Apple’s core smartphone business is accelerating, with iPhone revenue jumping 22% in the latest period.
The sharp increase underscores sustained consumer appetite for the device, even as the tech giant prepares to expand its hardware lineup significantly in the coming years.
The rapid sales growth, however, is creating operational headwinds.
Reports indicate that the surge in demand is straining supply chains and production capacity, presenting logistical challenges for the company.
This tension between robust market uptake and manufacturing limits highlights the complexity of scaling hardware sales at Apple’s magnitude.
The development comes as Apple plans to launch five new iPhone models by 2027, a strategic move aimed at sustaining growth in its core hardware segment.