British households are increasingly confident that inflation will remain subdued in the medium term, with long-term expectations dropping to 3.7% in July.

The decline, captured in a joint survey by Citi and YouGov, marks a continued downward trend in public sentiment regarding future price pressures.

7% figure suggests that while households still anticipate prices to run above the target, the gap is narrowing.

The shift in consumer outlook provides further evidence that the Bank of England’s monetary tightening cycle has successfully anchored inflation expectations.

With the central bank’s target at 2%, the 3.7% figure suggests that while households still anticipate prices to run above the target, the gap is narrowing.

This psychological shift is critical for policymakers, as entrenched high expectations can become self-fulfilling through wage-price spirals.

The survey results align with broader macroeconomic data indicating a cooling UK economy.