Marico is preparing to increase its acquisition activity in fiscal year 2027, aiming to bolster its market position through strategic inorganic growth.
The Mumbai-based fast-moving consumer goods company plans to target deals that strengthen its existing categories, expand its addressable market, or facilitate entry into new geographies.
This shift in M&A posture coincides with the firm’s broader strategic pivot toward premiumisation and digital-first brand development.
The move comes as Marico’s digital brands have surpassed an annual recurring revenue (ARR) of ₹1,100 crore, marking a significant milestone in its digital transformation.
The company has previously set a revenue target of ₹15,000 crore for fiscal year 2027, a goal that requires sustained growth across both its traditional and digital portfolios.
By stepping up acquisitions, Marico seeks to accelerate this trajectory, leveraging external opportunities to complement its internal innovation efforts.