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LIVE · 10:01 UTC
SYS159

System1 Group PLC

Advertising & MarketingVerified
Score breakdown
Profitability+35Sentiment+30Missing signals-3
Quality breakdown
Key fields100Profile38Conclusion95AI synthesis40Observations23

System1 Group PLC maintains a strong liquidity position, with a current ratio of 2.52 and GBP 12.87 million in cash and equivalents, representing 58.6% of total assets. The company's debt-to-equity ratio is 0.04, indicating a conservative capital structure with minimal leverage. Free cash flow of GBP 4.62 million supports operational flexibility and potential reinvestment [doc:HA-latest]. Profitability metrics show a return on equity of 31.72% and return on assets of 20.35%, both exceeding typical thresholds for the Advertising & Marketing industry. Operating income of GBP 5.27 million and net income of GBP 4.47 million reflect strong margins, with net profit margin at 12.0% and gross margin at 87.8%. These figures align with the industry's preference for high-margin, low-capital-intensive operations [doc:HA-latest]. The company's revenue is concentrated in a single business model, with no disclosed geographic or segment breakdown in the provided data. This suggests a homogeneous revenue stream, though the absence of segmental data limits visibility into geographic or product-specific performance [doc:HA-latest]. Growth trajectory is not explicitly quantified in the input data, but the company's operating cash flow of GBP 5.51 million and free cash flow of GBP 4.62 million suggest capacity for reinvestment or expansion. Analysts have assigned a mean price target of GBP 512.50, with a median of GBP 512.50 and a high of GBP 610.00, indicating moderate upside potential [doc:]. Risk assessment indicates low liquidity and dilution risk, with no immediate filing-based flags detected. The company's low debt load and high cash reserves reduce financial distress risk. Dilution potential is also low, with basic and diluted shares outstanding aligned at 12.69 million [doc:HA-latest]. Recent events include no disclosed filings or transcripts in the input data. Analysts have issued two "Buy" ratings and no "Strong Buy" or "Hold" ratings, suggesting a cautiously optimistic outlook [doc:].

30-day price · SYS1+14.00 (+5.0%)
Low$280.00High$296.00Close$294.00As of4 May, 00:00 UTC
Profile
CompanySystem1 Group PLC
TickerSYS1.L
SectorConsumer Cyclicals
BusinessCyclical Consumer Services
Industry groupCyclical Consumer Services
IndustryAdvertising & Marketing
AI analysis

Business. System1 Group PLC provides a marketing decision-making platform and consultancy services, focusing on advertising, brand, and innovation effectiveness through products like Test Your Ad and Test Your Brand [doc:HA-latest].

Classification. System1 Group PLC is classified under the Advertising & Marketing industry within the Consumer Cyclicals economic sector, with a classification confidence of 0.92 [doc:verified market data].

System1 Group PLC maintains a strong liquidity position, with a current ratio of 2.52 and GBP 12.87 million in cash and equivalents, representing 58.6% of total assets. The company's debt-to-equity ratio is 0.04, indicating a conservative capital structure with minimal leverage. Free cash flow of GBP 4.62 million supports operational flexibility and potential reinvestment [doc:HA-latest]. Profitability metrics show a return on equity of 31.72% and return on assets of 20.35%, both exceeding typical thresholds for the Advertising & Marketing industry. Operating income of GBP 5.27 million and net income of GBP 4.47 million reflect strong margins, with net profit margin at 12.0% and gross margin at 87.8%. These figures align with the industry's preference for high-margin, low-capital-intensive operations [doc:HA-latest]. The company's revenue is concentrated in a single business model, with no disclosed geographic or segment breakdown in the provided data. This suggests a homogeneous revenue stream, though the absence of segmental data limits visibility into geographic or product-specific performance [doc:HA-latest]. Growth trajectory is not explicitly quantified in the input data, but the company's operating cash flow of GBP 5.51 million and free cash flow of GBP 4.62 million suggest capacity for reinvestment or expansion. Analysts have assigned a mean price target of GBP 512.50, with a median of GBP 512.50 and a high of GBP 610.00, indicating moderate upside potential [doc:]. Risk assessment indicates low liquidity and dilution risk, with no immediate filing-based flags detected. The company's low debt load and high cash reserves reduce financial distress risk. Dilution potential is also low, with basic and diluted shares outstanding aligned at 12.69 million [doc:HA-latest]. Recent events include no disclosed filings or transcripts in the input data. Analysts have issued two "Buy" ratings and no "Strong Buy" or "Hold" ratings, suggesting a cautiously optimistic outlook [doc:].
Key takeaways
  • System1 Group PLC maintains a strong liquidity position with GBP 12.87 million in cash and a current ratio of 2.52.
  • The company's return on equity of 31.72% and return on assets of 20.35% indicate strong profitability relative to industry norms.
  • Analysts have assigned a mean price target of GBP 512.50, with a median of GBP 512.50 and a high of GBP 610.00.
  • The company's capital structure is conservative, with a debt-to-equity ratio of 0.04 and no immediate liquidity or dilution risks.
  • Revenue concentration and geographic exposure remain opaque due to the absence of segmental data in the input.
  • # RATIONALES
  • {
  • "margin_outlook_rationale": "Operating and net margins are stable, with no significant changes in cost structure or revenue mix indicated in the financial data.",
Financial snapshot
PeriodHA-latest
CurrencyGBP
Revenue$37.4M
Gross profit$32.9M
Operating income$5.3M
Net income$4.5M
R&D
SG&A
D&A
SBC
Operating cash flow$5.5M
CapEx-$595.0k
Free cash flow$4.6M
Total assets$22.0M
Total liabilities$7.9M
Total equity$14.1M
Cash & equivalents$12.9M
Long-term debt$526.0k
Annual history (last 5)
PeriodRevenueOp IncomeNet IncomeFCF
FY0
FY-1
FY-2
FY-3
FY-4
PeriodGross %Op %Net %FCF %
FY0
FY-1
FY-2
FY-3
FY-4
PeriodAssetsEquityCashDebt
FY0
FY-1
FY-2
FY-3
FY-4
PeriodOCFCapExFCFSBC
FY0
FY-1
FY-2
FY-3
FY-4
Quarterly history (last 4)
PeriodRevenueOp IncomeNet IncomeFCF
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodGross %Op %Net %FCF %
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodAssetsEquityCashDebt
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodOCFCapExFCFSBC
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
Valuation
Market price
Market cap
Enterprise value
P/E
Reported non-GAAP P/E
EV/Revenue
EV/Op income
EV/OCF
P/B
P/Tangible book
Tangible book$14.1M
Net cash$12.3M
Current ratio2.5
Debt/Equity0.0
ROA20.3%
ROE31.7%
Cash conversion1.2%
CapEx/Revenue-1.6%
SBC/Revenue
Asset intensity
Dilution ratio0.0%
Risk assessment
Dilution riskLow
Liquidity riskLow
  • No immediate filing-based liquidity or dilution flags were detected.
Industry benchmarks
Activity: Advertising & Marketing · cohort 1 companies
MetricSYS1Activity
Op margin14.1%2.0% medp25 2.0% · p75 2.0%top quartile
Net margin12.0%-8.4% medp25 -8.4% · p75 -8.4%top quartile
Gross margin87.8%39.1% medp25 21.0% · p75 60.6%top quartile
CapEx / revenue-1.6%0.8% medp25 0.8% · p75 0.8%bottom quartile
Debt / equity4.0%354.4% medp25 354.4% · p75 354.4%bottom quartile
Observations
IR observations
Mean price target512.50 GBP
Median price target512.50 GBP
High price target610.00 GBP
Low price target415.00 GBP
Mean recommendation2.00 (1=strong buy, 5=strong sell)
Strong-buy count0.00
Buy count2.00
Hold count0.00
Sell count0.00
Strong-sell count0.00
Mean EPS estimate0.23 GBP
Mean revenue estimate38,800,000 GBP
Source data
Underlying data the analysis-pipeline pulls and audits. Fetch timestamps + content hashes show when each source was last refreshed.
Company fundamentalsperiod FQ-7 · history via verified-market-data
no public URL
2026-05-05 08:54 UTC#a52561f0
Source: analysis-pipeline (hybrid)Generated: 2026-05-05 08:56 UTCJob: 0cc43f55