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INDICATIVE · SAMPLE DATA
GSY59

goeasy Ltd

Consumer LendingVerified

goeasy's capital structure is highly leveraged, with a debt-to-equity ratio of 5.44, indicating significant reliance on debt financing. The company's liquidity position is rated as medium, with negative net cash after subtracting total debt, and a free cash flow of -205.7 million CAD, suggesting limited capacity to fund operations without external financing. Profitability metrics are negative, with a return on equity of -20.97% and a return on assets of -3.1%, both well below the typical performance of the consumer lending industry. These figures indicate that the company is not generating returns that meet the cost of capital or asset base, which is a concern for investors. The company's revenue is concentrated in two segments: easyfinancial and easyhome. The easyfinancial segment provides unsecured and secured consumer loans, while the easyhome segment offers leasing services for household goods. There is no detailed geographic breakdown provided, but the company operates across Canada through 400 retail locations. The company's growth trajectory is uncertain, with no specific numeric deltas provided for the current or next fiscal year. However, the negative operating cash flow of -854.6 million CAD and a net loss of 178.4 million CAD suggest operational challenges that could hinder growth. Risk factors include a medium liquidity risk and a negative net cash position, which could limit the company's ability to meet short-term obligations. The dilution risk is rated as low, but the company's capital structure and negative cash flows may necessitate future financing that could lead to dilution. Recent events include a net loss and negative cash flows, as disclosed in the latest financial snapshot. No specific filings or transcripts are provided in the input data to detail recent corporate actions or strategic shifts.

30-day price · GSY(missing data)
No daily-bar history available from current data sources. Alternate source pending.
Profile
Companygoeasy Ltd
TickerGSY.TO
SectorFinancials
BusinessBanking & Investment Services
Industry groupBanking & Investment Services
IndustryConsumer Lending
AI analysis

Business. goeasy Ltd provides non-prime consumer lending and leasing services in Canada through its easyhome, easyfinancial, and LendCare brands, offering unsecured and secured loans, and furniture leasing.

Classification. goeasy is classified under the Financials sector, specifically in the Consumer Lending industry with a confidence level of 0.92.

goeasy's capital structure is highly leveraged, with a debt-to-equity ratio of 5.44, indicating significant reliance on debt financing. The company's liquidity position is rated as medium, with negative net cash after subtracting total debt, and a free cash flow of -205.7 million CAD, suggesting limited capacity to fund operations without external financing. Profitability metrics are negative, with a return on equity of -20.97% and a return on assets of -3.1%, both well below the typical performance of the consumer lending industry. These figures indicate that the company is not generating returns that meet the cost of capital or asset base, which is a concern for investors. The company's revenue is concentrated in two segments: easyfinancial and easyhome. The easyfinancial segment provides unsecured and secured consumer loans, while the easyhome segment offers leasing services for household goods. There is no detailed geographic breakdown provided, but the company operates across Canada through 400 retail locations. The company's growth trajectory is uncertain, with no specific numeric deltas provided for the current or next fiscal year. However, the negative operating cash flow of -854.6 million CAD and a net loss of 178.4 million CAD suggest operational challenges that could hinder growth. Risk factors include a medium liquidity risk and a negative net cash position, which could limit the company's ability to meet short-term obligations. The dilution risk is rated as low, but the company's capital structure and negative cash flows may necessitate future financing that could lead to dilution. Recent events include a net loss and negative cash flows, as disclosed in the latest financial snapshot. No specific filings or transcripts are provided in the input data to detail recent corporate actions or strategic shifts.
Key takeaways
  • goeasy's capital structure is highly leveraged, with a debt-to-equity ratio of 5.44.
  • The company is currently unprofitable, with a return on equity of -20.97%.
  • Revenue is concentrated in two segments: easyfinancial and easyhome.
  • The company's liquidity position is rated as medium, with negative net cash after subtracting total debt.
  • Growth is uncertain, with negative operating cash flow and a net loss reported.
  • --
  • ## RATIONALES
  • ```json
Financial snapshot
PeriodHA-latest
CurrencyCAD
Revenue$1.70B
Gross profit
Operating income$188.3M
Net income-$178.4M
R&D
SG&A
D&A
SBC
Operating cash flow-$854.6M
CapEx-$22.2M
Free cash flow-$205.7M
Total assets$5.76B
Total liabilities$4.91B
Total equity$850.4M
Cash & equivalents
Long-term debt$4.63B
Annual history (last 5)
PeriodRevenueOp IncomeNet IncomeFCF
FY0
FY-1
FY-2
FY-3
FY-4
PeriodGross %Op %Net %FCF %
FY0
FY-1
FY-2
FY-3
FY-4
PeriodAssetsEquityCashDebt
FY0
FY-1
FY-2
FY-3
FY-4
PeriodOCFCapExFCFSBC
FY0
FY-1
FY-2
FY-3
FY-4
Quarterly history (last 4)
PeriodRevenueOp IncomeNet IncomeFCF
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodGross %Op %Net %FCF %
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodAssetsEquityCashDebt
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
PeriodOCFCapExFCFSBC
FQ0
FQ-1
FQ-2
FQ-3
FQ-4
FQ-5
FQ-6
FQ-7
Valuation
Market price
Market cap
Enterprise value
P/E
Reported non-GAAP P/E
EV/Revenue
EV/Op income
EV/OCF
P/B
P/Tangible book
Tangible book$850.4M
Net cash-$4.63B
Current ratio
Debt/Equity5.4
ROA-3.1%
ROE-21.0%
Cash conversion4.8%
CapEx/Revenue-1.3%
SBC/Revenue
Asset intensity
Dilution ratio0.0%
Risk assessment
Dilution riskLow
Liquidity riskMedium
  • Net cash is negative after subtracting total debt.
Industry benchmarks
Activity: Banking · cohort 1 companies
MetricGSYActivity
Op margin11.1%27.8% medp25 11.0% · p75 56.0%below median
Net margin-10.5%30.4% medp25 30.4% · p75 30.4%bottom quartile
Gross margin63.4% medp25 42.7% · p75 94.6%
CapEx / revenue-1.3%19.6% medp25 19.6% · p75 19.6%bottom quartile
Debt / equity544.0%590.5% medp25 317.2% · p75 863.7%below median
Observations
IR observations
Mean price target60.40 CAD
Median price target43.50 CAD
High price target194.00 CAD
Low price target33.00 CAD
Mean recommendation2.90 (1=strong buy, 5=strong sell)
Strong-buy count0.00
Buy count2.00
Hold count7.00
Sell count1.00
Strong-sell count0.00
Mean EPS estimate1.82 CAD
Last actual EPS3.03 CAD
Source data
Underlying data the analysis-pipeline pulls and audits. Fetch timestamps + content hashes show when each source was last refreshed.
Company fundamentalsperiod FQ-7 · history via verified-market-data
no public URL
2026-05-07 17:46 UTC#884d974a
Source: analysis-pipeline (hybrid)Generated: 2026-05-04 10:41 UTCJob: 564d4aae