicating with investors or that the data is not publicly available.
Key takeaways
  • Saga Communications is operating at a loss with negative returns on equity and assets.
  • The company has a conservative capital structure with low debt and strong liquidity.
  • The company's revenue is spread across multiple geographic markets, reducing concentration risk.
  • Analysts have assigned a "buy" rating, but the company's actual performance has not met expectations.
  • The company's free cash flow is negative, indicating a need for external financing or operational improvements.
  • --
  • ## RATIONALES
  • ```json
Financial snapshot
PeriodHA-latest
CurrencyUSD
Revenue$107.1M
Gross profit$15.3M
Operating income-$11.0M
Net income-$7.9M
R&D
SG&A
D&A
SBC
Operating cash flow$5.5M
CapEx-$3.0M
Free cash flow-$12.2M
Total assets$201.3M
Total liabilities$49.8M
Total equity$151.5M
Cash & equivalents$22.5M
Long-term debt$5.0M
Annual history (last 5)
PeriodRevenueOp IncomeNet IncomeFCF
FY0
FY-1
FY-2
FY-3
FY-4
PeriodGross %Op %Net %FCF %
FY0
FY-1
FY-2
FY-3
FY-4
PeriodAssetsEquityCashDebt
FY0
FY-1
FY-2
FY-3
FY-4
PeriodOCFCapExFCFSBC
FY0
FY-1
FY-2
FY-3
FY-4
Quarterly history (last 4)
PeriodRevenueOp IncomeNet IncomeFCF
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodGross %Op %Net %FCF %
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodAssetsEquityCashDebt
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodOCFCapExFCFSBC
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
Valuation
Market price$11.15
Market cap$71.0M
Enterprise value$53.5M
P/E
Reported non-GAAP P/E
EV/Revenue0.5
EV/Op income
EV/OCF9.8
P/B0.5
P/Tangible book0.5
Tangible book$151.5M
Net cash$17.5M
Current ratio3.0
Debt/Equity0.0
ROA-3.9%
ROE-5.2%
Cash conversion-69.0%
CapEx/Revenue-2.8%
SBC/Revenue
Asset intensity
Dilution ratio0.0%
Risk assessment
Dilution riskLow
Liquidity riskLow
  • No immediate filing-based liquidity or dilution flags were detected.
Industry benchmarks
Activity: Broadcasting · cohort 54 companies
MetricSGAActivity
Op margin-10.3%4.2% medp25 -21.2% · p75 11.4%below median
Net margin-7.4%2.2% medp25 -17.7% · p75 10.8%below median
Gross margin14.3%47.6% medp25 26.8% · p75 61.6%bottom quartile
CapEx / revenue-2.8%-3.3% medp25 -7.6% · p75 -1.8%above median
Debt / equity3.0%25.3% medp25 2.3% · p75 78.7%below median
Observations
IR observations
Mean recommendation2.00 (1=strong buy, 5=strong sell)
Strong-buy count0.00
Buy count1.00
Hold count0.00
Sell count0.00
Strong-sell count0.00
Mean EPS estimate0.54 USD
Last actual EPS-1.22 USD
Mean revenue estimate113,200,000 USD
Last actual revenue107,112,000 USD
Mean EBIT estimate4,225,000 USD
market data ESG controversies score100.0
Source data
Underlying data the analysis-pipeline pulls and audits. Fetch timestamps + content hashes show when each source was last refreshed.
Company fundamentalsperiod FQ-7 · history via verified-market-data
no public URL
2026-05-04 05:02 UTC#2043b5e6
Market quoteclose USD 11.15 · shares 0.01B diluted
no public URL
2026-05-04 05:02 UTC#feeb4693
Source: analysis-pipeline (hybrid)Generated: 2026-05-04 05:04 UTCJob: fcf0cf52