Indian household expenditure on experiences is projected to surpass spending on physical goods by 2030, marking a significant structural shift in the country's consumption patterns.
The transition is being driven largely by younger demographics, particularly Generation Z, alongside a rapid expansion in the lifestyle hotel sector.
Within the broader experiential market, hotel accommodation spending is expected to lead growth, with a projected compound annual growth rate of 10.6 per cent.
This outperformance highlights the increasing willingness of Indian consumers to allocate disposable income toward travel, leisure, and hospitality services rather than durable goods.
The report, published by The Hindu Businessline, underscores a maturing consumer base in one of the world's fastest-growing major economies.
As income levels rise and urbanization accelerates, the preference for services over products aligns with trends observed in other emerging markets during similar stages of economic development.