Zalando shares plunge 16% as Q2 revenue misses expectations despite About You acquisition

The German e-commerce giant's second-quarter results disappointed investors, overshadowing gains from its recent acquisition of rival About You and a strong corporate segment.

{{L:By}} Handelsavisen Newsroom · {{L:Automated}} 2026-08-04 10:42 UTC · 1 {{L:min read}}

Zalando’s second-quarter revenue fell short of market expectations, triggering a sharp sell-off in the company’s shares.

Despite benefiting from growth driven by its acquisition of About You and a robust performance in its corporate customer segment, the online fashion retailer failed to meet analyst forecasts for top-line growth and profitability.

The stock had already fallen 9% before the market opened, following the release of a cautious full-year outlook for 2026.

The disappointing results have intensified scrutiny on the company’s ability to scale profitably amid a competitive European e-commerce landscape.

Zalando shares dropped 16% in early European trading, extending a steep decline that began in pre-open trading.

The stock had already fallen 9% before the market opened, following the release of a cautious full-year outlook for 2026.

By mid-morning, the share price had sunk further, reaching 24.01 euros, marking a 17.5% loss from the previous close.