SG Finserve Limited shares surged 7.19% to ₹676.50 on the National Stock Exchange on Monday, driven by the announcement of a strategic three-way partnership.
The Ghaziabad-based non-banking financial company (NBFC) has tied up with BharatPe Money and Successship to launch a new digital lending platform focused on merchant loans.
The collaboration aims to streamline credit access for small and medium-sized enterprises by leveraging BharatPe’s extensive merchant network and Successship’s technology infrastructure.
For SG Finserve, the move represents a significant expansion into the digital lending space, allowing the lender to scale its portfolio without heavy upfront capital expenditure on technology development.
This development aligns with a broader trend among Indian NBFCs, which are increasingly seeking partnerships and mergers to diversify revenue streams beyond traditional gold loans.
As competition intensifies in the secured lending segment, firms are turning to unsecured digital credit products to capture higher-margin opportunities in the SME sector.