Momentum investing is gaining renewed traction as rapid technological advancements amplify the strategy's effectiveness, with one exchange-traded fund delivering returns of 75% over a two-year period, according to a report by Kauppalehti.

The Finnish financial daily notes that the strategy, which focuses on assets with strong recent performance, has been bolstered by the pace of innovation in the technology sector.

7% over six decades, the current market environment is rewarding more dynamic, trend-following strategies.

Investors are increasingly viewing momentum ETFs as a way to capture upside from these trends, with the specific fund highlighted appearing on buy lists for those anticipating potential price pullbacks.

This performance stands in contrast to the long-term, passive approach often championed by value investors.

While Warren Buffett’s recommendation of low-cost S&P 500 index funds has yielded an annualized return of 19.7% over six decades, the current market environment is rewarding more dynamic, trend-following strategies.

The surge in momentum ETFs reflects a broader shift in retail and institutional behavior, with social media platforms and online forums driving interest in high-growth sectors.