BMW Group is eliminating 8,000 positions and overhauling its executive leadership as part of a broader restructuring campaign led by incoming CEO Milan Nedeljkovic.
The German automaker announced the workforce reductions and management changes on Tuesday, signaling an accelerated push to cut costs amid weakening demand in key markets.
The move follows a sharp deterioration in investor sentiment earlier this week.
BMW shares fell to their lowest level in more than five years after the company issued a profit warning, slashing its full-year 2026 outlook.
Management attributed the downgrade to a severe slowdown in vehicle sales and margin pressure across its core segments.
Nedeljkovic, who recently took the helm, is using the restructuring to streamline decision-making and reduce overhead.